The Businessology Show The Businessology Show

Join Jason as he explores the diverse landscape of business growth, where each company's journey is unique. From expanding teams to venturing into new markets, growth takes various forms.

In this enlightening discussion, Jason emphasizes the role of contractors in fulfilling the needs of flex labor – a crucial component in scaling your operations efficiently. Learn why contractors are ideal for specialized tasks requiring expertise beyond your current team's capabilities.

Ready to elevate your business to new heights? Embrace change and experimentation as Jason shares insights on trying new approaches and pushing boundaries. Whether you're exploring innovative marketing techniques or expanding into untapped markets, embracing growth means stepping out of your comfort zone. Tune in for practical tips and inspirational advice to propel your business forward.

Welcome to The Businessology Show!

In this episode, we dive deep into the intricacies of leadership and operational challenges that agency owners face, especially as we approach an economically uncertain 2024. Our guest, Karl Sakas an expert in agency consulting shares invaluable insights on distinguishing between being a manager and a leader, and how this understanding can dramatically reshape your approach to business growth and personal work-life balance.

Jason and Karl discuss the strategic timing for hiring pivotal roles, the effectiveness of combining full-time employees with contractors, and the essential mindset shifts required for delegating effectively without abdicating responsibility. They'll touch on the balance between operational think-tanks and the psychological impact of leading a team, also delving into the necessity of long-term financial planning, which includes comprehensive exit strategies to secure both personal and business financial futures.

Whether you're an agency owner wrestling with scaling your business or an enthusiast fascinated by agency dynamics, this episode promises a wealth of knowledge and practical strategies to navigate the complexities of leadership and agency growth. Tune in to empower yourself with the tools to not just survive but thrive in challenging times.

Resources: Free resources for agencies from Karl Sakas | https://linkprotect.cudasvc.com/url?a=https%3a%2f%2fsakasandcompany.com%2ffree-resources-for-agencies%2f&c=E,1,jryt707u2EdkFQ-0RR_Gl3AOOlYwhSUTSF8nz-DQ5th9ZJh4JpSibN0qxTuK3xfA2PO5zCd06HFDFdj-yWCqBjJQQjqaGyzghybK5wUlCw,,&typo=1

Article: Should you be a Front-End, Back-End, or Full-Stack agency? | https://linkprotect.cudasvc.com/url?a=https%3a%2f%2fsakasandcompany.com%2fagency-models%2f&c=E,1,A16nThcKeRBRvAIYh2eMPu_QCYFVdoYK1YZu8UWXMwwA3y2ZhNGAHMh2omqnBj8cP74KP8trdrQ-dcpzEOyUjOFmcs-xzz00Uk2nh7I4D3BKYDSITnYMK3E_7LNN&typo=1

Template: Envision your ideal agency, with an Advance Retrospective | https://linkprotect.cudasvc.com/url?a=https%3a%2f%2fsakasandcompany.com%2fusing-advance-retrospectives%2f&c=E,1,9V-_rYlfIp1Wq8QvpjGY_PoO7N3uHrzNzglaXl1xTizdH42KmK9Ftpf7eU8tNdfaPqRCS-48spYLYED4Ye0tqKkfPfbGS6hPEdKPtYAZ1KXLJtLyTmU,&typo=1

Book: Work Less, Earn More: How to Escape the Daily Grind of Agency Ownership | https://linkprotect.cudasvc.com/url?a=https%3a%2f%2fsakasandcompany.com%2fusing-advance-retrospectives%2f&c=E,1,9V-_rYlfIp1Wq8QvpjGY_PoO7N3uHrzNzglaXl1xTizdH42KmK9Ftpf7eU8tNdfaPqRCS-48spYLYED4Ye0tqKkfPfbGS6hPEdKPtYAZ1KXLJtLyTmU,&typo=1

Training: Manager Tools management training | https://linkprotect.cudasvc.com/url?a=https%3a%2f%2fmanager-tools.com%2ftraining%2fvirtual-effective-manager-conference&c=E,1,tzZsBxO94azGgaIR9uiaN7Wq0ymZmDBbms_4PTL22-pGzwzsB9UuNAaQDZZk6ionXvyMiYaopkfVWN5YAMu14JhhzkUTFMwawXPf29AeO7a8R-wbiohRlgPjjy-Q&typo=1

Workshop: Control (and Maximize) Your Agency's Exit | https://linkprotect.cudasvc.com/url?a=https%3a%2f%2fsakasandcompany.com%2flp%2fget-notified-exit-prep%2f&c=E,1,HZAzj1EoHKGJU6Vi1zEBDPtP4u1bKL65mUFa94QtbHizH9bi5361XFFdc9P-oC_hnqPz7wXZKyEF5Gg5bQUXJhhvVgK_W8SwsSmClIh2Bb7i8Fp-YLv7cA,,&typo=1

Join Jason as he dives into the inevitable truth of making mistakes while navigating the journey of business growth. Even the seasoned pros like Jason aren't immune to ""oopsie" along the way.

Jason shares valuable insights on the importance of taking a step back before making significant moves, such as niching into a market. Discover why it's crucial to strike a balance between narrowing your market focus and avoiding the pitfall of niching too fast.

Embrace the learning process as Jason discusses the integral role of mistakes in honing your strategies and finding what truly works for your business. Tune in for practical advice and wisdom to navigate the ups and downs of entrepreneurship.

Business growth can be tricky to navigate as a creative entrepreneur. In this episode, Jason dives into one of the common mistakes many creative business owners make: getting too caught up in the creative work for too long.

He explores why creatives, especially for those who started as designers, are often driven by a deep passion and skill for the artistic endeavors of the business.

Jason unpacks the fears associated with delegating client relationships and the challenges of hiring the first team member. His solution? A growth hack – hiring someone. This crucial step not only involves defining roles and responsibilities but also prompts a shift in mindset from being a creative technician to a strategic business owner.

Keep in mind, the key is to scale your innovative business thoughtfully and efficiently.

Jason is diving deep into the practical impact of inflation on creative marketing agencies.

Join us as he breaks down how decisions made by the Federal Reserve directly shape the landscape for creative marketing agencies, while offering invaluable insights on navigating these economic changes.

In this episode, you'll uncover a comprehensive understanding of how inflation intertwines with our economy's growth. We'll also explore the immediate effects of Fed rate hikes on creative and marketing agencies, shedding light on how these changes influence client spending, marketing initiatives, and team expansion.

Plus, gain insights from agency entrepreneurs on navigating the uncertainties brought about by economic shifts, emphasizing the significance of stability during such times.
Don't miss out on this insightful discussion—hit play and gain a deeper understanding of how inflation impacts the world of creative marketing agencies!

Welcome back to The Businessology Show! Get ready for an exciting episode featuring Jackie Green, the dynamic CEO of Behind the Design. Jackie brings a wealth of experience from her corporate marketing, commercial design, and teaching background, making this discussion a must-watch for all creatives and entrepreneurs!

Jackie shares invaluable insights on the importance of effective client communication during the often-disruptive home construction process. She also dives into educational resources available for designers, covering everything from branding and software mastery to free content that can give your business the competitive edge it needs.

Settle in as Jason and Jackie also explore identifying your ideal clients, conquering fear in decision-making, and establishing robust systems for business growth. Get ready to ignite your passion for design, offload stress, and elevate your business game with the Businessology Show's transformative insights.