14 episodes

The Growing a Successful Orthopedic Practice Podcast features can’t miss interviews, insights, tips and tactics from orthopedic leaders around the U.S. Join us every episode to hear from fellow physicians, medical practice administrators and staff as we break down current issues affecting the industry and share real stories from guests on their way to growing a successful orthopedic practice. Topics of the show are geared specifically for orthopedic practice administrators and surgeons and include reimbursement, marketing, employee engagement, technology, HR, budgeting, strategy, and everything in between.

Growing a Successful Orthopedic Practice IMG

    • Health & Fitness
    • 4.7 • 3 Ratings

The Growing a Successful Orthopedic Practice Podcast features can’t miss interviews, insights, tips and tactics from orthopedic leaders around the U.S. Join us every episode to hear from fellow physicians, medical practice administrators and staff as we break down current issues affecting the industry and share real stories from guests on their way to growing a successful orthopedic practice. Topics of the show are geared specifically for orthopedic practice administrators and surgeons and include reimbursement, marketing, employee engagement, technology, HR, budgeting, strategy, and everything in between.

    How to Leave Hospital Systems and Go Independent

    How to Leave Hospital Systems and Go Independent

    In this episode of the Growing a Successful Orthopedic Practice Podcast, Jonathan Yerasimides, M.D., Orthopedic Surgeon at Louisville Hip and Knee Institute, and Alice Shade, CEO and President of 4 A Ventures, join Keith Landry, to offer orthopedic physicians and practice managers a blueprint to leave the hospital system and open an independent practice.
    Dr. Yerasimides says physicians going independent have to let go and let a business operations expert put the details in place to establish and scale an independent practice. Shade says it's important to surround the surgeons with strong legal, human resources and information technology teams so they can focus on doing surgical procedures.
    Tune in to discover:
    Things independent physicians never thought of until they already took the leapBe willing to use different systems in an independent practice than at the hospitalExercises to see how employees interact as a team to achieve best resultsTwo reasons why some orthopedic physicians should stay put within the hospital systemAbout Jonathan Yerasimides, M.D. 
    Jonathan Yerasimides, M.D. is an Orthopedic Surgeon at Louisville Hip and Knee Institute. He specializes in primary and revision hip replacement procedures. Dr. Yerasimides performed the first anterior approach hip replacement in Louisville. He performs more anterior approach hip replacements each year than any other surgeon in the United States, with more than 9,500 during his career. Dr. Yerasimides regularly travels across the United States, Europe, Asia and Australia to demonstrate the anterior approach hip replacement to other surgeons. 
    About Alice Shade
    Alice Shade is CEO and President of 4 A Ventures. She is an Executive, Advisor, Founder and Strategist with extensive experience in establishing vision, building companies, creating revenue, developing teams, forging strategic partnerships, and producing results. She helps independent practices with program ideation, development and execution focused on data, outcomes and technology driven solutions.
    About Keith Landry
    Keith Landry is Director of Public Relations at Insight Marketing Group. Keith has been a public relations consultant since 2010. He has more than 26 years of experience as a news anchor, news reporter and public affairs show host, which he uses to implement innovative public relations strategies for medical practice clients. 

    • 34 min
    Improve Organizational Management

    Improve Organizational Management

    In this episode of the Growing a Successful Orthopedic Practice Podcast, Chris Samulowitz, Senior Organizational Development and Business Executive at MRC Corp., and Debbie Howard, Founder of STAT Healthcare Revenue, join Keith Landry, to offer orthopedic physicians and practice managers strategies they can use this week to run their practices more efficiently.
    Samulowitz says physicians and practice managers have to analyze the efficiency of their revenue streams, systems and operations, and keep employees engaged to keep those processes on track. Howard adds managers should hone in on how they use technology to improve profit margins.
    Tune in to discover:
    How a team meeting using sticky notes can begin the efficiency effortAdapt your processes when online reviews are showing a troubling trendTrain team members to adjust to necessary changes to improve productivityAnalyze accounts receivable to collect payments more quicklyAbout Chris Samulowitz
    Chris Samulowitz is Senior Organizational Development and Business Executive at MRC Corporation. He offers 30 years of experience helping management teams put organizational development plans in place. Samulowitz helps leaders identify critical success factors to improve individual and business outcomes. He works to identify gaps in business operations and to develop core competencies for companies and workers to optimize performance. 
    About Debbie Howard
    Debbie Howard is Founder of STAT Healthcare Revenue. She offers 30 years of experience helping practice administrators improve their systems and profitability. Howard has worked with a wide variety of medical groups. She helps physicians and managers improve employee performance, accounts receivable operations, third party contracting and helps them improve their use of information technology. 
    About Keith Landry
    Keith Landry is Director of Public Relations at Insight Marketing Group. Keith has been a public relations consultant since 2010. He has more than 26 years of experience as a news anchor, news reporter and public affairs show host, which he uses to implement innovative public relations strategies for medical practice clients. 

    • 39 min
    Building Your Referral Network

    Building Your Referral Network

    In this episode of the Growing a Successful Orthopedic Practice Podcast, Jennifer Taggart, Director of Business Development at Insight Marketing Group, joins Keith Landry, to offer orthopedic physicians and practice managers strategies they can use this week to better build their physician referral networks.
    Taggart says physicians and practice managers have to budget time every week to build their referral networks, even during the challenges of the COVID era. She believes orthopedic physicians must define what sets them apart and make sure they educate potential referring physicians about that when they ask for referrals.
    Tune in to discover:
    How physicians can personalize their outreach to other physicians for referralsAnalyze why some physicians are not referring to your orthopedic practiceIdeas to make the referral process easy for another physicianEducate referring physicians about new services your practice offersAbout Jennifer Taggart 
    Jennifer Taggart is Director of Business Development at Insight Marketing Group, which implements a full range of marketing solutions for medical practices. Taggart has expertise in business development, partnership and customer success management. She is skilled in event management, philanthropy, account management, direct sales, and healthcare. 
    About Keith Landry
    Keith Landry is Director of Public Relations at Insight Marketing Group. Keith has been a public relations consultant since 2010. He has more than 26 years of experience as a news anchor, news reporter and public affairs show host, which he uses to implement innovative public relations strategies for medical practice clients. 

    • 23 min
    Managing Staff Shortages at Your Practice

    Managing Staff Shortages at Your Practice

    In this episode of the Growing a Successful Orthopedic Practice Podcast, Roger Lear, President of OrlandoJobs.com,  joins Keith Landry, to offer orthopedic practice managers advice on how to manage staff shortages. It’s an issue that has been especially challenging during the COVID-19 pandemic.
    Lear says the best way to manage a staff shortage is to put a plan in place before it happens. He believes cross training employees and developing strong relationships with medical staffing companies before you are short handed are also important strategies.
    Tune in to discover:
    How to line up you medical staffing agency of choice before the sick calls come inWhy employee engagement is critical now to keep staff members coming to workYour recruiting strategy must stress employee safety on the jobHow cross-training workers builds morale while preventing problemsAbout Roger Lear 
    Roger Lear is President of OrlandoJobs.com, the largest employment website in Central Florida. For almost 16 years. Lear and his team have helped thousands of individuals find jobs, advance their careers and support their families. Lear oversees an organization which works with hundreds of companies in various sectors, including the healthcare sector.
    About Keith Landry
    Keith Landry is Director of Public Relations at Insight Marketing Group. Keith has been a public relations consultant since 2010. He has more than 26 years of experience as a news anchor, news reporter and public affairs show host, which he uses to implement innovative public relations strategies for medical practice clients. 

    • 22 min
    Tips for Recruiting Great Orthopedic Physicians

    Tips for Recruiting Great Orthopedic Physicians

    In this episode of the Growing a Successful Orthopedic Practice Podcast, Kyri Ioannou, Senior Consultant in the Orthopedics Division with Enterprise Medical Recruiting,  joins Keith Landry, to offer tips for recruiting great orthopedic physicians for your practice.
    Ioannou says he is seeing more orthopedic medical groups recruiting physicians in early 2021 after the pandemic put many hires on hold the previous year. Ioannou believes it’s important to recruit orthopedic surgeons who share the same philosophy on the volume of procedures performed at your practice each month.
    Tune in to discover:
    Which areas of the country are seeing more recruiting activity nowWhy recruiting an orthopedic physician is different than some other medical fieldsHow to find orthopedic physicians that fit the culture within your practiceWhy some physicians are sheltering in place instead of seeking new jobsAbout Kyri Ioannou 
    Kyri Ioannou is a Senior Consultant in the Orthopedics Division with Enterprise Medical Recruiting. Mr. Ioannou has more than 10 years of experience in the healthcare industry and has worked the last 5 years in physician recruiting. He has successfully worked with corporate health systems, community networks and small private practices. Kyri has a Master’s Degree in Sports Therapy.
    About Keith Landry
    Keith Landry is Director of Public Relations at Insight Marketing Group. Keith has been a public relations consultant since 2010. He has more than 26 years of experience as a news anchor, news reporter and public affairs show host, which he uses to implement innovative public relations strategies for medical practice clients.

    • 20 min
    Navigating the Workers’ Compensation World

    Navigating the Workers’ Compensation World

    In this episode of the Growing a Successful Orthopedic Practice Podcast, Heather McLeod, attorney at MKRS Law,  joins Keith Landry, to offer strategies on how orthopedic practices can navigate the workers’ compensation system to increase revenue.
    The workers’ compensation attorney says orthopedic physicians wanting to focus on this area should have adequate staffing to handle the high volume of cases in order to be successful.
    Tune in to discover:
    Why responding quickly to claims adjusters could make you their favorite practiceHow to become the practice that attorneys and insurance companies recommendYou can help reduce fraud in the workers’ compensation systemReview the medical record before accepting a patient during a “one-time change”About Heather McLeod
    Heather McLeod, workers’ compensation attorney at MKRS Law, has been concentrating on the representation of employers, insurance carriers and third party administrators since 1994. She performs seminars for employers to provide preventative counseling to help reduce claims and exposure for established claims. She works to resolve claims as quickly and effectively as possible. McLeod has been a Supreme Court Circuit Certified Mediator since 2003. 
    About Keith Landry
    Keith Landry is Director of Public Relations at Insight Marketing Group. Keith has been a public relations consultant since 2010. He has more than 26 years of experience as a news anchor, news reporter and public affairs show host, which he uses to implement innovative public relations strategies for medical practice clients. 

    • 17 min

Customer Reviews

4.7 out of 5
3 Ratings

3 Ratings

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Hearing from the successes

In these early episodes he may be relying heavily on big names but I’d allow how we all need to do that at some point. Digging in to the subjects that make for success is clearly the goal and we will all benefit from hearing a lot more from these folks

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