97 episodes

Owning every choice in your business is not for the faint of heart. Each Monday, join Michele Williams, strategic profitability coach for the interior design industry as she interviews guests who are taking control of their business one decision at a time to increase their profits. If you are an entrepreneur who wants to make money while working in your passion, this is the podcast for you.

Profit Is A Choice Michele Williams | Business Coach | Podcaster |Speaker

    • Business
    • 4.9 • 51 Ratings

Owning every choice in your business is not for the faint of heart. Each Monday, join Michele Williams, strategic profitability coach for the interior design industry as she interviews guests who are taking control of their business one decision at a time to increase their profits. If you are an entrepreneur who wants to make money while working in your passion, this is the podcast for you.

    Dressing With Confidence in Your Business

    Dressing With Confidence in Your Business

    242: Dressing With Confidence in Your Business  Joining me on the podcast today is Angela Foster. She is a style coach who is going to help us focus on how to be confident in what we're wearing no matter where we're going, and no matter what our sizes. We can all dress to accentuate our best features. Listen in and learn how.
    Topics Mentioned: Confidence in dressing for any occasion 
    Tools to shop with confidence 
    Accentuating and minimizing with confidence  
     
    Key Thoughts: We're starting our day with our own internal mind chatter that is not setting us up for confidence and success and joy and all those things that we need to be who we need to be in our day-to-day job.” Michele 8:58
     
    There are also the colors that look best on your skin tone, so we nail those down. This may not be the sexiest part of it, but the thing that makes it so powerful is that when 80% of your closet is in a certain color palette, it makes mixing and matching so much easier. Angela 14:37
     
    Think about it this way, as designers, we would never go in and start specking furniture for a room that we didn't know the sizes of, we would never do that. We would go in, we would know the sizes of the walls, we would know where the doors are, we would know what we wanted to accentuate and what we wanted to minimize, and we would know where we wanted the focal point of that room to be. We would take those measurements, we would create a floor plan, and then start buying furniture pieces of the size and proportion that fit into that plan. That's how we do it. Why do we not do that in our own clothing, I don't even know my current sizes. Michele 40:14
     
    Make a list. Be specific. Know your numbers, know how the brand fits you and I can help with that. Have a list and stick to your list. Angela 44:20
    Contact Michele: Email: Team@ScarletThreadConsulting.com
    Facebook: Scarlet Thread Consulting
    Instagram: @ScarletThreadATL
    Website: ScarletThreadConsulting.com
    LinkedIn: Michele Williams




    Contact Angela: Email: hello@angelastylecoach.com 
    Website: https://angelastylecoach.com 
    Instagram: @angelastylecoach
    Facebook: @AngelaFosterStyleCoach
    LinkedIn: @angelapetitestylecoach
    Pinterest: https://www.pinterest.com/5047055232cfd4923bc1db5efe6095/




    References and Resources: Work with Me
    Growth Mindset by Carol Dweck
    Angela’s free workbook

    • 48 min
    Creating Space for Your Business to Grow

    Creating Space for Your Business to Grow

    241: Creating Space for Your Business to Grow Joining me today is Rasheeda Gray of Gray Space Interiors. Rasheeda started her business 7 years ago as part time and then evolved into full time business ownership. In this episode we will discuss the journey to growing a business and leading a team. Rasheeda shares her lessons learned and you don’t want to miss them.
    Topics Mentioned: Life Vision
    Goals with connection
    Process
    New beginnings  
    Key Thoughts:  
    Everything happens for a reason and so I think my marketing degree, my business sense, and I have an MBA as well, those sorts of experiences and education have sort of prepared me for where I am today. Rasheeda 8:06
     
    We're all on this journey, this life journey, and where we start doesn't have to be where we end. As a matter of fact, I hope that it's not unless it is perfect when we start. But we have the ability to move through it and to try different things. Michele 9:42  
     
    It was as simple as profit and loss, and realizing our P&L statement isn’t the only part of the story, you also need to look at the balance sheet. That's when I realized, oh, this is where we aren't doing so well. Rasheeda 36:09
     
    It was powerful information and now you can use that information to get what you want on the other side. You can affect change. That's why my tagline is what you own, you can change. Michele 39:50
     
    Contact Michele: Email: Team@ScarletThreadConsulting.com
    Facebook: Scarlet Thread Consulting
    Instagram: @ScarletThreadATL
    Website: ScarletThreadConsulting.com
    LinkedIn: Michele Williams



    Contact Rasheeda: Email: rasheeda@grayspaceinteriors.com
    Instagram: @grayspaceinteriors
    Facebook: @grayspaceinteriordesign
    Website: https://grayspaceinteriors.com/



    References and Resources: Work with Me
    Metrique Solutions
    Atomic Habits by James Clear
    E-Myth by Michael E Gerber
    Clock Work by Mike Michalowicz
    Good to Great by Jim Collins
    House Beautiful Whole Home 2023

    • 48 min
    Where to Start With Creating Processes

    Where to Start With Creating Processes

    Joining me on the podcast today is Kelcee Sparks with Elite Ops. She has been with us on previous podcasts where we are answering the questions that you all have sent in and today, we're focusing on processes. We are going to answer questions on how to get started, how to organize and structure your process, where to put your processes, who will help write the processes, and even discuss the importance and the mindset behind a process. Today’s podcast has lots of good information and we thank you for joining.
    Topics Mentioned: Process Creation
    Mindset
    KPIs
     
    Key Thoughts:  
    One of the things that I love is to have whoever is already in a job, let them document what they do, or their part of the process and then somebody else read it and see if they can do it. Michele 8:10
     
    That's why creating those standard processes is so important because when there is an error, you can go back through your process and understand it and fix it for next time. Kelcee 13:54
     
    The other thing that I would say is to find the processes that matter the most to the success of your company because those are the ones that we really want to try to document as quickly as possible. Michele 24:32
     
    One of the things that I brought into my business from my industrial engineering background was a continuous process improvement mentality. Kelcee 31:16
     
    Until we realize that processes are important to the success of our business, we will not give them time. Michele 36:14
     
    Contact Michele: Email: Team@ScarletThreadConsulting.com
    Facebook: Scarlet Thread Consulting
    Instagram: @ScarletThreadATL
    Website: ScarletThreadConsulting.com
    LinkedIn: Michele Williams
      Contact Kelcee: Facebook: Elite Ops Support
    Instagram: @EliteOpsSupport
    References and Resources: Work with Me
    E-Myth Revisited
    The Miracle Morning

    • 43 min
    Creating a Vision for Your Life and Business

    Creating a Vision for Your Life and Business

    239: Creating a Vision for Your Life and Business With me on the podcast today is Kathy Geffen of Kathy Geffen Designs and Fine Tune Coaching. Kathy has had an amazing 25-year career in corporate America doing all types of organizational management, started a drapery workroom in 2015, and has recently launched Fine Tune Coaching. We’re going to have a great conversation about what it's like to overlap with different areas of business, what makes it so important to be connected to your goals, and to be able to organize them in a way that they can be achieved. There is really great information in this podcast, and I hope you enjoy it. .
    Topics Mentioned: Life Vision
    Goals with connection
    Process
    New beginnings  
     
    Key Thoughts:  
    But it was the first time in my life, I could say that I have a goal that I want, and I understand how I have control to get to that goal. Kathy 10:12
     
    In other words, the goal is not just the end result, it's the process of growing and taking baby steps to get there so that if I'm thrown off a little here a little there, say I fall a little short of the goal, I'm not like beating myself up that I didn't meet the goal. Michele 13:17 
     
    I want to help the business owner understand how to make their day and their business achieve their goals. Kathy 31:21 
     
    When you help that business owner, even create a Kanban Board, and understand the concept behind it, yes, it took some of your time, even if it was 10 minutes, and you didn't even recognize the impact, sometimes those are the biggest impacts when we don't even recognize it. Michele 36:19 
     
    Contact Michele: Email: Team@ScarletThreadConsulting.com
    Facebook: Scarlet Thread Consulting
    Instagram: @ScarletThreadATL
    Website: ScarletThreadConsulting.com
    LinkedIn: Michele Williams
     


    Contact Kathy: Email: kathygeffendesign@gmail.com
    Instagram: @finetunecoaching
    Instagram: @kathygeffendesign
    Website: www.kathygeffendesign.com
    Website: www.finetunecoaching.com



    References and Resources: Work with Me
    Beyond Booked Solid by Michael Port
    Metrique Solutions

    • 49 min
    Diversifying Your Business

    Diversifying Your Business

    238: Diversifying Your Business With us today is Anastasia Harrison of AHD&CO as well as with AHD Trade. Anastasia is a licensed architect and an interior designer with a primary location in New Jersey. Her business has grown and changed since she first started and we're going to be talking about how it has diversified with a trade-only showroom. Join us and listen in. I hope there are some great takeaways for you.
    Topics Mentioned: Different Income Streams 
    Internal Growth 
    Coaching Employees 
    Leveraging Relationships 
     
    don't want an employee for two to three years; I want an employee for life. Anastasia 22:12
     
    From my standpoint and working with you on this, this has been a thought-out process it's been well over a year in the creation. Michele 24:46
     
    We took the time that we were building this space out to have strategic meetings with all of our vendors. Anastasia 27:17
     
    What I hear you saying is when you place the order, we want to carry some of that mental load so that you don't have to carry it. We're going to update you so that you don't have to chase us to get the answer. Michele 33:57
     
    The person building a brand new house, the woman buying a sofa for her client, they're all the same to me. They're all clients, and they deserve the same mission, vision, and values that we have as a firm. Anastasia 34:13
     
    Contact Michele: Email: Team@ScarletThreadConsulting.com
    Facebook: Scarlet Thread Consulting
    Instagram: @ScarletThreadATL
    Website: ScarletThreadConsulting.com
    LinkedIn: Michele Williams
     



    Contact Anastasia: Email: anastasia@ahdandco.com
    Facebook: ahddesigncenter
    Facebook: ahdandcodesignstudio
    Instagram: @ahdandco
    Instagram: @ahddesigncenter
    Website: www.ahdandco.com




    References and Resources: Work with Me
    Fix This by Mike Michalowicz

    • 42 min
    What Goes in a Strategic Plan

    What Goes in a Strategic Plan

    237: What Goes in a Strategic Plan  Joining me on the podcast today is Kelcee with Elite Ops.  She has been with us before and we are going to be doing question and answer time focused on strategic planning. We look forward to your questions so please continue to send those in to us at team@ScarletthreadConsulting.com.  
    Topics Mentioned: Strategy
    Planning
    Metrics 
    Key Thoughts:  
    Anything that we're close to, we see more clearly than things that are far off like that. If we can just hold that image for a minute, and then think about planning, anything that is really close to us, we can see more clearly anything that's further out takes longer. Michele 3:54 
     
    The thing about a strategic plan is you want to plan it so that it's detailed enough to be a path to move you closer to where you want to get but not so tightly that you can't move and that you can't adjust or be fluid with the needs of your company at that time. Michele 7:19 
     
    I don't think that it's possible to create a detailed plan without some idea of how to market. Michele 20:34 
     
    I prefer in a strategic plan to have high-level key performance indicators, that these are the things that I'm going to measure to see if I got there. Michele 23:22 
     
    The more we set up a plan for success, the more likely we are to succeed. Without a plan at all, the more likely we are to fail. Michele 31:06 
     
    Contact Michele: Email: Team@ScarletThreadConsulting.com
    Facebook: Scarlet Thread Consulting
    Instagram: @ScarletThreadATL
    Website: ScarletThreadConsulting.com
    LinkedIn: Michele Williams
      References and Resources: Work with Me

    • 38 min

Customer Reviews

4.9 out of 5
51 Ratings

51 Ratings

The Stiletto Squad ,

Everyone Else Talks Sales - Michele Talks Profit

Love Michele’s easy to implement (and understand) strategies that help us make the most important number - profit.
And the small tweaks we can make to increase our bottom line are literally priceless.
Thank you, Michele!

SMC006605 ,

A different mindset for a creative business

I listen to so many design podcasts and so many of them are focused on processes and steps specific to the design industry. What I love about Profit Is A Choice is that it brings us back to how we make money and profitability possible in our businesses.

Gail M Davis ,

Profit Preacher

Great podcast that ALL who are serious about their design business should listen too. Michelle forces you to look at what it takes to truly run a profitable operation. There are NO excuses to succeed when you listen to her.

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