How to Tailor Your Medical Communications for Maximum Impact with Claire Liu

In this episode of the Transforming Medical Communications podcast, host Wesley Portegies is joined by Claire Liu to dive into the complexities of Medical Communications, discuss the nuances of handling communications across different stages of product life cycles, and share her strategies for maintaining a consistent voice in global medical communications.


Topics we Discuss

• The key to effective Medical Communications during pre-launch, launch, and post-launch
  
  
• How to tailor your communications for diverse audiences
  
  
• The role of communication planning in aligning global and local messaging
  
  
• How to capture HCPs' attention with bite-sized content
  
  

Previous guests include: Sissy Easo-Joseph at GSK, Barbara Bish at Janssen, Drew Provan at Queen Mary University, Rebecca McCracken at Agios Pharmaceuticals

Check out our three most downloaded episodes:

• The Power of Integrated Medical Communications
• MedComms from a KOL Perspective
• Improving Patient Care through Medical Communications

Transforming Medical Communications is handcrafted by our friends over at: fame.so