
78 episodes

Marketing Insights McGraw Hill
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- Arts
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4.8 • 11 Ratings
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Welcome to the Marketing Insights Podcast Series. Each brief, marketing expert-hosted podcast will provide you with insights and considerations on relevant, practical and high interest topics in marketing. Intended to bring marketing concepts to life in an engaging way for faculty AND students! Take a listen and be sure to subscribe. New topics posted monthly.
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Doggone Brands
Join Marketing Maven Shanita Akintonde as she shares insights about products, goods and services are “Top Dog” amongst the “doggylicious” options out there. So, let’s wag our tails, bark with excitement, and explore the world of pawsome products that are tailor-made for furry pals. After all, every dog deserve the best, and these brands are here to make dog owners’ lives even more wag-tastic! Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.
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Calling all Cat Lovers!
Attention, fabulous feline fanatics! Whether you're a dedicated cat mom, dad, or an all-around cat whisperer, you simply can't miss this chance to join marketing maven Shanita Akintonde on her meowgical journey of sharing top-notch brands that will make your fur baby's heart flutter. Take 10 minutes to learn five ways to spoil your purrfect companion. From grooming goodies to toys that make their tails twitch with delight, this podcast, Cool Cat Brands: How To Get Those Frisky Felines to Look and Behave Their Best, has all the feline essentials covered! 😸🎁 It's time to whisker away and explore the world of cat care with these pawsitively amazing brands. 🐾💖 #CoolCatBrands #FancyFelineFaves #CatCareGalore #PurrfectionPampering #HappyHealthyKitties #McGrawHill #MarketingInsights #ShanitaSpeaksLLC
Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.
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Executive Perspective on Career in Marketing: Interview with Melissa Lowry, Chief Marketing Officer for Zelle
As the Chief Marketing Officer for the Zelle brand, Melissa leads their marketing and communications strategy, execution, and results and manages a world-class marketing organization responsible for functions including brand strategy, B2B marketing, internal and external communications, digital operations, and integrated consumer-facing campaigns. On this episode of the Marketing Insights Podcast Series, Dr. Shane Hunt of Idaho State University visits with Melissa about her career, the rapidly changing world of marketing and the advice she has for current students.
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Executive Perspective on Career in Marketing: Interview with Steve Devore, Chief Client Officer at The Mars Agency
Steve is the Chief Client Officer at The Mars Agency, the largest, independently-owned shopper commerce agency in the world. Steve has spent almost 25 years agency side and in 2011, he founded TWINOAKS, a sister agency to Mars, based in Dallas. He has worked with companies including P&G, Pepsico, Coca-Cola, Keurig Dr Pepper, Campbell's, Conagra, and Anheuser Busch. On this episode of the Marketing Insights Podcast Series, Dr. Shane Hunt of Idaho State University visits Steve about his career, the rapidly changing world of marketing, and his advice for current students.
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Mentoring Matters
Mentoring. Matters. So do you. Listen in as Career Coach Shanita Akintonde shares her personal story on how to combine both. #MentoringMatters #CareerDevelopment #ShanitaSpeaksLLC #LeadershipSkills #Mentors #MarketingInsights #Podcast #McGrawHill
Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.
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Able-bodied Brands
Happy Spring! Time to shake out your bunny tails and prepare your earlobes for an EGG-cellent Marketing Insights podcast entitled Able-bodied brands. This special episode is courtesy of Marketing Insights host, educator, author, career coach and Diversity, Equity and Inclusion expert @Professor Shanita Akintonde #marketingexpert #Marketing #Advertising #DEIExpert #ShanitaSpeaksLLC
Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.
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Customer Reviews
Great marketing insights.
Shanita and Vanessa’s interview was great.
Marketing Insights Podcast
Short, Engergetic and enlightening. Fun topics to consider and bring into my Marketing Principles course.