Hey Docs!

Jill Allen
  • 4.8 (38)
  • MANAGEMENT
  • UPDATED BIWEEKLY

Welcome to the Hey Docs! Podcast – your all-in-one resource for achieving orthodontic excellence at every stage of your practice journey. Hosted by Jill Allen of Jill Allen & Associates, each episode offers practical tips, expert interviews, and inspiring stories that empower you to build, grow, and refine your practice—whether you’re just starting out, expanding your reach, or fine-tuning a well-established operation. Join us as we sit down with forward-thinking entrepreneurs and industry experts who share their insights, experiences, and actionable strategies for driving success in your practice. Tune in weekly. Episodes drop every Thursday!

  1. David vs. Goliath: Scaling Against Corporate Giants with John D. Marvin

    16H AGO

    David vs. Goliath: Scaling Against Corporate Giants with John D. Marvin

    "Private practice conceded the battle."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this conversation, John Marvin shares his extensive journey in healthcare marketing, particularly focusing on the challenges faced by private practices due to corporate influences. He emphasizes the importance of understanding consumer needs through research and the necessity for private practices to engage with their communities authentically. The discussion also highlights the critical role of patient experience and convenience in retaining clients and competing against larger corporate entities. Connect With Our Guest John D. Marvin - john@johndmarvin.com  Takeaways John's journey in healthcare marketing began in the early 80s.He emphasizes the importance of consumer research in marketing strategy.Private practices must engage with their communities to thrive.Convenience is a key factor in patient retention.Marketing should focus on building authentic relationships with patients.Corporate influences can negatively impact private practices.Practices need to justify their pricing through value and service.Community involvement can differentiate private practices from corporates.Every patient interaction should feel special and engaging. Chapters   00:00 Introduction and Guest Welcome 01:46 John D Marvin's Journey with TSO 06:41 Challenges in Private Practices and Marketing Strategies 13:50 Combating Low-Cost Competitors 19:54 Community Involvement and Private Practice 36:15 Final Thoughts and Contact Information  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    36 min
  2. Preventing Embezzlement in Orthodontics with Prosperident

    DEC 18

    Preventing Embezzlement in Orthodontics with Prosperident

    "70 million Americans have criminal records."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this conversation, Jill Allen and David Harris discuss the critical aspects of hiring practices in orthodontic practices, focusing on how to prevent embezzlement and ensure a safe working environment. They delve into the importance of pre-employment screening, criminal background checks, drug testing, and social media scrutiny. The discussion also covers the significance of dividing duties among team members to mitigate risks, the challenges posed by electronic payments, and the necessity of financial oversight. David emphasizes the need for practice owners to be proactive in safeguarding their practices against potential fraud and to maintain clear communication with their teams. Connect With Our Guest Prosperident - https://www.prosperident.com/ Takeaways Hiring practices should focus on preventing the wrong hires.70 million Americans have criminal records, making background checks essential.Drug testing is becoming easier and should be a standard practice.Social media can reveal a lot about a candidate's character.Dividing duties among team members can significantly reduce embezzlement risk.Electronic payments are easier to divert than physical payments.Regularly reconcile collections with bank deposits to catch discrepancies.Practice owners should print their own financial reports for accuracy.Discrepancies should be investigated through documentation, not just staff explanations.Chapters   00:00 Introduction 01:47 Reintroducing David Harris and His Work 03:00 The Importance of Hiring Right 04:41 Pre-Employment Screening Essentials 05:20 Criminal Records and Background Checks 07:36 Talking to Former Employers 09:05 Drug Testing and Social Media Checks 13:41 Legal Considerations in Hiring 18:57 Dividing Duties to Prevent Embezzlement 26:47 Digital Payments and Fraud Risks 28:32 Preventing Employee Theft 31:16 Reconciling Payments and Deposits 34:44 Ensuring Financial Integrity 41:39 Final Thoughts and Contact Information Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    50 min
  3. Protecting Your Practice: Navigating Cyber Threats with Black Talon Security

    DEC 11

    Protecting Your Practice: Navigating Cyber Threats with Black Talon Security

    "Spear phishing is a direct attack."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary In this conversation, Gary Salman, CEO of Black Talon Security, discusses the critical importance of cybersecurity in the dental and orthodontic fields. He shares insights on the evolution of cyber threats, particularly focusing on social engineering and phishing attacks. Gary emphasizes the need for comprehensive training for dental staff to recognize and prevent these threats. He also highlights the significance of understanding cyber risk ratings and the role of AI in enhancing cybersecurity measures. The discussion concludes with practical advice for practices to safeguard patient data and navigate the complexities of modern cybersecurity challenges.  Connect With Our Guest Black Talon Security - https://www.blacktalonsecurity.com/ Takeaways Gary has over 33 years of experience in dental technology.He emphasizes the importance of cybersecurity in practices.Social engineering is a major threat, often leading to phishing attacks.Training staff is crucial as 60% of cyber attacks result from human error.Spear phishing is a targeted attack that can compromise email accounts.Antivirus software may not detect legitimate software used by hackers.Cybersecurity requires a proactive approach, similar to healthcare.Understanding cyber risk ratings is essential for practices.AI can enhance cybersecurity but requires due diligence.Practices must be aware of their vulnerabilities and take action. Chapters   00:00 Introduction 02:02 Gary Salman's Background and Black Talon Security 06:33 Understanding Social Engineering Attacks 14:14 Preventative Measures and Training 25:58 Understanding Cyber Risk in Dental Practices 27:52 The Importance of Cyber Risk Ratings 28:19 Known Exploitable Vulnerabilities and Network Security 33:13 AI in Healthcare: Benefits and Risks 36:09 Best Practices for Using AI in Practices 38:49 Final Thoughts and Contact Information  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    46 min
  4. Creating a Family-Centric Dual Practice with Dr. Lauren Carlson & Dr. Mike Seelig

    DEC 4

    Creating a Family-Centric Dual Practice with Dr. Lauren Carlson & Dr. Mike Seelig

    "It's hard enough doing an ortho startup practice."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary In this engaging conversation, Jill Allen speaks with husband-and-wife duo Drs. Lauren Carlson and Mike Seelig about their journey in starting an ortho-pedo practice together. They discuss their backgrounds, the challenges of balancing family life with a startup, and the importance of structuring their practice for efficiency. The couple emphasizes the significance of building a supportive team culture and enhancing patient experiences through convenience and communication. They also share insights on fostering relationships with referring doctors and the importance of clear expectations in collaborative care.  Connect With Our Guest   Shine Pediatric Dentistry & Orthodontics - https://shinepdo.com Takeaways Mike and Lauren met in dental school and started their practice together.They faced challenges balancing family life with their startup.Cross-training staff was crucial for their practice's efficiency.They emphasize the importance of a supportive team culture.Patient convenience is a top priority in their practice.Building relationships with referring doctors is essential.They aim to eliminate unnecessary appointments for families.Clear communication with referring doctors is vital.They encourage staff to grow within the practice.Their journey highlights the importance of teamwork. Chapters   00:00 Introduction 01:41 Starting the Conversation: Lauren & Mike’s Background 02:01 The Journey to Opening a Practice 03:37 Challenges and Benefits of Working Together 07:28 Balancing Family and Business 11:04 Structuring the Practice: Ortho and Pedo 18:42 Building a Strong Team Culture 26:10 Continuous Growth as Leaders 29:37 Vision for In-House Patient Experience 35:57 Building Relationships Between Orthodontists and Pediatric Dentists 45:26 Final Thoughts and Contact Information Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    52 min
  5. Simplifying Practice Compliance with Done Desk

    NOV 27

    Simplifying Practice Compliance with Done Desk

    "Your people are your business."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary In this engaging conversation, Cary Smith shares his journey in the orthodontic industry, emphasizing the importance of compliance, risk management, and team engagement. He discusses how business owners can navigate challenges, the significance of a strong team culture, and the need for proactive leadership. The discussion highlights the role of software in modern business practices and the necessity of investing in people to ensure success. Cary encourages listeners to take actionable steps towards improving their practices and achieving their desired outcomes.  Connect With Our Guest Done Desk - https://www.donedesk.com/ Takeaways Cary Smith has been working with dentists for 15 years.Done Desk was created to help dental practices manage compliance and risk.Compliance should be viewed as a pathway to business success.Proactivity is essential to avoid burnout and stress in business.Team engagement directly impacts the success of a practice.Investing in people is crucial for business growth.Culture is an output of how well a team functions together.Leadership should empower team members to take initiative.Software plays a vital role in modern business operations.Business owners must prioritize their time effectively. Chapters   00:00 Introduction and Guest Introduction 01:45 Cary Smith's Background and Done Desk Overview 02:06 The Importance of Compliance and Training 10:31 Proactivity vs. Reactivity in Business 18:13 Investing in People and Processes 23:15 Addressing Doctor Satisfaction 26:36 Leadership and Team Culture 30:04 Optimizing Employee Roles and Rewards 34:34 The Importance of Culture in Business 38:56 Final Thoughts and Contact Information Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    44 min
  6. From Blueprint to Reality: Construction Insights with Arminco

    NOV 20

    From Blueprint to Reality: Construction Insights with Arminco

    "No two businesses are the same."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this conversation, Jill Allen and Artin Safarian discuss the intricacies of starting a dental practice, focusing on project management, budgeting, and the importance of value engineering. Artin shares his journey from HVAC to dental project management, emphasizing the need for comprehensive management in dental practices. They explore the challenges of construction, zoning, and the necessity of due diligence, while also providing insights into effective budgeting for a successful startup.   Connect With Our Guest Arminco Inc. - https://www.armincoinc.com/ Takeaways Artin Safarian's journey from HVAC to dental project management.The importance of comprehensive project management in dental practices.Value engineering can significantly reduce costs for dental startups.Understanding the unique needs of each dental practice is crucial.Zoning and due diligence are often overlooked but essential.Budgeting should include all aspects of the practice setup.Effective communication among team members is vital for success.Construction challenges can arise unexpectedly without proper management.Doctors should not assume that all necessary infrastructure is in place.Planning ahead can prevent costly mistakes during the startup phase. Chapters   00:00 Introduction 01:54 Meet Artin Safarian: CEO of Arminco 02:33 Artin's Journey into the Dental Industry 04:33 Comprehensive Project Management in Practices 09:11 The Importance of Value Engineering 16:36 Real Estate Considerations for Practices 18:21 Challenges with Post Tension Cables 19:07 Importance of Project Management 21:26 Common Assumptions and Oversights in Construction 23:23 Zoning and Parking Issues 29:01 Budgeting and Construction Costs 32:27 Contact Information and Final Thoughts Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    36 min
  7. Talk the Talk: Enhancing Practice Communication with Amy Cromwell

    NOV 13

    Talk the Talk: Enhancing Practice Communication with Amy Cromwell

    “We need to balance efficiency and humanity.”   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary In this conversation, Jill Allen chats with Amy Cromwell to discuss the critical role of communication in orthodontic practices, emphasizing the evolution of communication methods, the importance of adapting to different generations, and leveraging technology for better patient interactions. They explore the significance of first impressions, the use of analytics to improve communication, and the necessity of training and coaching for staff. The discussion also touches on the balance between efficiency and humanity in communication, the role of AI, and the importance of creating a positive patient experience through effective communication strategies.  Connect With Our Guest Jill Allen & Associates - https://www.practiceresults.com/ Takeaways Communication is essential in orthodontic practices.Different generations require different communication styles.Technology has transformed communication methods.First impressions can significantly impact patient experience.Handling communication breakdowns is crucial for patient satisfaction.Analytics can help identify communication gaps.Training and coaching are vital for effective communication.AI can enhance communication but should not replace human interaction.Celebrating progress in communication is important for team morale.Understanding the patient's perspective is key to effective communication. Chapters   00:00 Introduction 03:24 Evolution of Communication in Orthodontics 05:43 Generational Communication Differences 07:08 Effective Communication Techniques 08:56 Importance of Positive Communication 12:00 Leveraging Technology for Better Communication 20:03 New Patient Call Strategies 27:15 Analyzing Communication Analytics 29:27 The Importance of Technology in Communication 33:07 Celebrating Progress and Building Trust 35:36 Coaching and Training Programs 38:07 Balancing AI and Human Touch 41:18 Communication Training and Coaching Packages 48:24 Final Thoughts Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    52 min
  8. The Future of Orthodontic Marketing: AEO, GEO, and AI with Kaleidoscope

    NOV 6

    The Future of Orthodontic Marketing: AEO, GEO, and AI with Kaleidoscope

    "Answer Engine Optimization is the future."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary In this conversation, Jeff Slater discusses the evolving landscape of digital marketing, particularly in the orthodontic field. He emphasizes the importance of adapting to new trends such as Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), while still maintaining a strong foundation in traditional SEO practices. The discussion also highlights the critical role of Google reviews, content structuring for AI, and the necessity of leveraging technology to enhance patient engagement and streamline marketing efforts.  Connect With Our Guest Kaleidoscope Orthodontic Digital Marketing - https://thekaleidoscope.com/ Takeaways AEO focuses on AI-driven search results and voice assistants.Content should be structured in a Q&A format to align with user queries.Google reviews significantly impact search rankings and visibility.Encouraging detailed patient reviews can enhance credibility.The traditional SEO foundation remains crucial amidst evolving strategies.Regularly testing website functionality is essential for user experience.Utilizing technology like NFC cards can simplify the review process.Marketing strategies must adapt to changing consumer behaviors.Creating engaging content for humans is key to successful marketing.Being proactive in your career can lead to greater opportunities. Chapters   00:00 Introduction 01:58 Jeff Slater's Background and Role at Kaleidoscope 03:53 AI in Orthodontic Marketing: AEO and GEO Explained 12:04 Optimizing Content for AI: Strategies and Tips 21:13 Importance of Google Reviews in AI and SEO 27:44 Avoiding Review Contests 28:43 Leveraging Staff and Close Contacts 29:45 Using NFC Technology for Reviews 34:30 The Importance of SEO and AI 39:49 Testing and Optimizing Your Website 44:09 Final Thoughts and Contact Information  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    50 min
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4.8
out of 5
38 Ratings

About

Welcome to the Hey Docs! Podcast – your all-in-one resource for achieving orthodontic excellence at every stage of your practice journey. Hosted by Jill Allen of Jill Allen & Associates, each episode offers practical tips, expert interviews, and inspiring stories that empower you to build, grow, and refine your practice—whether you’re just starting out, expanding your reach, or fine-tuning a well-established operation. Join us as we sit down with forward-thinking entrepreneurs and industry experts who share their insights, experiences, and actionable strategies for driving success in your practice. Tune in weekly. Episodes drop every Thursday!

Information

  • Creator
    Jill Allen
  • Years Active
    2022 - 2025
  • Episodes
    176
  • Rating
    Clean
  • Copyright
    © Copyright Jill Allen
  • Show Website
    Hey Docs!

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