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215 episodes
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Making Dough Show | Restaurant Show Making Dough Show | Restaurant Show
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- Business
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4.3 • 13 Ratings
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How do I grow my restaurant sales? What actually works in restaurant marketing: messenger bot, mobile marketing, email, Facebook ads, monthly promotions, events, fundraisers.. How do I track the results? How do I lower food cost and labor so we are more profitable? How do we retain staff?
These are some of the topics covered in this show hosted by restauranteurs, engineers, chief ops and marketing officers Matthew and Hengameh Stanfield.
They believe every restauranteur deserves owning a PROFITABLE restaurant that does not own them.
Got questions? Email us at makingdoughshow@gmail.com
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228. 10 Steps to Master Monthly Restaurant Marketing with AI Power!
Download for FREE: Restaurant Marketing System Guide- 10 Steps
https://mds.mykajabi.com/marketingsystem
Watch our FREE Training on: Respond to Reviews with ChatGPT in 15 Minutes a Week
https://mds.mykajabi.com/opt-in-49c1800d-ea26-4686-963b-7728943b5463
Watch: ULTIMATE Restaurant Marketing System Assessment for Maximum Profit
https://youtu.be/LHlAb-HOWdM
10 Steps to Master Monthly Restaurant Marketing with AI Power!
Welcome to the Making Dough Show! In this episode, we dive deep into creating a robust monthly restaurant marketing system that guarantees consistent growth and engagement for your restaurant. 🍽️✨
Here’s a quick summary of what you’ll learn:
Review Last Month’s Analytics: Analyze your sales data, customer feedback, and marketing performance. Identify popular dishes, effective promotions, and areas for improvement to set a strong foundation for next month.
Set Sales Targets for the Next Month: Establish clear and achievable sales goals based on past performance and market conditions. These targets give your team a concrete goal and measure your marketing success.
Use ChatGPT to Identify Campaign Opportunities: Leverage ChatGPT to brainstorm and identify creative and relevant marketing opportunities for the upcoming month, ensuring you attract and engage customers effectively.
Plan Monthly Campaigns and Offers: Create a detailed calendar outlining all promotional campaigns and special offers, ensuring your marketing efforts are organized and timely.
Create Email and Social Media Content: Draft and schedule engaging email newsletters and social media posts that align with your campaigns, keeping your audience informed and engaged.
Organize Social Media Giveaways: Plan and execute giveaways to boost engagement and attract new followers, creating excitement around your brand.
Develop a Photoshoot Shot List: Plan a photoshoot to capture high-quality images of new dishes and events, ensuring you have the visuals needed for your marketing materials.
Script Videos for Social Media: Write engaging video scripts for social media, including behind-the-scenes looks and promotional clips, to enhance your social media presence.
Set Up Social Media Ads and Budget: Plan and set up targeted social media ads with a clear budget to maximize your ad spend and return on investment.
Plan Offline Events and Local Partnerships: Organize offline events and establish partnerships with local businesses to expand your reach and build stronger community ties.
LET'S CONNECT:
SUBSCRIBE to our YouTube Channel: https://www.youtube.com/@makingdoughshow
SUBSCRIBE to our Podcast: https://podcasters.spotify.com/pod/show/makingdoughshow
CONNECT on Linked-In: https://www.linkedin.com/in/hengamstanfield/
#restaurant
#restaurantmanagement
#restaurantmarketing
#restaurantmanager
#makingdoughshow -
227. The Ultimate Guide to Restaurant Success: 37 Must-Have Systems
Download for FREE: The 37 Restaurant Systems PDF
https://mds.mykajabi.com/37-restaurant-systems
Watch: 5 Common Restaurant Complaints and How to Handle Them Like a Pro https://youtu.be/wmkoFgHVWac
Watch: ULTIMATE Restaurant Marketing System Assessment for Maximum Profit
https://youtu.be/LHlAb-HOWdM
The Ultimate Guide to Restaurant Success: 37 Must-Have Systems
Welcome to another episode of the Making Dough Show! In this exciting episode, we're going deep into the essentials of restaurant operations with a focus on cohesive branding and effective marketing systems. Discover how to streamline your daily operations with detailed checklists and learn the secrets behind successful branding strategies that align your social media, website, and in-store presence.
We'll explore how to craft a promotion campaign that maximizes impact without overwhelming your team and delve into the importance of regular email marketing and text message marketing to keep your customers engaged. Plus, I'll share tips on creating consistent, high-quality social media content, responding to online reviews with ease, and strategically allocating your marketing budget for the best ROI.
But that's not all – we'll also cover innovative giveaway systems to build community goodwill, the power of local Facebook groups, and the importance of organizing your media efficiently. And when it comes to finances, I'll guide you through essential systems for bookkeeping, receipt management, closing the register, profit and loss analysis, sales tax submission, and payroll processing.
Join me as I share 37 key systems that will revolutionize your restaurant's operations, marketing, and finances. Whether you're a new restaurant owner or looking to improve your established business, these insights will help you achieve smooth, efficient, and profitable operations. Don't miss out on this comprehensive guide to making your restaurant dreams a reality!
Tune in now and let's make some dough together!
LET'S CONNECT:
SUBSCRIBE to our YouTube Channel: https://www.youtube.com/@makingdoughshow
SUBSCRIBE to our Podcast: https://podcasters.spotify.com/pod/show/makingdoughshow
CONNECT on Linked-In: https://www.linkedin.com/in/hengamstanfield/
#restaurant
#restaurantmanagement
#restaurantmarketing
#restaurantmanager
#makingdoughshow -
226. Cell Phone Rules Every Restaurant Needs | Staff Management Guide
Watch our FREE Training on: Respond to Reviews with ChatGPT in 15 Minutes a Week
https://mds.mykajabi.com/opt-in-49c1800d-ea26-4686-963b-7728943b5463
Download for FREE: The RESTAURANT MANAGER SCORE SHEET at
https://mds.mykajabi.com/restaurantmanagerscoresheet
Watch: How to WRITE a Restaurant Business Plan that works https://youtu.be/5ix5P_tUomM
Watch: 5 Common Restaurant Complaints and How to Handle Them Like a Pro
https://youtu.be/wmkoFgHVWac
Welcome to this episode of the Making Dough Show! Today, we're diving into an essential topic for restaurant management: creating an effective cell phone policy for your staff. 📱🍽️
Discover the best practices and key tips to ensure cell phone use in your restaurant is professional, efficient, and enhances productivity. Whether you're dealing with distracted employees or looking to set clear guidelines, this episode has got you covered!
🔔 Don't forget to like, comment, and subscribe for more restaurant management tips and tricks!
LET'S CONNECT:
SUBSCRIBE to our YouTube Channel: https://www.youtube.com/@makingdoughshow
SUBSCRIBE to our Podcast: https://podcasters.spotify.com/pod/show/makingdoughshow
CONNECT on Linked-In: https://www.linkedin.com/in/hengamstanfield/
#restaurant
#restaurantmanagement
#restaurantmarketing
#restaurantmanager
#makingdoughshow
#CellPhonePolicy
#RestaurantTips
#StaffManagement
#EfficiencyTips -
225. ULTIMATE Restaurant Marketing System Assessment for Maximum Profit
Download for FREE: Restaurant Marketing System Assessment
https://mds.mykajabi.com/assessment
Watch our FREE Training on: Respond to Reviews with ChatGPT in 15 Minutes a Week
https://mds.mykajabi.com/opt-in-49c1800d-ea26-4686-963b-7728943b5463
Watch: 5 Common Restaurant Complaints and How to Handle Them Like a Pro https://youtu.be/wmkoFgHVWac
ULTIMATE Restaurant Marketing System Assessment for Maximum Profit
Welcome to another episode of the Making Dough Show! 🎉 In this episode, we dive deep into the essential steps to assess your restaurant marketing system and ensure you're on the path to maximum profit.
🔍 What You'll Learn:
How to analyze your current marketing strategies
How to grow your restaurant sales month after month
Tips to identify and fix marketing gaps
Best practices for optimizing your marketing efforts
📈 Whether you're a restaurant owner, manager, or marketing professional, this episode is packed with actionable insights to help you boost your restaurant's revenue and customer reach.
📢 Don't Miss Out:
Subscribe to the Making Dough Show for more expert advice on running a successful restaurant business. Hit the bell icon to stay updated with our latest episodes!
👍 If you find this video helpful, please give it a thumbs up, leave a comment, and share it with your network. We love hearing from you!
🚀 Upcoming Training: Stay tuned for our next training session, where we’ll dive deeper into creating robust marketing systems and leveraging AI to streamline your efforts. Enhance your marketing strategies, save time, and increase your restaurant’s sales.
Thank you for watching, and let's make some dough together! 🍽️
LET'S CONNECT:
SUBSCRIBE to our YouTube Channel: https://www.youtube.com/@makingdoughshow
SUBSCRIBE to our Podcast: https://podcasters.spotify.com/pod/show/makingdoughshow
CONNECT on Linked-In: https://www.linkedin.com/in/hengamstanfield/
#restaurant
#restaurantmanagement
#restaurantmarketing
#restaurantmanager
#makingdoughshow -
224. Running a Successful Restaurant: Is an 80-Hour Week the Key?
Watch our FREE Training on: Respond to Reviews with ChatGPT in 15 Minutes a Week
https://mds.mykajabi.com/opt-in-49c1800d-ea26-4686-963b-7728943b5463
Download for FREE: Restaurant Business Plan | Free PDF
https://mds.mykajabi.com/RestaurantBusinessPlan
Watch: How to WRITE a Restaurant Business Plan that works https://youtu.be/5ix5P_tUomM
Watch: 5 Common Restaurant Complaints and How to Handle Them Like a Pro
https://youtu.be/wmkoFgHVWac
🍽️ Join us on Making Dough Show as we explore the world of restaurant management through the inspiring journey of Marie, a dedicated restaurateur who has poured her heart into her business for over eight years. Discover how Marie balanced living off savings and reinvesting profits to pay off loans, all while working tirelessly 60-70 hours a week. Now at a crossroads, Marie wonders whether to continue reinvesting in her restaurant's growth or to prioritize paying herself more.
In this episode, we delve into practical strategies for running a profitable restaurant and mastering time management in the demanding food industry. Gain invaluable insights on achieving financial sustainability, optimizing operational efficiency, and maintaining work-life balance as an entrepreneur. Whether you're a seasoned restaurateur or aspiring to enter the industry, Marie's story and expert tips will inspire and empower you to thrive.
Don't miss out on this essential guide to navigating the complexities of restaurant ownership and achieving lasting success. Tune in to Making Dough Show and learn how to turn dedication into profitability!
LET'S CONNECT:
SUBSCRIBE to our YouTube Channel: https://www.youtube.com/@makingdoughshow
SUBSCRIBE to our Podcast: https://podcasters.spotify.com/pod/show/makingdoughshow
CONNECT on Linked-In: https://www.linkedin.com/in/hengamstanfield/
#restaurant
#restaurantmanagement
#restaurantmarketing
#restaurantmanager
#makingdoughshow -
223. How to Terminate an Employee Professionally in 3 Minutes!
Download for FREE: Restaurant Business Plan | Free PDF
https://mds.mykajabi.com/RestaurantBusinessPlan
Watch our FREE Training on: Respond to Reviews with ChatGPT in 15 Minutes a Week
https://mds.mykajabi.com/opt-in-49c1800d-ea26-4686-963b-7728943b5463
Watch: The REAL Way To Be A GREAT MANAGER (shift leadership etiquettes)
https://youtu.be/fYBRiDs7WvY
Watch: 5 REASONS WHY RESTAURANTS FAIL | Tips for Restaurant Growth and Success
https://youtu.be/ZTjMMuI95xg
How to Terminate an Employee Professionally in 3 Minutes!
Welcome to another episode of the Making Dough Show! In this video, we tackle one of the toughest tasks in restaurant management: how to terminate an employee professionally and gracefully in less than 3 minutes. Whether you’re a restaurant owner or manager, knowing how to handle employee termination with respect and professionalism is crucial.
In This Episode, You’ll Learn:
✅The art and science of terminating an employee professionally.
✅How to maintain respect and dignity during the termination process.
✅Essential tips for handling poor performance and unmet expectations.
✅Effective communication strategies for a smooth termination.
Why This Matters:
🎯Ensures a positive work environment.
🎯Protects your restaurant’s reputation.
🎯Helps maintain team morale and productivity.
If you found this video helpful, make sure to share, like, comment, and subscribe for more restaurant management tips and strategies.
LET'S CONNECT:
SUBSCRIBE to our YouTube Channel: https://www.youtube.com/@makingdoughshow
SUBSCRIBE to our Podcast: https://podcasters.spotify.com/pod/show/makingdoughshow
CONNECT on Linked-In: https://www.linkedin.com/in/hengamstanfield/
#restaurant#restaurantmanagement#restaurantmarketing
#restaurantmanager#makingdoughshow
Customer Reviews
Pizzeria owner for 6+ years.
She knows what she is talking about. I switched to Toast systems because of her recommendation. Works very well.
Making Dough
Love this podcast specially because Hengam is a restaurant owner herself.. She shares what they are doing to be successful when it comes to marketing, handling customers and SYSTEMS.
?
Good tips but what’s up with the sound effects. Very distracting and hokey.