The Sales Machine

John Rankins
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Welcome to "The Sales Machine Podcast" with your host, John Rankins, a seasoned expert in transforming sales teams into powerhouses. Whether you're a CEO, a Head of Sales Operations, a Regional Sales Manager, or leading a direct sales team, this podcast is your sanctuary for building a successful sales dynasty. John, with his rich experience, has guided over 2000 businesses to generate substantial revenue by revitalizing their sales teams. He can help tackle the real challenges you face - from recruiting the right salespeople, handling underperformers, to creating a repeatable sales process. Join us weekly as we bring you a blend of solo episodes filled with actionable strategies and guest episodes featuring industry leaders who have mastered the art of sales leadership. Subscribe now and connect with us on our social media accounts to be a part of a community that transforms sales challenges into growth opportunities! Website: https://thesalesmachine.com/ Facebook: https://www.fac...

  1. 5 天前

    How to Sell Without Feature Dumping (The Storytelling Fix) | ft. Stephen Steers

    Most salespeople kill their deals without even realizing it… They feature-dump their way into irrelevance. They think rattling off specs will impress prospects, when in reality, it’s the fastest way to bore them and lose the sale. Here’s the truth: features don’t sell…stories do. That’s why in this episode of The Sales Machine Podcast, I sit down with Stephen Steers, sales expert and author of Superpower Storytelling. We break down exactly how to ditch feature dumping and start selling with stories that stick. 👉 If you’re tired of long sales cycles, ghosted follow-ups, and deals dying in the pipeline, this episode is your fix. And if you’re ready to build a sales system that actually performs, book a call with The Sales Machine team today. What You’ll Learn in This Episode: Why feature dumping destroys trust and how to avoid it The storytelling frameworks that win deals in 2025 How to run discovery calls that uncover why people actually buy Why most startups fail at sales (hint: it’s not their product) Practical ways to coach your reps to sell with impact, not info overload Tune in now to How to Sell Without Feature Dumping (The Storytelling Fix) | ft. Stephen Steers. And if you’re serious about transforming your sales culture, book a call with The Sales Machine team, because the future of selling is already here, and it’s storytelling-driven. Connect with Stephen Steers Website: https://www.stephensteers.com/  X: https://x.com/stephensteers_?lang=en  Instagram: https://www.instagram.com/stephensteers_/?hl=en  LinkedIn: https://www.linkedin.com/in/stephen-steers  Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    22 分鐘

  2. 8月20日

    How to Build a Network That Actually Drives Business Growth | ft. Andi Baldwin

    Most professionals think networking is about adding names to a list. But the truth? Most of those names never buy, never trust you, and never move the needle for your business. If you’re leading a sales team or running a professional services firm that’s stuck in “random acts of networking,” this episode is for you. Before we dive in, if you want to fix the chaos in your sales process, build a system that drives performance, and actually grow, book a call with The Sales Machine team. We’ll help you turn your network into a growth engine. Today, I’m joined by Andi Baldwin, CEO of Profitable Ideas Exchange (PIE), based in Bozeman, Montana, and author of the new book The Growth Engine. Andi has spent her career helping firms like KPMG, IBM, JLL, and Slalom build executive communities that don’t just talk, but actually generate business growth. We get into: Why client feedback is the lifeblood of professional services growth How trust and relationships win more business than transactions ever will Why niching down beats trying to serve everyone How AI can enhance efficiency but never replace human connection The mindset shift leaders need to build scalable growth systems Why long-term relationships are the key to securing huge contracts And how to build a network that becomes your real growth engine 👉🏼 Andi’s new book, The Growth Engine, is a must-read for professional services leaders who want to create scalable, sustainable growth models. 👉🏼 And if you’re ready to streamline your sales, fix the data chaos, and empower your team with performance-driven systems, book a call with The Sales Machine team today. This isn’t about business card collecting. This is about building relationships and communities that transform careers and companies. Connect with Andi Baldwin Website: https://www.profitableideas.com/the-growth-engine/  Instagram: https://www.instagram.com/andirodesb/  LinkedIn: https://www.linkedin.com/in/andi-baldwin-922b0354/  Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    57 分鐘

  3. 8月13日

    The LinkedIn Prospecting Blueprint: How to Go From Cold to Closed | ft. Matt Clark

    If your LinkedIn outreach is getting ghosted…it’s not because people “don’t use LinkedIn anymore.” It’s because your message is just another Hey {FirstName}, I see we have connections in common… snoozefest. ❌ You’re blending in with the noise. ❌ You’re chasing instead of attracting. ❌ You’re not using systems built for 2025. Here’s the fix: Book a free strategy call with The Sales Machine, and I’ll show you how to turn cold LinkedIn outreach into warm, consistent conversations that actually close. 👉 www.thesalesmachine.com In this episode, I sit down with Matt Clark, a LinkedIn sales expert who has built prospecting systems for thousands of entrepreneurs and sales teams. We break down why most outreach fails and exactly how to adapt your approach so you cut through the noise, grab attention, and create real sales momentum. What You’ll Learn in This Episode: The #1 reason most LinkedIn messages get ignored in 2025 How to use content and outreach together for maximum response The 3-part system that turns cold connections into warm prospects How to blend AI tools with human authenticity Metrics that actually matter for LinkedIn sales success Mistakes sales teams make when scaling their outreach (and how to avoid them) If you want LinkedIn to be more than a scrolling app for your sales team, and turn it into a predictable revenue channel, this episode is your blueprint. Ready to fix your outreach once and for all? Book your free Sales Machine strategy call here: www.thesalesmachine.com Connect with Matt Clark Website: https://thevirtualedge.com/profile/  LinkedIn: https://www.linkedin.com/in/mattclarkrainmaker/  Instagram: https://www.instagram.com/mattclarkrainmaker/?hl=en  Facebook: https://www.facebook.com/matthewclarksa/  Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    18 分鐘
  4. How to Sell With Purpose (and Never Compete on Price Again) | ft. Lisa McLeod

    8月6日

    How to Sell With Purpose (and Never Compete on Price Again) | ft. Lisa McLeod

    If your sales team is stuck competing on price, you don’t have a pricing problem. You have a purpose problem. 👉 Want to build a sales system that connects emotionally, drives high-value deals, and retains top talent? Book a strategy call with The Sales Machine: www.thesalesmachine.com In this episode, I sat down with the one and only Lisa McLeod, the woman behind the concept of “Noble Purpose.” She’s worked with giants like Salesforce and Pfizer, helping them shift from transactional sales to transformational results. We talk about why most sales teams lose deals not because of product or price, but because they can’t articulate why they matter. Lisa breaks down how to activate emotional engagement in your team, how to sell with impact, and how to lead with clarity in a distracted world. Whether you're a founder, sales leader, or rep looking to close bigger deals with more meaning, this conversation will reshape the way you think about sales. What You’ll Learn:Why selling with purpose drives better results than selling on price How to align your team around a compelling mission (not just quotas) What most companies get wrong about sales messaging How to get buy-in from reps and execs for culture change The emotional undercurrent behind great sales conversations Lisa’s 3 questions to unlock your team’s deeper purpose Chapters(01:00) - The Beauty of Purpose in Sales (03:08) - Instilling Noble Purpose in Organizations (06:12) - Measuring Success: Emotional Engagement and Revenue Growth (09:03) - Overcoming Resistance to Change (12:01) - Implementing the Methodology: Training and Ownership Connect with Lisa Earle McLeodLinkedIn: https://www.linkedin.com/in/lisaearlemcleod/ Facebook: https://www.facebook.com/LisaEMcLeod/ X/Twitter: https://x.com/EarleMcLeod Connect with John RankinsWebsite: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    14 分鐘
  5. How to Avoid Toy AI and Build Real Business Value | ft. Dr. Lisa Palmer

    7月30日

    How to Avoid Toy AI and Build Real Business Value | ft. Dr. Lisa Palmer

    Still trusting your CRM, ERP, or sales tools to tell you the truth about your business? Here’s the problem: Most of your systems are just fancy filing cabinets. They don’t help your team perform, they just track what’s already happened. If you’re tired of chasing reports, dealing with bad data, and running a sales org on broken systems, book a strategy call with The Sales Machine. We'll show you how to finally get visibility, accountability, and real performance: 👉www.thesalesmachine.com Now to the good part... In this episode, I sit down with Dr. Lisa Palmer, AI strategist and truth-teller for tech execs. She’s worked with Microsoft, Gartner, and Fortune 500 companies to build AI systems that actually work—not just impress VCs or look pretty in pitch decks. And today, she’s dropping gold on everything from data chaos to why your CRM isn’t cutting it anymore. We talk about: Why most business systems are lying to you The real reason AI fails in companies (hint: mindset) Why “Toy AI’s” are killing innovation How to apply Show AI, Don’t Tell It in your business What the future of sales teams looks like with agentic AI And why empathy is still your greatest sales advantage, even in an AI-powered world Whether you're a founder, sales leader, or innovator trying to future-proof your business, this episode is your wake-up call. Key Takeaways:You need AI that drives performance, not dashboards collecting dust. Don’t build a toy. Build a system. Empathy and AI must work together, especially in sales. Mindset, not tools, is what separates leaders from laggards. If your sales systems are lying to you…or worse, doing nothing for performance, it’s time to stop the madness. 👉 Book a strategy call with The Sales Machine today: www.thesalesmachine.com Let’s upgrade your tools, your team, and your results. Chapters(02:50) - The Role of AI in Blue Collar Work (08:59) - Empathy in Sales and AI (14:55) - Show AI, Don't Tell It (17:49) - Avoiding Toy AI (21:00) - The Future of SaaS and Agentic AI (23:59) - Driving Performance with AI (37:11) - Empathy in Sales and AI Integration (40:49) - Data Chaos and the Role of AI (45:54) - Prototyping with AI: The Future of Development (51:38) - The Changing Landscape of Jobs in AI Connect with Lisa PalmerLinkedIn: https://www.linkedin.com/in/palmerlisac/ Instagram: https://www.instagram.com/palmerlisac/ X: https://x.com/palmerlisac YouTube: https://www.youtube.com/@ai.drlisa Website: https://www.drlisa.ai/ Connect with John RankinsWebsite: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    54 分鐘
  6. This Founder 10x’d Her Sales using Genius Marketing | ft. Victoria Hajjar

    7月23日

    This Founder 10x’d Her Sales using Genius Marketing | ft. Victoria Hajjar

    If you’re still trying to sell to “everyone,” you’re losing to someone who chose to go deep on someone. Book a strategy call with The Sales Machine and we’ll help you own your niche, dial in your messaging, and turn your segment into a sales engine: 👉 www.thesalesmachine.com In this special episode, let’s go back to when I sat down with Victoria Hajjar—one of the sharpest minds I’ve ever met when it comes to positioning, segmentation, and messaging that sells. She’s built multiple growth programs, advised founders across industries, and has a sixth sense for how to actually get customers to say: “This brand is for me.” We unpack the psychology behind why most CRMs and SaaS tools succeed not because they’re better, but because they speak directly to one market. You’ll hear why founders fail by going too broad, how niche brands like Stanley Cups exploded, and why “trying to serve everyone” is a death sentence for startups. This is marketing and sales alignment at its best. And if you’ve ever struggled with growth, this conversation will fix your aim and your revenue. 💡 What You’ll Learn:Why the best CRMs win just by picking a niche (even if they’re all the same under the hood) How to create messaging that makes your ICP say, “Finally, someone gets me.” The difference between real positioning and just another landing page How one financial advisor 10x’d her business by serving only women in construction The “Stanley Cup Effect”: What it teaches us about segment psychology FAB Framework: How to talk to Geeks, Middle Management & Founders the right way Why going deeper into one segment can unlock millions Connect with Victoria HajjarWebsite: www.ugliventures.com/resources LinkedIn: https://www.linkedin.com/in/victoria-hajjar-66211618/ Instagram: https://www.instagram.com/ugliventures/?hl=en TikTok: https://www.tiktok.com/@ugliventures Facebook: https://www.facebook.com/tori.hajjar/ Connect with John RankinsWebsite: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    21 分鐘
  7. Special Episode: You’ll Never Win in Sales Without This Mindset | ft. Brad Lea

    7月16日

    Special Episode: You’ll Never Win in Sales Without This Mindset | ft. Brad Lea

    If you’re not closing, don’t blame the market.Don’t blame the script. Don’t blame your leads. The real reason most salespeople stay stuck? They haven’t mastered the mindset required to win. In this special episode, I sit down with the one and only Brad Lea, serial entrepreneur, sales philosopher, and straight-talking powerhouse. We talk about what really separates the closers from the complainers and why most people are running in the wrong direction with the right amount of energy. If you’re ready to build a system that turns mindset into measurable sales performance, book a free strategy call with my team at The Sales Machine: 📞 www.thesalesmachine.com What You’ll Learn in This Episode:The power of CHOICE and why you’re one decision away from change Why every dollar you’ll ever make comes from a relationship The 3-part formula Brad lives by: Mindset, Skillset, Habits How to sell more by simply shaking more hands The real reason most people quit before they get good Why you don’t need motivation, you need accountability The trap of instant gratification and how to beat it The difference between building a job and building a business The simple truth about how “the devil” keeps you broke (this one hits deep) Connect with Brad LeaLinkedIn: https://www.linkedin.com/in/bradlea/ Facebook: https://www.facebook.com/TheRealBradLea/ Instagram: https://www.instagram.com/therealbradlea/ YouTube: https://x.com/TheRealBradLea X: https://x.com/TheRealBradLea Website: https://bradlea.com/ Connect with John RankinsWebsite: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    21 分鐘
  8. How to Keep Selling When Tech Is Eating the Sales Role | Ft. Victor Antonio

    7月9日

    How to Keep Selling When Tech Is Eating the Sales Role | Ft. Victor Antonio

    The truth? Sales isn’t dying.But the old way of doing it is getting eaten alive by tech. AI is here. It’s fast. It’s efficient. And if you’re not adapting, you’re going to be left behind. In this episode, I sit down with one of the best to ever do it, Victor Antonio, to talk about what’s really happening to sales roles, the tech takeover, and how YOU can future-proof your business. From role-playing with AI agents to understanding the economic impact of job abatement, this episode will shift how you see the future of sales. Whether you run a 5-person shop or a $500M company, you can’t afford to ignore this conversation. 👉 If you’re a business owner, founder, or sales leader and you want to build a high-performing sales system that’s built for the AI era, book a strategy call with my team at The Sales Machine: 📞 www.thesalesmachine.com What You’ll Learn in This Episode:Why most sales orgs are stuck in 2005 and how to break free How AI is already replacing parts of the sales process (and what’s next) The difference between job replacement, displacement, and abatement How small businesses can win with AI (without needing engineers) Why salespeople MUST adapt or risk becoming irrelevant The rise of personalized content, AI assistants, and roleplay-based training Why learning faster is the new unfair advantage Chapters:(02:33) - The Evolution of Sales Tech (07:15) - Building Your Own “Sales Machine” (12:24) - The Future of Selling (22:41) - AI’s Rise & Workforce Shakeups (32:16) - What AI Means for Salespeople (42:32) - Building AI-Driven Companies (52:33) - Democratizing Coding & AI Tools (57:26) - How to Reduce Costs & Scale with AI (01:02:42) - Why Continuous Learning Wins (01:08:26) - AI as Your Personal Assistant Ready to build a sales system that’s future-proof?If your sales org is still guessing, grinding, or glued to outdated processes, now’s the time to upgrade. We help companies install high-performance sales systems with real-time visibility, coaching, automation, and AI tools that drive results. 👉 Book a strategy call now at www.thesalesmachine.com Connect with Victor AntonioFacebook: https://www.facebook.com/salesinfluence/ Instagram: https://www.instagram.com/victorantonio/ LinkedIn: https://www.linkedin.com/in/victorantonio/ YouTube: https://www.youtube.com/@VictorAntonioLive Connect with John RankinsWebsite: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    1 小時 9 分鐘
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簡介

Welcome to "The Sales Machine Podcast" with your host, John Rankins, a seasoned expert in transforming sales teams into powerhouses. Whether you're a CEO, a Head of Sales Operations, a Regional Sales Manager, or leading a direct sales team, this podcast is your sanctuary for building a successful sales dynasty. John, with his rich experience, has guided over 2000 businesses to generate substantial revenue by revitalizing their sales teams. He can help tackle the real challenges you face - from recruiting the right salespeople, handling underperformers, to creating a repeatable sales process. Join us weekly as we bring you a blend of solo episodes filled with actionable strategies and guest episodes featuring industry leaders who have mastered the art of sales leadership. Subscribe now and connect with us on our social media accounts to be a part of a community that transforms sales challenges into growth opportunities! Website: https://thesalesmachine.com/ Facebook: https://www.fac...

資訊

  • 創作者
    John Rankins
  • 活躍年代
    2023年 - 2025年
  • 集數
    100
  • 年齡分級
    兒少不宜
  • 版權
    © Copyright 2025 John Rankins
  • 節目網站
    The Sales Machine