The Sales Machine

John Rankins
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Welcome to "The Sales Machine Podcast" with your host, John Rankins, a seasoned expert in transforming sales teams into powerhouses. Whether you're a CEO, a Head of Sales Operations, a Regional Sales Manager, or leading a direct sales team, this podcast is your sanctuary for building a successful sales dynasty. John, with his rich experience, has guided over 2000 businesses to generate substantial revenue by revitalizing their sales teams. He can help tackle the real challenges you face - from recruiting the right salespeople, handling underperformers, to creating a repeatable sales process. Join us weekly as we bring you a blend of solo episodes filled with actionable strategies and guest episodes featuring industry leaders who have mastered the art of sales leadership. Subscribe now and connect with us on our social media accounts to be a part of a community that transforms sales challenges into growth opportunities! Website: https://thesalesmachine.com/ Facebook: https://www.fac...

  1. 1天前

    The Book That Gets Clients (Zack Zeller’s Method) | Zack Zeller

    In this episode, I sit down with Zack Zeller, revenue leader and sales mentor, to unpack the mindset shifts and systems needed to go from individual hustle to building high-performing sales teams. With years of experience leading sales organizations, Zack shares practical lessons on leadership, coaching, and creating a culture where reps thrive. We talk about: Why hustle alone won’t scale in sales The biggest mistakes new sales leaders make How to build a culture of accountability without micromanagement The power of coaching in unlocking team performance Why self-awareness is a sales leader’s greatest tool How to align reps to company goals and customer value Lessons Zack learned firsthand in leading growth   Chapters 00:00 The Role of Copywriting in Business Growth 05:29 Building a Personal Brand Through Speaking 09:15 The Importance of Consistency in Sales 12:37 Identifying and Solving Core Problems 13:33 Differentiating Between Book Types 16:26 The Power of Unique Perspectives 22:29 Case Studies: Transforming Ideas into Sales 28:13 Practical Steps for Aspiring Authors 32:43 Book Launch and Editing Timeline 34:08 Marketing Strategies for Book Sales 36:53 Leveraging Books for B2B Success 40:12 Understanding Client Needs and Sales Psychology 43:21 Disruption in Sales and Marketing Strategies 44:31 Repositioning Existing Books for Better Sales 47:06 Nurturing Leads and Email Marketing Strategies 50:14 Building a Brand Through Books 52:50 Creating Content Around Your Book 55:53 Working with Zach: Process and Investment   Whether you’re a rep aspiring to leadership or an executive scaling a team, this episode gives you the tools to lead with clarity and confidence. Still trusting your CRM, ERP, or sales tools to tell you the truth about your business? Here’s the problem: Most of your systems are just fancy filing cabinets. They don’t help your team perform, they just track what’s already happened. If you’re tired of chasing reports, dealing with bad data, and running a sales org on broken systems, book a strategy call with The Sales Machine. We'll show you how to finally get visibility, accountability, and real performance: 👉www.thesalesmachine.com 👉 Book a sales strategy call with The Sales Machine today: www.thesalesmachine.com Let’s upgrade your tools, your team, and your results.   Connect with Zack Zeller Website: thisshouldntwork.com Instagram: https://www.instagram.com/thezackzeller/ LinkedIn: https://www.linkedin.com/in/zackzeller22 Threads: https://www.threads.com/@thezackzeller Free Book: https://fixyourlist.com/smp   Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    1 小时

  2. 9月11日

    The Secret Top Salespeople Know (That You Don’t) | Lee Salz

    In this episode, I sit down with Lee Salz, globally recognized sales differentiation strategist and author of The First Meeting Differentiator. Lee has written seven books on sales, and his work has helped organizations worldwide move from generic sales pitches to truly differentiated conversations. We talk about: Why “different is better than better” in sales The fatal flaw with traditional discovery meetings How to turn every first meeting into a consultation that delivers value The difference between an inconvenience and a real problem buyers will pay to solve Why emotion—not logic—drives deals forward How to qualify prospects early and avoid wasting months on dead opportunities Small personalization moves that create massive competitive advantage Whether you’re a sales leader, B2B seller, or entrepreneur, this episode will change how you think about first meetings, differentiation, and delivering value. Still trusting your CRM, ERP, or sales tools to tell you the truth about your business? Here’s the problem: Most of your systems are just fancy filing cabinets. They don’t help your team perform, they just track what’s already happened. If you’re tired of chasing reports, dealing with bad data, and running a sales org on broken systems, book a strategy call with The Sales Machine. We'll show you how to finally get visibility, accountability, and real performance: 👉www.thesalesmachine.com 👉 Book a sales strategy call with The Sales Machine today: www.thesalesmachine.com   Connect with Lee Salz Website: salesarchitects.com Book: The First Meeting Differentiator Resource: meaningfulvalue.com (tip sheet: adding value in first meetings) Book site: firstmeetingbook.com (download chapter 1 free) Instagram: @theleesalz   Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    56 分钟

  3. 9月3日

    How to Win Deals Fast: Align With Buyers or Lose Them | Greg Nutter

    Still trusting your CRM, ERP, or sales tools to tell you the truth about your business? Here’s the problem: Most of your systems are just fancy filing cabinets. They don’t help your team perform, they just track what’s already happened. If you’re tired of chasing reports, dealing with bad data, and running a sales org on broken systems, book a strategy call with The Sales Machine. We'll show you how to finally get visibility, accountability, and real performance: 👉www.thesalesmachine.com   Now to the good part... In this episode, I sit down with Greg Nutter, author of P3 Selling and global sales advisor, to talk about what it really takes to win complex B2B deals. With decades of experience coaching sales teams worldwide, Greg shares how sellers can stop being “pitch machines” and start guiding customers through the buying journey.   We talk about: Why most CRM systems set sellers up to fail The difference between a sales process and a buying process The 5 predictable stages of buying decisions Why being a coach and mentor matters more than being a “product expert” How to identify the hidden stakeholders (procurement, IT, finance, etc.) before it’s too late Why sometimes the best sales move is telling a customer not to buy Whether you’re a sales leader, entrepreneur, or B2B seller, this episode is your playbook for aligning with buyers and closing more deals.   👉 Book a sales strategy call with The Sales Machine today: www.thesalesmachine.com Let’s upgrade your tools, your team, and your results.   Connect with Greg Nutter LinkedIn: https://www.linkedin.com/in/greg-nutter/ Website: https://soloquent.com/p3-selling-book/                  https://soloquent.com Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    1 小时 22 分钟

  4. 8月27日

    How to Sell Without Feature Dumping (The Storytelling Fix) | ft. Stephen Steers

    Most salespeople kill their deals without even realizing it… They feature-dump their way into irrelevance. They think rattling off specs will impress prospects, when in reality, it’s the fastest way to bore them and lose the sale. Here’s the truth: features don’t sell…stories do. That’s why in this episode of The Sales Machine Podcast, I sit down with Stephen Steers, sales expert and author of Superpower Storytelling. We break down exactly how to ditch feature dumping and start selling with stories that stick. 👉 If you’re tired of long sales cycles, ghosted follow-ups, and deals dying in the pipeline, this episode is your fix. And if you’re ready to build a sales system that actually performs, book a call with The Sales Machine team today. What You’ll Learn in This Episode: Why feature dumping destroys trust and how to avoid it The storytelling frameworks that win deals in 2025 How to run discovery calls that uncover why people actually buy Why most startups fail at sales (hint: it’s not their product) Practical ways to coach your reps to sell with impact, not info overload Tune in now to How to Sell Without Feature Dumping (The Storytelling Fix) | ft. Stephen Steers. And if you’re serious about transforming your sales culture, book a call with The Sales Machine team, because the future of selling is already here, and it’s storytelling-driven. Connect with Stephen Steers Website: https://www.stephensteers.com/  X: https://x.com/stephensteers_?lang=en  Instagram: https://www.instagram.com/stephensteers_/?hl=en  LinkedIn: https://www.linkedin.com/in/stephen-steers  Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    22 分钟

  5. 8月20日

    How to Build a Network That Actually Drives Business Growth | ft. Andi Baldwin

    Most professionals think networking is about adding names to a list. But the truth? Most of those names never buy, never trust you, and never move the needle for your business. If you’re leading a sales team or running a professional services firm that’s stuck in “random acts of networking,” this episode is for you. Before we dive in, if you want to fix the chaos in your sales process, build a system that drives performance, and actually grow, book a call with The Sales Machine team. We’ll help you turn your network into a growth engine. Today, I’m joined by Andi Baldwin, CEO of Profitable Ideas Exchange (PIE), based in Bozeman, Montana, and author of the new book The Growth Engine. Andi has spent her career helping firms like KPMG, IBM, JLL, and Slalom build executive communities that don’t just talk, but actually generate business growth. We get into: Why client feedback is the lifeblood of professional services growth How trust and relationships win more business than transactions ever will Why niching down beats trying to serve everyone How AI can enhance efficiency but never replace human connection The mindset shift leaders need to build scalable growth systems Why long-term relationships are the key to securing huge contracts And how to build a network that becomes your real growth engine 👉🏼 Andi’s new book, The Growth Engine, is a must-read for professional services leaders who want to create scalable, sustainable growth models. 👉🏼 And if you’re ready to streamline your sales, fix the data chaos, and empower your team with performance-driven systems, book a call with The Sales Machine team today. This isn’t about business card collecting. This is about building relationships and communities that transform careers and companies. Connect with Andi Baldwin Website: https://www.profitableideas.com/the-growth-engine/  Instagram: https://www.instagram.com/andirodesb/  LinkedIn: https://www.linkedin.com/in/andi-baldwin-922b0354/  Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    57 分钟

  6. 8月13日

    The LinkedIn Prospecting Blueprint: How to Go From Cold to Closed | ft. Matt Clark

    If your LinkedIn outreach is getting ghosted…it’s not because people “don’t use LinkedIn anymore.” It’s because your message is just another Hey {FirstName}, I see we have connections in common… snoozefest. ❌ You’re blending in with the noise. ❌ You’re chasing instead of attracting. ❌ You’re not using systems built for 2025. Here’s the fix: Book a free strategy call with The Sales Machine, and I’ll show you how to turn cold LinkedIn outreach into warm, consistent conversations that actually close. 👉 www.thesalesmachine.com In this episode, I sit down with Matt Clark, a LinkedIn sales expert who has built prospecting systems for thousands of entrepreneurs and sales teams. We break down why most outreach fails and exactly how to adapt your approach so you cut through the noise, grab attention, and create real sales momentum. What You’ll Learn in This Episode: The #1 reason most LinkedIn messages get ignored in 2025 How to use content and outreach together for maximum response The 3-part system that turns cold connections into warm prospects How to blend AI tools with human authenticity Metrics that actually matter for LinkedIn sales success Mistakes sales teams make when scaling their outreach (and how to avoid them) If you want LinkedIn to be more than a scrolling app for your sales team, and turn it into a predictable revenue channel, this episode is your blueprint. Ready to fix your outreach once and for all? Book your free Sales Machine strategy call here: www.thesalesmachine.com Connect with Matt Clark Website: https://thevirtualedge.com/profile/  LinkedIn: https://www.linkedin.com/in/mattclarkrainmaker/  Instagram: https://www.instagram.com/mattclarkrainmaker/?hl=en  Facebook: https://www.facebook.com/matthewclarksa/  Connect with John Rankins Website: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    18 分钟
  7. How to Sell With Purpose (and Never Compete on Price Again) | ft. Lisa McLeod

    8月6日

    How to Sell With Purpose (and Never Compete on Price Again) | ft. Lisa McLeod

    If your sales team is stuck competing on price, you don’t have a pricing problem. You have a purpose problem. 👉 Want to build a sales system that connects emotionally, drives high-value deals, and retains top talent? Book a strategy call with The Sales Machine: www.thesalesmachine.com In this episode, I sat down with the one and only Lisa McLeod, the woman behind the concept of “Noble Purpose.” She’s worked with giants like Salesforce and Pfizer, helping them shift from transactional sales to transformational results. We talk about why most sales teams lose deals not because of product or price, but because they can’t articulate why they matter. Lisa breaks down how to activate emotional engagement in your team, how to sell with impact, and how to lead with clarity in a distracted world. Whether you're a founder, sales leader, or rep looking to close bigger deals with more meaning, this conversation will reshape the way you think about sales. What You’ll Learn:Why selling with purpose drives better results than selling on price How to align your team around a compelling mission (not just quotas) What most companies get wrong about sales messaging How to get buy-in from reps and execs for culture change The emotional undercurrent behind great sales conversations Lisa’s 3 questions to unlock your team’s deeper purpose Chapters(01:00) - The Beauty of Purpose in Sales (03:08) - Instilling Noble Purpose in Organizations (06:12) - Measuring Success: Emotional Engagement and Revenue Growth (09:03) - Overcoming Resistance to Change (12:01) - Implementing the Methodology: Training and Ownership Connect with Lisa Earle McLeodLinkedIn: https://www.linkedin.com/in/lisaearlemcleod/ Facebook: https://www.facebook.com/LisaEMcLeod/ X/Twitter: https://x.com/EarleMcLeod Connect with John RankinsWebsite: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    14 分钟
  8. How to Avoid Toy AI and Build Real Business Value | ft. Dr. Lisa Palmer

    7月30日

    How to Avoid Toy AI and Build Real Business Value | ft. Dr. Lisa Palmer

    Still trusting your CRM, ERP, or sales tools to tell you the truth about your business? Here’s the problem: Most of your systems are just fancy filing cabinets. They don’t help your team perform, they just track what’s already happened. If you’re tired of chasing reports, dealing with bad data, and running a sales org on broken systems, book a strategy call with The Sales Machine. We'll show you how to finally get visibility, accountability, and real performance: 👉www.thesalesmachine.com Now to the good part... In this episode, I sit down with Dr. Lisa Palmer, AI strategist and truth-teller for tech execs. She’s worked with Microsoft, Gartner, and Fortune 500 companies to build AI systems that actually work—not just impress VCs or look pretty in pitch decks. And today, she’s dropping gold on everything from data chaos to why your CRM isn’t cutting it anymore. We talk about: Why most business systems are lying to you The real reason AI fails in companies (hint: mindset) Why “Toy AI’s” are killing innovation How to apply Show AI, Don’t Tell It in your business What the future of sales teams looks like with agentic AI And why empathy is still your greatest sales advantage, even in an AI-powered world Whether you're a founder, sales leader, or innovator trying to future-proof your business, this episode is your wake-up call. Key Takeaways:You need AI that drives performance, not dashboards collecting dust. Don’t build a toy. Build a system. Empathy and AI must work together, especially in sales. Mindset, not tools, is what separates leaders from laggards. If your sales systems are lying to you…or worse, doing nothing for performance, it’s time to stop the madness. 👉 Book a strategy call with The Sales Machine today: www.thesalesmachine.com Let’s upgrade your tools, your team, and your results. Chapters(02:50) - The Role of AI in Blue Collar Work (08:59) - Empathy in Sales and AI (14:55) - Show AI, Don't Tell It (17:49) - Avoiding Toy AI (21:00) - The Future of SaaS and Agentic AI (23:59) - Driving Performance with AI (37:11) - Empathy in Sales and AI Integration (40:49) - Data Chaos and the Role of AI (45:54) - Prototyping with AI: The Future of Development (51:38) - The Changing Landscape of Jobs in AI Connect with Lisa PalmerLinkedIn: https://www.linkedin.com/in/palmerlisac/ Instagram: https://www.instagram.com/palmerlisac/ X: https://x.com/palmerlisac YouTube: https://www.youtube.com/@ai.drlisa Website: https://www.drlisa.ai/ Connect with John RankinsWebsite: https://thesalesmachine.com/ Facebook: https://www.facebook.com/TheSalesMachineOfficial Instagram:https://www.instagram.com/thesalesmachine_official/ LinkedIn:https://www.linkedin.com/company/thesalesmachineofficial/ YouTube:https://www.youtube.com/@JohnRankinsOfficial

    54 分钟
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关于

Welcome to "The Sales Machine Podcast" with your host, John Rankins, a seasoned expert in transforming sales teams into powerhouses. Whether you're a CEO, a Head of Sales Operations, a Regional Sales Manager, or leading a direct sales team, this podcast is your sanctuary for building a successful sales dynasty. John, with his rich experience, has guided over 2000 businesses to generate substantial revenue by revitalizing their sales teams. He can help tackle the real challenges you face - from recruiting the right salespeople, handling underperformers, to creating a repeatable sales process. Join us weekly as we bring you a blend of solo episodes filled with actionable strategies and guest episodes featuring industry leaders who have mastered the art of sales leadership. Subscribe now and connect with us on our social media accounts to be a part of a community that transforms sales challenges into growth opportunities! Website: https://thesalesmachine.com/ Facebook: https://www.fac...

信息

  • 创作者
    John Rankins
  • 活跃年份
    2023年 - 2025年
  • 单集
    103
  • 分级
    儿童不宜
  • 版权
    © Copyright 2025 John Rankins
  • 节目网站
    The Sales Machine