Marketing on Tik Tok - It's More Than Twerking with Matt Stait

The Virtual CMO

In this episode, host Eric Dickmann interviews Matt Stait. Matt went from a scrawny kid with asthma to a world champion martial artist, best-selling author, business owner, speaker, coach, and Tik Tok specialist.

He has a following of 225,000 on TikTok with weekly views of around 1.5 million and sustained average growth of 1,000 per day. All with zero spent on advertising and no twerking! He now teaches others how to use the platform and build their own audiences.

Matt is also the author of 4 books including his latest, "Online Martial Arts. Evolution or Extinction?"

modernsamurai.online
 
We discuss why TikTok is no longer just full of kids twerking, it is now the top downloaded app. It’s bigger than Linkedin, Snapchat, and Twitter and a powerful tool to reach your audience. With better analytics and trending topics than Twitter, it's a tool that can help you find an audience quickly.

Eric Dickmann can be found on Twitter @EDickmann and LinkedIn at https://www.linkedin.com/in/edickmann and my website https://ericdickmann.com

Matt Stait can found online at modernsamurai.online, on Facebook @matt.stait.5, and LinkedIn @matt-stait, Tik Tok: @modernsamuraima

If you'd like to contact us with feedback or guest inquiries, please visit: https://fiveechelon.com/the-virtual-cmo-podcast/

For more information about Virtual CMO strategic marketing consulting services, visit The Five Echelon Group at https://fiveechelon.com


Episode #21

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