Better Advertising with BTR Media

Destaney Wishon and Justin Nuckols
  • 4,7 (11)
  • MARKETING
  • QUINZENAL
Better Advertising with BTR Media

Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.

  1. Bringing Retail Strategy to the Digital Shelf

    HÁ 3 DIAS

    Bringing Retail Strategy to the Digital Shelf

    This episode covers how traditional retail strategies can be adapted to succeed on the digital shelf, from search rankings as the new planogram to securing leadership buy-in for online growth.

    29min
  2. 2024 Highlights & 2025 Vision

    20/12/2024

    2024 Highlights & 2025 Vision

    Justin and Destaney explore 2024’s trends in advertising while sharing insights on BTR Media’s growth, rebranding, and vision for 2025.

    31min
  3. Navigating the Future of Retail Media

    17/12/2024

    Navigating the Future of Retail Media

    Lance shares his insights on customizing strategies for brands across diverse retail media networks.

    22min
  4. Scaling Content Creation with AI

    04/12/2024

    Scaling Content Creation with AI

    Pattern’s CMO Carolyn shares how brands can use AI to scale content, optimize creative, and stay ahead.

    24min
  5. How Incrementality Impacts Ad Spend

    22/11/2024

    How Incrementality Impacts Ad Spend

    This episode breaks down why incrementality is the key to measuring true ad impact, how it goes beyond ROAS, and what brands can do to ensure their retail media spend drives real growth.

    36min
  6. What's New In Amazon Marketing Cloud

    13/11/2024

    What's New In Amazon Marketing Cloud

    Amazon’s Alan Lewis and BTR Media’s Dustin Wassner discuss the latest in Amazon Marketing Cloud (AMC) and what’s next to help brands reach the right audience more easily than ever.

    38min
  7. Using Ad Tech Without Getting Lost in the Details

    31/10/2024

    Using Ad Tech Without Getting Lost in the Details

    Destaney sits down with Dustin Wassner to talk about his Amazon Hackathon win, keeping ad strategies simple, and how AMS and AMC are making life easier for ad managers.

    28min
  8. Using AMC to See Beyond Just ROAS

    24/10/2024

    Using AMC to See Beyond Just ROAS

    In this episode, Justin joins Austin and Dustin about how AMC helps advertisers go beyond just focusing on ROAS, using smarter insights to build better strategies with PPC, DSP, and custom audiences.

    34min
Ver tudo (69)

Classificações e avaliações

4,7
de 5
11 avaliações

Sobre

Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.

Informações

  • Criado por
    Destaney Wishon and Justin Nuckols
  • Anos de atividade
    2022 - 2025
  • Episódios
    69
  • Classificação
    Livre
  • Copyright
    © Destaney Wishon and Justin Nuckols
  • Site do podcast
    Better Advertising with BTR Media

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