INSIGHT #8: TikTok Expert with 1 Billion Views Explains Why Follower Count Is NOT a Good Metric for Success and What to Use Instead + What Makes Top Social Media Creators Successful

This is an insight from our previous conversation on focusing on what differentiates successful content creators:

• Focusing on quality/engagement of the audience not the size
• Finding your X-factor and the true authentic self
• Avoiding mimicking other creators

Elvis Kruze is the founder of Eksplodemedia - a content creation strategy and execution agency. Elvis has helped his clients get over 1Bn views in the past 2 years on social media. He is working with famous YouTubers such as Mike Thurston and runs an agency that specializes in helping brands, influencers & entrepreneurs produce consistent short form content to grow organically. 

Listen to the full conversation with Elvis here on Episode 173:

• Link to Spotify
• Link to Apple Podcasts
• https://www.pursuitofscrappiness.co/episodes/173-elvis-kruze

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