Let's talk Strategy - for Propelling your Business and Career

IDA Episode 71 - Sam examines the confusion between Strategic Planning and Strategy, and why so many businesses struggle when it comes to differentiating the two activities. Following on from recent podcasts and conversations around Purpose, Vision and Values, this podcast is a natural progression into Strategy and why it's critical to separate this business stage from Planning. Strategy guru, Roger L Martin, penned an article in 2014 for the Harvard Business Review entitled "The Big Lie of Strategic Planning". Sam explains how this article clarified the difference for her when she was struggling to meet her vision and goals, most of which required a great deal of strategy. Calling on her background in Professional Services, Sam conveys the pitfalls of getting caught in modelling and planning rather than tackling the more uncomfortable but ultimately rewarding questions such as client driven revenue forecasts. Acknowledging the temptation to focus on spreadsheet based planning, Sam uses clear and simple logic to compel the listener to face their natural aversion to discomfort and fear, and create true Strategy. This podcast is designed for anyone looking to step out of their comfort zone and propel their businesses and careers forward by taking their Strategy to the next level. Here at BlueprintHQ, we are here to help. We are super passionate about the professional services industry and supporting you with what you need. We are offering a short, sharp 15 minute consultation call to help you with this process. Go to https://www.blueprinthq.com.au/consultation