Loyalty Stories 24: Are Brands Pulling the Plug on Subscription Programs? - Adam Schaffer

On the 24th episode of the Loyalty Stories Podcast, join our Partner Manager Charlie Hawker, and expert guest Adam Schaffer, Managing Director at Symbia Advisors. This time they explore the Membership Rewards program by American Express, and its clever currency burning proposition. They also take a look at the Sainsbury's Nectar program, and whether or not brands should explore starting a loyalty program, where they own all incoming data Key Takeaways from Loyalty Stories 24: - What Amazon is doing very very well with its Prime subscription program - Why Tesco’s Clubcard is the golden standard when it comes to membership pricing - The ultimate value in having all the right integrations in place New episodes every Tuesday! Don't forget to tune in by following our podcast and turning on the notifications! If you enjoyed our content, please share this podcast, and give us a 5-star review! Looking for more in-depth resources? Download Antavo’s Global Customer Loyalty Report 2024: https://antavo.com/reports/global-customer-loyalty-report-2024/ Don’t miss out on the latest loyalty industry insights and upcoming trends, sign up for our newsletter here: https://antavo.com/newsletter/ Check out Adam Schaffer’s LinkedIn profile: https://www.linkedin.com/in/adambschaffer/