Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters Dan Sullivan and Shannon Waller

In business, it sometimes happens that someone is required to perform a task that’s beyond their capability. While it might seem like the entrepreneur or team leader should step in and help in such a case, doing so can actually get in the way of the individual and the team growing their capabilities. In this episode, Dan Sullivan shares a way to handle failures that will benefit the future of the entire organization.

In 1950, sociologist David Riesman developed a model to describe three types of individuals based on how they develop their opinions, values, and expectations of the world: tradition-directed, inner-directed, and other-directed. In this episode, Dan Sullivan explains what these three models look like, why entrepreneurs are more likely to bet their futures on their inner values, and how you can work on remaining true to yours.

When an entrepreneur pitches a project they’ve envisioned, it can seem like great results are just around the corner. But often, there are elements the entrepreneur hasn’t predicted, and these elements can delay, or even permanently sink, a project. Dan Sullivan has created a list of checkpoints you can use on any project to determine just how profitable it’s going to be, and when. In this episode, he explains the dangers of not using the checklist and walks you through each of its points.

Figuring out what to charge for a product or service can be a source of great stress, and sometimes fear, for entrepreneurs. In this episode, Dan Sullivan explains the mistakes most entrepreneurs make when determining a price and how they should be thinking about it instead.

While some entrepreneurs take advantage of new opportunities presented by change, others get stuck in their situations and left behind. In this episode, Dan Sullivan and Shannon Waller talk about the difference in perspectives between these types of entrepreneurs and how you can be on the right side of the current divide.

A general narrative is that people need to be courageous when they’re relatively young because they won’t be able to take risks when they’re older. But this narrative doesn’t apply to entrepreneurs. In this episode, Dan Sullivan explains the role of courage in an entrepreneur’s life and how he’s become more courageous and ambitious now, at the age of 78, than he was 30 years ago.