How to Build a Product-Based Business with Claire Xue

Girl Gang Craft The Podcast

Claire Xue serves as the CEO and founder of Moodelier, where she offers immersive and one-of-a-kind pieces and educational resources to help creative entrepreneurs achieve scroll-stoppingly captivating visuals. Over the course of her career, Claire has designed and created visually immersive events for Bumble, Phenomenal Women, and Flodesk, to name a few.

Claire has a passion for bridging the gap between art immersion and achievability for creatives around the world. You'll find her signature designs and pieces in creative photography and videography for some of the world's leading brands.

This week, Phoebe is joined by Claire Xue, visionary CEO and founder of Moodelier. Claire shares her journey before and after the launch of the wildly successful product-based business that helps other creatives style and design stellar photo shoots and immersive visual experiences.

Tune in to learn how Claire took her vision for Moodelier from ideation to execution, what strategies she employs to keep herself motivated, and what advice she has for creatives who are “waiting for the right moment” to start their dream business.

Noteworthy quotes:

[12:25] Part of my strategy to keep myself accountable is making plans with others.

[33:41] When your brand grows or your brand presence grows, you do need to add different elements into your current branding—and that’s okay. Show Notes  Craft Fair Applications:Vendor applications for our 2022 holiday markets in Oakland, CA and Salem, MA open July 14, 2022. Sign up to be notified when apps open at girlgangcraft.com/events

Holiday Gift Guide Apps: Join 100+ femme-led small businesses across the country in listing your biz on our upcoming Holiday Gift Guide! Applications open July 14, 2022. Sign up for our newsletter for updates. Quixotic Design Co: Ready to give your website the glow-up it deserves? Invest in a custom logo and site design with Quixotic Design Co. Mention GGC to get $100 off your service.

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