32 min
How a $4.5B Credit Union Maintains a Direct Line to Members Leaders in Lending
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- Technology
Credit Unions are already known for their personal service, but what happens when you double or triple in size. Does bigger need to mean less personal?
Recently named American Bankers Credit Union Executive of the Year, Bruce Foulke, CEO & President of American Heritage Federal Credit Union, spoke with our host, Jeff Keltner, about retaining personalized service during times of growth.
Join us as Jeff and Bruce discuss:Foulke’s experience through 55 credit union mergersMaintaining a direct line to the members (even as a CEO)American Heritage’s employees’ charitable work and Foulke’s efforts to assist UkraineWant to learn more about how Upstart partners with credit unions? Check out this case study mentioned in the episode.
Credit Unions are already known for their personal service, but what happens when you double or triple in size. Does bigger need to mean less personal?
Recently named American Bankers Credit Union Executive of the Year, Bruce Foulke, CEO & President of American Heritage Federal Credit Union, spoke with our host, Jeff Keltner, about retaining personalized service during times of growth.
Join us as Jeff and Bruce discuss:Foulke’s experience through 55 credit union mergersMaintaining a direct line to the members (even as a CEO)American Heritage’s employees’ charitable work and Foulke’s efforts to assist UkraineWant to learn more about how Upstart partners with credit unions? Check out this case study mentioned in the episode.
32 min