Market Like a Boss

Michelle Vroom

This podcast is for any female entrepreneur who wants to be in control of making money so she can fully step into the role of provider in her business and life. Each week Michelle drops an episode with simple, practical marketing strategies to sign dream clients and scale your business to 6-figures and beyond. No topic is off the table - we talk about how to juggle business and kids, the challenges of making more money, how making money impacts your relationships and how to go after what you want without fear of judgement or needing permission from others. Michelle is committed to redefining what it means to be a boss so she can help more women have the freedom to create dream clients whenever they want and be the provider for their families. If you're ready to take control over your business and make money whenever you want while having the freedom to be present with your family, the Market Like a Boss podcast is for you.

  1. FEB 3

    Courses Are the Worst Way to Scale

    On this week's episode, I'm pulling back the curtain in a big way and talking about something I know is going to ruffle a few feathers: why courses are actually the worst way to scale your business.   I've built a multi 6-figure business while working 20 hours a week, and I can tell you firsthand — it wasn't from selling a $97 course or chasing "passive income." I've been on both sides of this. I've coached clients through scaling decisions, and I've lived it myself, including shutting down my own program when it started to feel like a course and became harder — not easier — to scale.   In this episode, I break down: Why low-ticket, DIY courses require way more volume than most people realize What really happens behind the scenes of "passive income" Why DIY courses are becoming harder to sell in a world with AI What actually allowed me to become a 20-hour-a-week breadwinner Why high-touch group programs are easier to sell and more fulfilling   If you've been told that courses are the only way to scale — or you're feeling stuck trying to make one work — this episode will give you the clarity you need to make smarter decisions about how you grow.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

    27 min
  2. JAN 20

    Why Blessing Gave Up a 6-Figure Business (with Blessing Santoro)

    What would make you walk away from a six-figure business?   In this episode, I'm joined by my client Blessing Santoro for a raw, honest conversation about why she chose to step away from a six-figure done-for-you business in order to reclaim her freedom — and what's happened on the other side of that decision.   Blessing shares what it really looked like behind the scenes of a "successful" business: long hours, creative burnout, resentment, and feeling trapped by work that was profitable but no longer aligned. We talk about the moment she realized money alone wasn't enough, the fear that came with starting over, and how she began rebuilding her business in a way that actually supported her life.   In this episode, we cover:   What it looks like when a profitable business is no longer sustainable   Why "guaranteed" done-for-you revenue isn't as safe as it seems   How Blessing transitioned from 60-hour weeks to working just a few hours a day   The mindset shifts required to move from done-for-you to coaching   Why prioritizing freedom over profit can actually increase profitability   If you're a done-for-you provider who's craving more freedom but feels scared to let go of what's working, this conversation will meet you exactly where you are.   About Blessing: With over 8 years in the industry as a Messaging and Marketing Strategist, Blessing has supported agencies and business owners on six-figure launches and seven-figure brand projects by bringing strategy and creativity together to create client attraction systems that flow predictably, with intention, and get the right clients to say YES.   Want more from Blessing? Follow Blessing on Instagram. Check out her free training series to learn how to own your worth, express your genius, and connect with total confidence—through the Impact Metamorphosis™ Method. Ready to dive deeper? Book a Fast Track to YES call with her.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

    24 min
  3. JAN 13

    6 Beliefs Keeping You From Making 6-figures

    Most women think hitting six figures requires a brand-new strategy, a massive audience, or working twice as hard.   It doesn't.   Getting to six figures isn't about what you do…it's about what you believe.   In this week's episode, I'm breaking down the six beliefs every woman needs if she wants to cross the 6-figure mark (and actually sustain it).    These are the exact beliefs I had to adopt on my way to six figures, and they're the same ones I now coach my clients on.   During the episode, I talk about: Why success is repeatable (and not a one-time fluke) How to step into the CEO role and stop acting like an employee Why the right clients are paying attention even when it looks quiet The power of focusing on fewer, higher-impact actions   If you're doing all the right things but still feel stuck below six figures, this episode will show you the mindset shifts you've been missing.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

    51 min
  4. JAN 6

    Why Facebook Groups Are Making a Comeback

    There is a massive shift happening in the online space right now… and if you're paying attention, you've already noticed it:   The big names are quietly reopening their Facebook groups.   And there's a reason.   Content alone isn't converting anymore. Your audience doesn't just want more information — they want connection. They want a place to be seen, to ask questions, to get support, and to build trust before they buy.   And that's exactly what a Facebook group gives them.   In this week's episode, I'm diving into: Why your content isn't leading to sales calls The missing piece most coaches never talk about Why conversations (not content) are what create real demand   If you're posting nonstop but clients still feel unpredictable, this episode is the reset you've been needing.   You don't need a new platform. You don't need to go viral. You don't need to hustle harder.   You need a space designed for connection, trust, and actual conversations.   And that's why Facebook groups are making a comeback.   Let me show you how to use yours to book more clients than ever.   Connect with me outside the podcast!  Continue the conversation in the Market Like a Boss Facebook group.  Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

    27 min
4.9
out of 5
67 Ratings

About

This podcast is for any female entrepreneur who wants to be in control of making money so she can fully step into the role of provider in her business and life. Each week Michelle drops an episode with simple, practical marketing strategies to sign dream clients and scale your business to 6-figures and beyond. No topic is off the table - we talk about how to juggle business and kids, the challenges of making more money, how making money impacts your relationships and how to go after what you want without fear of judgement or needing permission from others. Michelle is committed to redefining what it means to be a boss so she can help more women have the freedom to create dream clients whenever they want and be the provider for their families. If you're ready to take control over your business and make money whenever you want while having the freedom to be present with your family, the Market Like a Boss podcast is for you.

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