9 episodes

Paper Moose founder CEO and executive creative director Nick Hunter chats to business leaders about finding the perfect balance between purpose and profit.

The Mucky Middle Paper Moose, Nick Hunter

    • Business

Paper Moose founder CEO and executive creative director Nick Hunter chats to business leaders about finding the perfect balance between purpose and profit.

    Bands, Brands and Business with Oscar McMahon of Young Henrys

    Bands, Brands and Business with Oscar McMahon of Young Henrys

    Young Henry’s Co-founder Oscar McMahon believes that everyone deserves to drink good beer and live in an even better world. Once a hard-touring rock’n’roller, Oscar now leverages Young Henry’s maxim “Serve the People” as a rally cry for climate activism.
    In this episode of the Mucky Middle, Oscar shares how he balances the good, the beer, and the profit, as well as his journey from Hell City Glamours drummer, to the meteoric rise of Young Henrys, to partnering with UTS to make algae do the brewery’s dirty work.

    • 33 min
    Never Thinking about Tax Again with Karan Anand of HNRY

    Never Thinking about Tax Again with Karan Anand of HNRY

    In episode 2, Entrepreneur Karan Anand shares his journey as managing director of the fintech company Hnry, focusing on its mission to simplify tax and financial management for self-employed individuals. From customer engagement to company growth, and work-life balance to stress management, Karan delves into the challenges of managing a growing company as it strives to balance purpose and profitability.

    • 45 min
    Navigating the path to net-zero with Catherine Long of trace

    Navigating the path to net-zero with Catherine Long of trace

    In this episode, Nick chats to Catherine Long, the CEO and co-founder of trace, a company focused on helping SMEs on their journey to becoming net-zero. We discuss her background and journey into entrepreneurship, finding the right business partner, scaling a business and navigating greenwashing.

    • 47 min
    Navigating Branding, Mental Health, and Purpose-Driven Growth with Andy Wright of Streamtime

    Navigating Branding, Mental Health, and Purpose-Driven Growth with Andy Wright of Streamtime

    In this conversation, Nick chats to Andy Wright, CEO of project management software, Streamtime. Andy shares his journey from aspiring journalist to a career in Marketing and Branding, and how his passion for mental health advocacy was sparked by his own experience with anxiety and depression. Andy chats about his involvement with Never Not Creative and Mentally-Healthy two organisations focused on mental health and suicide prevention, which revealed the prevalence of anxiety, depression, and stress in the creative marketing industry. The discussion delves into the importance of transitioning from hourly billing to value-based pricing, Streamtime's transformation into a company striving to create happier, healthier businesses, flexible work arrangements, and the significance of celebrating individuality in the workplace.

    • 59 min
    From Linguist to DJ to Eco-Conscious Marketer: A Deep Dive into Ethical Advertising Dilemmas with Phil from Benedictus Media

    From Linguist to DJ to Eco-Conscious Marketer: A Deep Dive into Ethical Advertising Dilemmas with Phil from Benedictus Media

    On this episode, Nick chats to Phil Benedictus, CEO & Founder of B-Corp, Benedictus Media, and Co-Founder of Net Zero Media, about his journey from an academic and linguist to a DJ and ultimately finding his niche in the media and marketing domain. Phil discusses the "Net Zero" project, an initiative designed to tackle carbon emissions within the advertising sector. Phil’s B Corp certification of Benedictus Media reflects his dedication to social and environmental responsibility.

    The conversation delves into the intricate world of ethical challenges within advertising, particularly the influence on consumer behaviour concerning alcohol and food delivery services, offering valuable insights into the ethical and practical dilemmas encountered by entrepreneurs in the advertising and marketing industry.

    • 51 min
    Fermenting a food revolution with Michele Stansfield of Cauldron

    Fermenting a food revolution with Michele Stansfield of Cauldron

    In this episode of "The Mucky Middle," Michelle, the CEO and co-founder of Cauldron, discusses her unconventional journey from medicine to pioneering precision fermentation in the food industry. The episode delves into Cauldron's mission to transform food production through precision fermentation, emphasising affordable and large-scale products. Michelle shares insights into the nuances of precision fermentation, the creation of specialised factories for food tech startups, and the challenges of transitioning from a scientific background to a business mindset. The conversation touches on global visions for food supply, leadership in a fast-paced environment, and personal aspects of being a female STEM leader, providing an illuminating glimpse into the world of food tech entrepreneurship.

    • 44 min

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