Orthodontic Products Podcast

Orthodontic Products
Orthodontic Products Podcast

Introducing the "Orthodontic Products Podcast", a journey into the dynamic realm of orthodontic innovations. Each episode dives into fresh research, transformative technologies, and the methodologies redefining the field. Expert interviews seamlessly blend with in-depth analyses, offering listeners a comprehensive look into the ever-evolving world of orthodontics. This isn't just a podcast—it's a portal to the future of orthodontic practices and breakthroughs.

  1. Unlocking Your Orthodontic Practice's Marketing ROI

    FEB 6

    Unlocking Your Orthodontic Practice's Marketing ROI

    In this episode, host Alison Werner sits down with Leon Klempner, DDS, CEO of People + Practice, an orthodontic marketing agency, and host of The Golden Age of Orthodontics Podcast. Together, they explore the nuanced topic of measuring return on investment (ROI) in marketing campaigns for orthodontic practices. Dr. Klempner shares his expertise on effective strategies, common pitfalls, and actionable insights for maximizing marketing outcomes. ----------------------------------------- VISIT ORTHODONTIC PRODUCTS: https://orthodonticproductsonline.com/ SUBSCRIBE to THE OP NEWSLETTER: https://info.medqor.com/opsubform INSTAGRAM: https://www.instagram.com/orthoproductsmag/FACEBOOK: https://www.facebook.com/OrthoProducts/LINKEDIN: https://www.linkedin.com/company/ortho-products/

    12 min
  2. Bonus Episode: Annual Product Focus Special

    12/20/2024

    Bonus Episode: Annual Product Focus Special

    Host: Alison Werner In this bonus episode, host Alison Werner explores products featured in Orthodontic Products' annual Product Focus issue. Through insightful conversations with company representatives, you'll learn about the latest offerings that can enhance your practice efficiency, patient care, and clinical outcomes. Highlights from the Episode Allure Orthodontics - Allure Mini Twin BracketsGuest: Josh Somogyi, Vice PresidentTP Orthodontics - InVu Aesthetic Bracket SystemGuest: Sandra Hoefer, Vice President of Global MarketingDynaFlex - Norris Metal Bracket SystemGuest: Mike Parlante, Director of Business DevelopmentMari's List - Orthodontic Buying ClubGuest: Mari Sawtelle, FounderOrtho2 - Edge Cloud Practice Management SoftwareGuest: Jess Huennekens, Regional ManagerProcter & Gamble - Crest and Oral B iO OrthoEssentials SystemGuest: Dr. Stephanie Gans, Senior ScientistZenno Robotics - Zenno Practice RobotGuest: Todd Blankenbechler, CEOLinks & Resources: Annual Product Focus Issue: orthodonticproductsonline.com/magazineStay Connected:For the latest industry news and innovations, visit orthodonticproductsonline.com and subscribe to the podcast. Thanks for Listening!

    24 min

  3. 12/19/2024

    Marketing Strategies for Selling Your Practice

    In this episode, host Alison Werner and Dr. Leon Klempner, CEO of People + Practice, discuss the essential strategies for orthodontists preparing to sell their practices or transition into retirement. They emphasize the importance of a robust marketing strategy, the need for clear messaging, and the coordination required between buyers and sellers. The conversation also touches on the emotional aspects of selling a practice and the importance of planning for life after retirement.

    14 min

  4. 12/12/2024

    Marketing Strategies for Mid-Career Transitions in Orthodontics

    In this episode, host Alison Werner and Leon Klempner, DDS, CEO of People + Practice, discuss the essential marketing strategies that orthodontic practices should adopt during significant mid-career transitions, such as bringing on associates, acquiring new practices, and opening new offices. They emphasize the importance of communication, trust, and community engagement to ensure smooth transitions and maintain patient confidence. The conversation also covers the need for effective marketing strategies tailored to each transition, including rebranding and digital marketing efforts to enhance practice visibility and patient trust.

    24 min

  5. 12/06/2024

    How to Successfully Market an Orthodontic Startup

    In this episode, Alison Werner and Dr. Leon Klempner, CEO of People + Practice, discuss the critical aspects of marketing strategies for orthodontic practice startups. They emphasize the importance of establishing a unique value proposition, building trust and credibility in the community, and optimizing digital properties such as websites and social media. The conversation also highlights the differences in starting a new practice along with the essential elements needed for successful marketing and patient engagement.

    22 min

  6. 11/22/2024

    Building a Thriving Team Culture in Your Practice

    In this episode of the Orthodontic Products Podcast, Cassie Kellner, founder of Everbloom, shares strategies for building a thriving team culture in orthodontic practices. She emphasizes trust, bridging generational gaps, and leadership's role in fostering connection through initiatives like buddy systems, team meetings, and growth plans to improve collaboration and retention.

    24 min

  7. 11/07/2024

    Why You Should Adopt a Limited Treatment Program

    In this episode of the Orthodontic Products podcast, Oliver Gelles, chief marketing officer at OrthoFi, talks about the importance of adopting limited treatment programs in orthodontics. He discusses the current trends in the industry, particularly the decline in adult aligner starts, and explores strategies to address clinical objections and profitability concerns. Oliver emphasizes the need for orthodontic practices to tap into untapped markets, such as parents of existing patients, and shares insights from an ebook on increasing production starts amidst economic challenges.

    23 min

  8. 10/24/2024

    Spark Aligners and the Rise of Invisible Orthodontics

    In this episode of the Orthodontic Products podcast, Dr. Mike DePascale discusses the advancements in aligner treatment, the increasing demand from informed patients, and the evolution of Spark aligners. He shares insights on how aligners are being used effectively in various cases, the simplicity of the Spark treatment planning platform, and his personal experience with the product's development.

    16 min
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About

Introducing the "Orthodontic Products Podcast", a journey into the dynamic realm of orthodontic innovations. Each episode dives into fresh research, transformative technologies, and the methodologies redefining the field. Expert interviews seamlessly blend with in-depth analyses, offering listeners a comprehensive look into the ever-evolving world of orthodontics. This isn't just a podcast—it's a portal to the future of orthodontic practices and breakthroughs.

Information

  • Creator
    Orthodontic Products
  • Years Active
    2023 - 2025
  • Episodes
    68
  • Rating
    Clean
  • Copyright
    © Copyright @ 2023 Medqor LLC
  • Show Website
    Orthodontic Products Podcast

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