139 episodes

Turn casual customers into faithful fans. And employees into evangelists. A dynamic show with different formats designed to help you grow average revenue per customer (ARPU) and reduce customer churn. Casual conversations with host David Millay and the best brand marketers and operators in the world. Scientific breakdowns of tribes, trends, theories and tests (brand case studies). And idea brainstorms with recurring guests, like Christina Garnett, Troy Hidduke Campbell, and Kaila Pettis. 

Making the Fan David Millay

    • Business
    • 5.0 • 37 Ratings

Turn casual customers into faithful fans. And employees into evangelists. A dynamic show with different formats designed to help you grow average revenue per customer (ARPU) and reduce customer churn. Casual conversations with host David Millay and the best brand marketers and operators in the world. Scientific breakdowns of tribes, trends, theories and tests (brand case studies). And idea brainstorms with recurring guests, like Christina Garnett, Troy Hidduke Campbell, and Kaila Pettis. 

    Portals: The Best Tool to Reduce Friction in Your Customer Journey

    Portals: The Best Tool to Reduce Friction in Your Customer Journey

    Episode 002: David Millay (https://twitter.com/davidmillay) and Troy Campbell get into the science of anticipation, emo Jimmy Butler, AI for experiential marketing gone wrong, and how Portals help transform customers’ mindsets to enjoy your product more. Want to talk to David? Email him at davidm@engagemintpartners.com—Show Themes:Humor in Marketing: Learn about the role of humor in marketing, with a nod to Fall Out Boy’s music video featuring Jimmy Butler.Cultural Phenomena & Diverse Ide...

    • 55 min
    The Secret Strategy Disney Uses to Create Fans

    The Secret Strategy Disney Uses to Create Fans

    Episode 001: An introduction to the show Making the Fan w/ David Millay. A show where we explore how brands turn casual customers into faithful fans, and employees into evangelists. David shares his experience going through Traditions, Disney's 8-hour, new employee onboarding course, and unpacks how Disney uses Traditions to create emotional connections with employees. This episode serves as a preview of future episodes, discussing who the show is for and the problem it seeks t...

    • 9 min
    Never Lose an Employee Again w/ Joey Coleman

    Never Lose an Employee Again w/ Joey Coleman

    Joey Coleman, one of the world's leading experts on employee experience, reveals practical strategies that will teach you exactly how to recruit top talent, bring them onboard successfully, and keep them engaged while they produce remarkable results for years to come.Finding and keeping quality employees is one of the greatest challenges facing businesses today. With more people quitting their jobs each month than ever before and employees demanding flexibility, freedom, and advancement, comp...

    • 1 hr 17 min
    Driving Change through AR, VR and Human-Centered Design w/ Steven King

    Driving Change through AR, VR and Human-Centered Design w/ Steven King

    Augmented reality and virtual reality are transforming both the in-venue and at-home viewing experience. To understand how to incorporate these emerging technologies, we sat down with Steven King, founder and Chief Innovation Officer of University of North Carolina’s Blue Sky Innovation lab. King’s work is rooted in human-centered design and this episode hits on some of the latest projects coming out of the lab and how to effectively use human-centered design for brainstorming and chang...

    • 55 min
    Measuring Burnout and Workaholism in College Athletics w/ Matt Huml

    Measuring Burnout and Workaholism in College Athletics w/ Matt Huml

    It used to be fun to work in sports. But like so many other industries, responsibilities have increased, often demanding employees to achieve more with less. The result, according to Matt Huml, can be burnout, workaholism, disengagement, and resentment. In this episode, we dive deep into Matt's two most recent research projects: "The Effect of Remote Work on Family and Work Dynamics Within the Sport Industry;" and "From engaged worker to workaholic: a mediated model of athletic department emp...

    • 47 min
    How Mentor Managers Inspire Employees to "Love it Here" w/ Clint Pulver

    How Mentor Managers Inspire Employees to "Love it Here" w/ Clint Pulver

    After more than 220 undercover interviews with 12,000 employees, Clint Pulver is known as the leading authority on employee retention. In this episode, David and Clint discuss the key attributes of mentor managing and the 5 Cs of leadership that result in employees saying, “I Love it Here.”-----2:24 The Undercover Millennial Program5:49 Behind the Book “I Love It Here”9:24 The 4 Types of Managers17:36 Assessing Your Leaders...

    • 50 min

Customer Reviews

5.0 out of 5
37 Ratings

37 Ratings

JoshRhodes8 ,

Great Content, Even Better Host!

With so many podcasts on the market today, it is so hard to break through the noise. I was recently turned on to Flip The Switch by a friend of mine, and after tuning into a couple of episodes, it has made it’s way into my weekly routine! I literally leave 1 un-listened episode in my queue simply because I hate the thought of running out of David content! Keep it up!!

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