100 episodes

Jared Johnson and Zain Ismail believe that healthcare has only one choice: to become truly consumer-first, or be disrupted. Each week, they share provocative thinking for healthcare innovators and explore the frontiers of consumer health.

The Healthcare Rap ranks in the top 10% of podcasts globally, has been named a Top 20 Healthcare Podcast, and has surpassed 200 episodes and 4 years on the air. If you want to operationalize consumer-first healthcare in your organization, join the movement and subscribe to the Rap today! 

Healthcare Rap Shift Forward Health

    • Business
    • 4.8 • 12 Ratings

Jared Johnson and Zain Ismail believe that healthcare has only one choice: to become truly consumer-first, or be disrupted. Each week, they share provocative thinking for healthcare innovators and explore the frontiers of consumer health.

The Healthcare Rap ranks in the top 10% of podcasts globally, has been named a Top 20 Healthcare Podcast, and has surpassed 200 episodes and 4 years on the air. If you want to operationalize consumer-first healthcare in your organization, join the movement and subscribe to the Rap today! 

    Grading Best Buy, Rite Aid, and Dollar General

    Grading Best Buy, Rite Aid, and Dollar General

    Best Buy, Rite Aid, and Dollar General are three retail brands that might not be getting the same headlines as the big players, but they are each planting their flags in the ground in their own ways. Jared, Zain, and James Gardner profile their moves in the space, discuss their appeal to consumers (or lack thereof), and grade their potential for disruption. 

    All that, plus the Flava of the Week about CVS’ acquisition of Signify Health. Where does home-based care fit in the Disruption Equation, and can it cause convenience to be the ultimate competitive advantage?

    This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com. One subscription, all the podcasts you need, all for free.  (#233)
    See omnystudio.com/listener for privacy information.

    • 42 min
    Transformative Care and Physician Leadership

    Transformative Care and Physician Leadership

    We welcome Dr. Gordon Chen, Chief Medical Officer at ChenMed, to discuss the company's vision of transformative care and disruptive physician leadership. A key to transformative healthcare is equipping primary care providers to lead the charge, and that requires training them to lead clinically, lead emotionally, and lead the business. Learn how ChenMed strives to do this, as well as other insights from The Calling, the memoir that Dr. Chen recently co-authored with his brother Christopher.

    All that, plus the Flava of the Week about Walmart and UnitedHealth’s new Medicare Advantage partnership. Can they truly compete on cost and access, and what impact might this have on the Retail Wars?

    Buy The Calling here.

    This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com. One subscription, all the podcasts you need, all for free. (#232)
    See omnystudio.com/listener for privacy information.

    • 36 min
    Stop Working On Yesterday's Problems

    Stop Working On Yesterday's Problems

    Stephen Moegling from Hailey Sault shares what consumers really want and how it can make healthcare brands relevant or irrelevant. We have to overcome the tendency to market ourselves from the providers’ standpoint, and Stephen dives deep on how marketers can play a leading role in consumer transformation. 

    All that, plus the Flava of the Week about Dollar General taking one more small step toward competing in healthcare. Will their methodical approach pay off? 

    This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com. One subscription, all the podcasts you need, all for free.  (#231)
    See omnystudio.com/listener for privacy information.

    • 29 min
    3 New Shows to Help You Shift Forward

    3 New Shows to Help You Shift Forward

    Meet the hosts of 3 new shows on the Shift Forward Health podcast channel and get the inside scoop on why you should tune in:


    Christophe Jauquet, international keynote speaker on health business, hosts the Healthusiasm Podcast, a panel discussion on the positive changes that are happening in health and self-care
    Shiva Mirhosseini, customer experience champion and digital leader at Fortune 50 companies, hosts Paving the Path, where she explores the digital renaissance shaping healthcare today with women game changers, thought leaders, and executives
    Erica Olenski Johansen hosts Trauma-Informed Life, where she shares her perspective on improving the U.S. healthcare system as a trauma-informed caregiver, industry insider, mother, woman, and human being

    This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com. One subscription, all the podcasts you need, all for free.  (#230)
    See omnystudio.com/listener for privacy information.

    • 46 min
    Seriously, Consumers Want a Better Digital Experience

    Seriously, Consumers Want a Better Digital Experience

    Jason Considine discusses key findings from Experian Health’s recent research that the “digital divide” in healthcare is also a generational and economic divide. 61% of patients that they surveyed would consider switching providers if they offered a better digital experience for accessing care and paying for it. Jason dives into the role of finances in consumers' health decisions and how healthcare organizations can use this information to design better consumer experiences.

    All that, plus the Flava of the Week about the stunning news that Amazon will not be offering Amazon Care after the end of the year. If Amazon Care really wasn’t a "complete enough offering," does that say anything about employers being the brokers of healthcare benefits?

    Thanks to Persado for spreading the awesome, yo! Persado provides healthcare organizations with pre-developed, pre-optimized marketing messaging focused on improving health goals and business objectives. (#229)
    See omnystudio.com/listener for privacy information.

    • 28 min
    Time Is the New Currency

    Time Is the New Currency

    Rob Klein is in the house to share key findings from the latest omnibus research report that tells us how consumers are thinking differently about healthcare and how it’s impacting everything from attention spans to brand recall. Anyone who is championing consumer experience will want to pay attention to what this research tells us about changing attitudes and behaviors.

    All that, plus the Flava of the Week about Best Buy offering over-the-counter hearing devices. As one of the middle children, how might Best Buy’s playbook impact consumer health offerings in the long term, and how will people know to go to their local consumer electronics store?

    Download the report for free from Klein & Partners and Core Health at  https://corecreative.health/insights/core-health-research-updated-consumer-insights-on-healthcare/

    Thanks to Persado for spreading the awesome, yo! Persado provides healthcare organizations with pre-developed, pre-optimized marketing messaging focused on improving health goals and business objectives. (#228)
    See omnystudio.com/listener for privacy information.

    • 31 min

Customer Reviews

4.8 out of 5
12 Ratings

12 Ratings

HighstandardsDC ,

FANTASTIC

Love this podcast!

Bolt Up Burt ,

Cheers to those who think differently!!!

Great job in bringing something new and different to the pretty boring world of healthcare marketing!

Manimal26 ,

Rap battle impact

Jared & Peter really but some effort into this. If you are listening this to copy their idea and thoughts you might be missing what I feel might be the point they are trying to get across. Thank you guys for putting this out there! You had an impact for me that will be huge and I don’t think it was your intention, but for people looking for a way to change your thinking as you said it helps to empathize!!! Thanks again!!!

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