Profitable Mindset Charlotte Smith

Read About and Sign Up for Farm Marketing Boot Camp HERE

My step-by-step marketing training, Farm Marketing Bootcamp has proven to be the fastest, most effective roadmap to get you the farm business you deserve.

This is the first time I'm offering it 'unbundled' from 5X Your Farm Sales.

LIMITED TIME BONUS: Includes $599 coupon to be used toward the purchase of 5X Your Farm Sales.

Registration is open now through Friday, 7/19/24.


Click HERE to Claim Your Spot

When you join, you get immediate access to over 30 short training videos and 6 Coaching Calls through July and August to uplevel your marketing.

And yes, you can apply the purchase price to 5X Your Farm Sales if you decide to join.
​
👉👉click here to get inside Farm Marketing Boot Camp today​


You'll get:
Lifetime Access to the Farm Marketing Training. This step-by-step marketing training gives you everything you need to start and then scale your customer base. Pre-recorded videos, workbooks, templates. Live, Laser Group Coaching with Me. I'll answer your questions and give you feedback on the marketing you create in 6 weekly coaching calls. Recorded if you can't make it live. Copy and Paste Sales Emails. Eliminate years of study to learn how to write to sell—these done-for-you sales emails will save you so much time. Free Training in August - "What's Working in Social Media Marketing TODAY" Access to my Legendary Business Marketing Training. This one resource has changed many farmers' lives—learn which product to focus on to make the most profit and save tons of time. Learn my "year at a glance" calendaring process, which makes decision-making and boundary-setting easy. In case you skimmed the last part, when you sign up, you get immediate access to everything—the marketing training and the annual business marketing planning. You'll want to repeat this training every year!


Worried, wonder if it's for you, or doubtful? Reply to this email and tell me your thoughts. OR let's meet on Zoom HERE.​


​CLICK HERE TO BUY FARM MARKETING BOOTCAMP!​


What is Farm Marketing Boot Camp?


It’s an online training course designed specifically for farmers (that's you) who want help figuring out farm marketing so they can attract more customers to their eggs, meat, flowers, etc.

This course is for you if you're:
Just starting out and don't know where to start or what to do next - or, have been in biz for years but not making the $$ you want Want to reach more customers Need help getting customers to pay your high prices (or the confidence to raise your prices) Eager to learn proven marketing techniques and strategies that work Need a marketing plan and strategy that will save you time and money ​
"This is simply the best course that I know of for meaningful, specific information on how to market for farmers. I can't imagine a better program. I would have saved over $20,000 last year if I had this info when I started." — Jeff

​Click Here to Buy Farm Marketing Boot Camp Today!

Remember, the voice that tells you you're not ready, not good enough, or not "whatever enough" to follow your dreams is not you, and it's not true.


You never want to put off money-making. And when you implement what I teach here, you will make money.
 
​Or - sign up for an in-person meeting with me HERE.​


With enormous love and appreciation,


Charlotte

PS: Registration Closes 7/19/24 - coaching calls start the next week!
 



 

Click HERE for 3 Steps to Your Profitable Farm

I documented my journey of building a profitable farm so you don't have to struggle like I did my first years.


And now, I'll teach you exactly what I do to find and reach customers happy to pay a premium for your product.

​>Click HERE for my Free Training: 3 Steps to Your Profitable Farm​

Save yourself time, money, and stress by joining me for this free training on Monday, July 15th. (A replay will be sent out the same day if you can't make it at 10 Pacific.)

Imagine enjoying your farm, your family, and actually having daily free time. Oh - AND some money in the bank!

I couldn't imagine it back in 2009 when I started my dairy.


I worked hard for a year before bringing home my first milk cow. I interned with other dairy farmers and tried to figure out the farming side.

Once I brought home my cow, though, I realized I had to learn how to sell all the milk I was getting daily.

Now, I'll teach you how to start the process in ways that are inexpensive and simple.

You’ll learn:
Where to find customers that are happy to pay the price you need to charge to make money How to reach customers who value your farm-fresh products over the grocery store How to quickly build relationships so they come back season after season And so much more!


It’s all happening on July 15th at 10 AM Pacific/12 Noon CT/1 PM ET.

This is the same foundational process Melissa used to get to $6,000 a week in farmers market sales of her veggies.


And the same foundational process Carole used to go from $200,000 in sales to $1,000,000 in a year in beef sales.


AND the same process Colleen used to sell out her flower CSA, even after she doubled production.

​See you on July 15th! Sign up to get the replay even if you can't attend live.​

Here’s to a farm life you love!

Cheers,

Charlotte

P.S. I love helping farmers sell out of their products. It’s one of my favorite things to do. So it really made my day when Elaine shared:


“Thanks to the mindset and strategies I’ve learned from you, I SOLD OUT with ONE sales email, worked far less, and made 77% more revenue."

It really is possible to sell more flowers, veggies, meat, and milk using all I share in this webinar.


This IS the room to be in.


You'll also hear about Farm Marketing Boot Camp - Our Six Week Marketing Intensive - you're invited to get my direct feedback to make your marketing GREAT.

Click HERE for 3 Steps to Your Profitable Farm

Erica Benoit was a self-described "hot-mess mom" before she joined my coaching program last summer.
 
Even though they were making lots of sales on their meat and raw milk farm in Central Missouri, there was never any money left - every dime went back into the farm.
 
She forgot customer orders, dropped all kinds of balls on the farm, and was overwhelmed by everything.
 
She lay awake in the middle of every night - looping on everything she still had to do.
 
This anxious looping was exhausting, wasn't productive, and didn't move her ahead. 
 
I often hear this complaint from so many farmers. Please know that you don't have to live this way any longer.
 
It's my greatest joy to share this hope with you—and every farmer everywhere—that Erica turned this around and has created success beyond her wildest dreams.
 
>>Tune in and Hear How Erica Made their farm Profitable and Retired Her Husband
 
Working on her own, she couldn't see how they'd ever reach their goal of her husband being able to quit his factory job and farm with her full-time!
 
However, Erica had started with my marketing program a couple of years earlier and had heard about farmers' success with the mindset coaching I offer.
 
Fast forward nine months after joining my coaching program, 5x Your Farm Sales.
 
You'll hear Erica talk about the dream come true - her husband was able to quit his factory job this past March to farm full-time. 
 
They've paid off their mortgage, saved more than a year's worth of living expenses, and continue to increase that safety net.
 
This kind of success is possible for you, too, when you learn the skills Erica learned and then implemented over the past few years working with me.
 
It's so important that you hear about these farmers' success in building profitable farms, which I regularly share on the podcast, so you can have hope and confidence that you can build a profitable farm, too.
 
The best chance of success in learning and implementing these strategies is to surround yourself (here and in my class) with farmers who are already doing what you want to do.
 
>>Tune into Episode 212 of the Profitable Mindset Podcast
 
How did she do it? Erica studied and implemented the two main programs I teach. She started with Farm Marketing from the Heart a few years ago to create consistent sales.
 
Then, last summer, she added 5X Your Farm Sales to study advanced marketing and time management and used the coaching calls to manage her mind.
 
You can do this, too. Please know a huge burden is lifted when you learn the money-making skills I teach, and you learn to calm your stress and overwhelm with the coaching calls.
 
See you in episode 212 - Everything you hear Erica did to get profitable is available to you, too.
 
Enjoy,
 
Charlotte

Click HERE for 3 Steps to Your Profitable Farm

Hi! Have you heard the term "Pay to Play" on social media?

You'll want to know what this means and why it's crucial to play by the rules (or risk being shut down when you try to sell).


I cover that and several other strategies that'll help you finally have success getting more customers from Instagram and Facebook, especially.


​>>Tune into Today’s episode of The Profitable Mindset Podcast​

​#211 of the Profitable Mindset Podcast.​

Social media is FREE to use, and almost every one of your potential customers is on there, so why's it so darn frustrating to try to sell something using these platforms?

There’s a lot of skill involved in how to turn them into customers - skills you can learn.

​Today’s episode will help.​

I explain the “pay to play” model used by FB and Instagram. 

Then, I explain the serious drawbacks to advertising on social media—if you don’t understand them, you’ll struggle.

Once you understand the pitfalls and the possibilities - I’ve got some recommendations of what’s working TODAY, things you can implement right now on social media.


Please tune in, save yourself lots of money, and if you ARE spending money on ads, today’s episode will save you heartache.


Warmly,

Charlotte

Click HERE: 3 Steps to Build Your Profitable Farm - free training

This ever happen to you?

Someone asks the price of your lettuce, flowers, or meat—you can fill in the blank with your product.

And as soon as they ask, you freeze, remembering the person last week who surprised you by asking, “Why’s it so expensive?!”

Truth is… our farm products MUST be higher priced than the store since we have no economy of scale.


​Click HERE to Confidently Charge What You Need​

Just last week, a farmer requested my coaching because she always feels like she has to apologize for her expensive floral designs.


I know this is such a struggle among the farmers in my community here. 

Some women tell me they feel guilty or obligated to keep prices low, others feel angry that people don’t get it - - today’s podcast episode will help you!!

Like my client, Kathryn, you want to feel confident knowing you must charge that much because of all the work, time, and, of course, hard costs that go into your farming.


But it can be so hard because these products are often much less expensive at the store.

And to add salt to the wound, you’ve got neighbors selling similar things for much less money.

But if you want to farm long-term and not lose money the whole time, you’ll have to charge a sustainable price.

When you learn the skill I teach today, it becomes much easier to confidently charge a profitable/sustainable price for your meat, milk, eggs, flowers, classes.


I tell you, when you solve for this in your life, you feel so much lighter, AND you finally start to make and keep money.


Feeling confident and no longer apologizing for your pricing IS a learned skill, like ALL the things I teach in my marketing Bootcamp.


The farmers I coach aren’t making money because they’re more gifted, or live in a better place, or have found the magic FB ad or website. 


NO—they’re making more money than they ever dreamed possible because they’re learning the skills of marketing and mind management, and then money follows.

Listen to the Profitable Mindset Podcast Episode 210 today and learn how to feel far more confident in your pricing.​


Thanks for being here!

Remember - Farm Marketing Bootcamp opens up in July. Plan to join me! A 6 week program to get your marketing started and finessed!

Let’s get you making and keeping more money.


Charlotte

Click HERE for 6 Tools You Need to Build a Profitable Farm

You work so hard to create the best farm you can - whether it’s meat, milk, flowers, eggs, fiber. Plus all the workshops and tours.

I even know some of you are farming oysters and salmon and Air BnB’s!
 
You bust your buns to get these products & services to people in your community. 
 
I know this because I did it, too. I used to wake up thinking - “my product is amazing. People should be flocking to buy - and they aren’t.”
 
And despite your best efforts, often you feel like your market just doesn’t want what you have.
 
They didn’t buy enough whole chickens, so you had them cut up.
 
They didn’t buy the Flower and Vegetable Shares…
 
So you made a YouPick and weekly orders.
 
They didn’t buy the beef shares…
 
So you created bundles and boxes and still have FREEZERS full of meat.
 
So the obvious thing to tell yourself is -  that the market is the problem.
 
But. This thought is KILLING your business.
 
And it’s not true.
 
The market is NEVER the problem.
 
I know right now a lot of you reading this are tempted to think, “but Charlotte doesn’t know MY market. MY market IS the problem. She doesn’t realize it IS saturated with products just like mine, many cheaper.”
 
It’s totally okay you think that - I hear you! I totally thought this, too, until I figured out the solution I offer today. 
 
What my experience with thousands of farmers now shows me time and again is it’s NEVER the market that’s the problem.
 
There’s ONE reason your market is not buying from you. And that lie you tell yourself (you didn’t know it’s a like, it’s okay) is keeping you stuck.
 
Today on the Profitable Mindset Podcast I outline how this dangerous like will cost you thousands of dollars.
 
And, I’ll share the three things you have to do to fix this problem.
 
When my clients in the 5x Your Farm Sales coaching program discover the solution to this lie in the first two weeks after joining, and implement the solution I offer today, they start to make consistent sales.
 
They find their market was never the problem.
 
This is the best news ever.
 
Because if the market is the problem - it’s out of your hands to fix it.
 
I show you how it’s 100% within your control to solve this problem and start making consistent sales at the price you need to charge.
 
Click HERE to tune in and hear how to solve for lack of sales.
 
Enjoy!
 
Charlotte