Jesse Dolan and Bob Brennan from Intrycks share the digital marketing strategies and local SEO tactics that service businesses can use to get ahead of the competition, get found in search engines, and attract more new local customers for their business. Discover how to identify your ideal customers online, get your website ranked at the top for the searches you want, generate more qualified leads, and how to convert those leads into new customers at a higher rate. For the past 20 years, Jesse and Bob have operated real brick and mortar service businesses in the Minneapolis, MN area, so they understand the real world struggles that local entrepreneurs are facing, and the limited time that is available. With that backdrop, each episode contains proven methods and actionable ideas that local business owners can quickly implement to get new customers, and grow their business.
How To Build Citations For A Business Yourself Or With Local Citation Services
What are local citations? A citation is essentially a listing of your business, and it's key information, on another website. Think of Yelp, Mapquest, and similar websites. Your business is listed, usually with your name, address, phone number, website link, and basic business information. Citations are a powerful way to broaden your reach and build authority for your business.
Do Not Forget To Optimize The Thank You Pages On Your Website
In this episode we're going to talk about some good practices to optimize your "thank you" page, or pages, for your website. What we're talking about is the page that a prospect or customer will land on, after the fill out a contact form on your website. You can optimize and leverage this page on your site to help engage further with customers, promote your brand, and direct them to new areas you want to promote.
Does It Help My SEO If I Link To My Website In The Comments Section Of Another Sites Blog Post
Back after the coronavirus summer, we're here with a new episode of Local SEO Tactics. This week we answer a call in question from Cole, about the effectiveness of getting backlinks from blog posts. This is a tactic that worked years ago, but is not really effective anymore. We'll talk about why, and also cover some good best practices for getting real backlinks, that work, for your website!
You Can Now Upload Photos When Leaving A Review On Google My Business Listings
Okay, so we all know (by now) that getting reviews for your business is very important. Google just improved the process, and value in our opinion, by allowing photos to be uploaded with reviews on your Google My Business listing. This is a great new option and can have a positive impact on your listing visibility and ranking in the map pack. In this episode we discuss the importance of this new feature, and how you can leverage it to maximize the benefits for your GMB and your business!
Explanation On Linking From Inner Silo Pages To Your Primary Money Page - 63
A few episodes back we talked about a strategy for creating content silos and how to link those pages together, and also how to link them to your primary or "money" page. Local SEO Tactics listener Matt asked a question about why this is a tactic, and why it is better to link from a silo page than to a silo page. In this episode, we answer his question and expand on the topic of silo pages.
When it makes sense to link from an inner silo page out to your money page When it makes sense to link from your money page out to an inner page You need to understand the intent of your inner silo pages if they are sales pages or just content pages Be specific and intentional on how you are linking your pages together and the road map you are creating Inner silo pages are generally created for Google, to help them understand your scope of content The inner links you create for your website help show Google your major content areas and what is important
What Are Google Search Operators and How To Use Them For SEO Research and Benefits - 62
If you're doing SEO, then you're also using Google in ways that the average Google user is not. You're performing research, market analysis, and looking for content ideas, among other things. In this episode we're going to cover the topic of "search operators", to help you level up your Google search game! We'll touch on some of the more powerful and hand search operators, and hopefully turn you on to some new ways to use Google to improve your SEO and knowledge.
What You’ll Learn
Use search operators to refine and manipulate the type of search results you are looking for There are dozens of individual search operator functions that you can use Simply type the search operators into Google, incorporating them into your Google search You can restrict search results to a single domain You can restrict search results to specific keywords or topics Use search operators for precise market research and competitor analysis
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Must listen podcast to build your business!
I’ve learned so much from listening to this awesome podcast. I’m already starting to see a difference in my small business. Thanks for sharing your knowledge and insight!
Awesome Podcast to Subscribe to!
Kudos! Looking forward to your next episodes!
Love these guys
Long time listener. Actionable advice. I use this in trying to grow my business. The education these guys share freely is priceless, all you have to do is act on it. Don't know if you already covered in depth but ... back-links... Specifically interested in "press Release" possible free options. Anyway thanks so much for your help and support valuable education.