Planet Purpose

Inc. Magazine
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  • MARKETING
  • QUINZENAL
Planet Purpose

Want to go from woke to warrior? Planet Purpose from Inc. magazine examines how companies can focus on their purpose and transform their brands. Join co-hosts Scott Goodson, Yolanda White and Chip Walker as they take a look at the ways purpose-driven companies could realize better outcomes by activating purpose to the people who matter inside the organizations and out. They also examine what companies are doing to achieve this while offering insights and analysis on how they can improve. 

  1. 23/04/2024

    Creating an Effective Brand Narrative

    Building the right narrative about your brand can be the difference between success and failure for your business—no matter how strong a product you are offering. This episode offers detailed advice about building a successful brand narrative. It also features wisdom from the founder of Farmer’s Fridge, whose work as a traveling salesman motivated him to create a company to solve the problem of finding healthy food options while on the road.

    46min

  2. 23/04/2024

    Creating an Effective Brand Narrative

    Building the right narrative about your brand can be the difference between success and failure for your business—no matter how strong a product you are offering. This episode offers detailed advice about building a successful brand narrative. It also features wisdom from the founder of Farmer’s Fridge, whose work as a traveling salesman motivated him to create a company to solve the problem of finding healthy food options while on the road.

    46min

  3. 16/04/2024

    How The Lip Bar Founder Melissa Butler Turned Rejection Into Success

    Today’s episode comes from the Your Next Move vault and is a conversation between host Bea Dixon and guest Melissa Butler. Melissa is the CEO and Founder of The Lip Bar -- a vegan lipstick company catering directly to women of color.  In their conversation, they cover Melissa’s transition from the corporate ladder to becoming a lipstick chemist. Plus, her experiences with retail chains and direct to consumer marketing, and what it means to be focused on African American women while remaining inclusive to all.

    1h7min

  4. 09/04/2024

    Savvy Ways to Secure Funding

    Whether you’re crowdfunding, getting a bank loan, or seeking venture capital, you need to be able to pitch yourself and your business successfully. Today's episode features some of the biggest lessons learned from the founder of clean fragrance brand MOODEAUX, who has secured funding in an incredibly challenging market.

    54min
  5. Powering the Future - AI Bootcamp FROM INC STUDIO AND SAP

    25/03/2024

    Powering the Future - AI Bootcamp FROM INC STUDIO AND SAP

    The impact of AI on finance departments will be huge.

    27min
  6. Supply Ch(AI)n Strategy Session - AI Bootcamp FROM FASTCO WORKS AND SAP

    11/03/2024

    Supply Ch(AI)n Strategy Session - AI Bootcamp FROM FASTCO WORKS AND SAP

    How artificial intelligence is shaping the product journeys from procurement to end customers.

    20min
  7. Time for Growth - AI Bootcamp FROM INC STUDIO AND SAP

    04/03/2024

    Time for Growth - AI Bootcamp FROM INC STUDIO AND SAP

    In this podcast, leaders in HR and AI reveal what it will take for businesses to get their staff on board.

    25min
  8. The Secret Leads Goldmine: How Savvy Companies Capitalize on Q5 - FROM INC STUDIO AND META

    11/12/2023

    The Secret Leads Goldmine: How Savvy Companies Capitalize on Q5 - FROM INC STUDIO AND META

    The so-called “fifth quarter” could be your opportunity to give your business a competitive edge. Hear directly from successful small business owners Lauren Petrullo, of Mongoose Media, and John Wai of John Wai Martial Arts Academy about how they use the post-holiday season to grow their businesses. In this podcast, the entrepreneurs are joined by Meta executive Becky Bui to explain how this so-called “fifth quarter”—a period often overlooked by businesses as a slow season—can be the key to unlocking new cost-effective, quality leads that lead to sales, while building meaningful connections with customers.

    15min
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Sobre

Want to go from woke to warrior? Planet Purpose from Inc. magazine examines how companies can focus on their purpose and transform their brands. Join co-hosts Scott Goodson, Yolanda White and Chip Walker as they take a look at the ways purpose-driven companies could realize better outcomes by activating purpose to the people who matter inside the organizations and out. They also examine what companies are doing to achieve this while offering insights and analysis on how they can improve. 

Informações

  • Criado por
    Inc. Magazine
  • Anos de atividade
    2021 - 2024
  • Episódios
    27
  • Copyright
    © Inc Magazine | Planet Purpose
  • Site do podcast
    Planet Purpose

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