Profitable Mindset Charlotte Smith

Click HERE to Sign Up for my Free Training: Create a Farm Website that Sells
I know this is driving a lot of you crazy!
Last week a farmer showed up to our coaching call frustrated because her employee takes 2 hours to milk the cows and it takes her 50 minutes.
Then, a vegetable farmer said his employee takes twice as long to harvest a row of beans and misses half of them.
>>Click the link above to Learn What To Do When Your Employees Aren’t As Fast/Good as You
When you make yourself feel frustrated because you think your employees should be working harder, smarter and just overall better….
…you cause yourself even bigger problems.
From this place of frustration, you end up doing more of the manual labor because, well, let’s face it, “if you want a job done right, you gotta do it yourself” comes to mind.
From this place of frustration, I hear from some of you that you're finding other jobs for the employee that are NOT what you hired them for, because you end up doing the milking and the harvesting.
And all the things.
From this place of frustration, when you DO try to go inside and work on marketing or some other money-making activities, you’re looping and spiraling on so many negative thoughts you can’t focus.
See all the problems you create for yourself when you think employees should be as productive as you are.
I’ve got a solution on the Profitable Mindset Podcast today. Episode 170.
Tune in HERE and learn the first step to fix this problem.
I think you’ll find the solution surprising.
It’s NOT that you have the wrong employees and have to fire them all and start over.
The BEAUTIFUL thing about this solution is - it's 100% within your control.
Tune in and learn how to manage your employees and yourself when they aren’t working as hard or as efficiently as you.
You’re not alone.
And we can all fix this.
See you in episode 170.
Charlotte
 

Click HERE to Sign Up for my Free Training: Create a Farm Website that Sells
There are five mistakes farmers make in their marketing that you don't even realize are mistakes.

It's what you thought you were supposed to be doing.
It's okay - these mistakes are totally fixable right now.
It's what everyone (or "experts") told you to do when you started your farm.
But these mistakes will prevent you from making enough sales to be sustainable.
Click the Link above to Play and  Hear what they are, and you'll hear the antidote, too: how to avoid them or fix them.
This is for you whether you’re brand new to farming or a seasoned veteran.
Now - don't beat yourself up if you're making these mistakes.
I think everyone is - then, in 5X Your Farm Sales, they spend the first couple of weeks, like you'll do now, cleaning them up.
If you don't focus on fixing these mistakes, you'll be stuck making enough money to survive on your farm.
It’s my mission to give you the information and tools to help you succeed and become a profitable farm, no matter what you sell.
>>Tune in HERE and Learn the Top 5 Mistakes and How to Fix Them
Charlotte

Free Training Click HERE: Create a Farm Website that Sells

"Branding."
It stops up many a farmer!
Usually, they fall into one of two camps:
Either they think they don’t need a brand, and they ignore it.
Or if they do, they think branding consists of a logo, website, tagline, mission statement – or maybe all your followers on social media.
I'm as guilty as any farmer in these two categories - I fell into the first one years ago, thinking my three cow dairy was too small to need a brand.
But I’m here to tell you, you DO need a brand -- and a professionally designed logo, website, or mission statement is NOT branding!
Those things are only one piece of the pie, and given the enormous start-up costs of a farm, they are usually best to come after you've established your brand.
So if you haven't spent much time working on branding yet...
Or if you have your logo and website in place and think you're branded...
And especially if you have a website, logo, or goals established and you’re NOT making tons of money from them...
Then today's post is for you!
Click the link above to hear why farm branding is essential and how to achieve it.


 

Click HERE for my Free Training: Create a Farm Website that Sells

Marketing our farm products means we must connect with enough people to buy at a profitable price.
But this one idea, "connect with enough people" often paralyzes farmers.
As usual, I've got help.
>>Listen to Episode 167 Overcome the Paralysis of Feeling Introverted
Recently during Farm Marketing Week, I heard objections like:
People are so exhausting. I know I should send sales emails, but I'm paralyzed And the most painful, "Ugh do I really have to talk to people? I hate people." When you're exhausted, paralyzed and uncomfortable dealing with lots of people, you don't market.
You don't sell enough products (or any at all).
You don't make money.
Eventually, you give up. Or continue pumping money into your farm from your day job, hoping marketing will magically get easier.
But the hard truth is, if we're going to run profitable farms selling direct-to-consumer, we HAVE to interact with people, there's no way around it.
These online AND in-person interactions can be exhausting when you identify as an introvert, though.
Let me help make it easier for you.
Today's episode on the Profitable Mindset Podcast will make engaging with customers something you can start to look forward to.
Farm Marketing for Introverts: How to sell when you’re NOT a people person.
You're going to learn:
The difference between being introverted & extroverted and why that's important My favorite technique to help you stop being worn out by people This is the absolute best way to move your farm from "struggling to make ends meet" to thriving and growing and finally profiting!
 
Warmly,
Charlotte

Click HERE for my Free Training: Create a Farm Website that Sells
It can be sooo disappointing when you spend months preparing for your busy season selling your flowers, meat, eggs, or farm events - all the things.
Then you send your sales emails and… it’s a big flop.
You don’t sell nearly what you thought you would.
It is so disappointing.
Maddening, even.
You put hours into getting your verbiage just right.
Therefore, you should’ve sold a lot more.
We’ve all been there.
And of course, I've got help on the Profitable Mindset podcast today.
You’ll learn WHY your sales weren’t what you expected.
In THIS episode, hear a few simple mindset shifts and strategies that will get you selling more consistently.
The farmers in 5X Your Farm Sales are focusing on this technique and it’s paying off.
You’re hearing farmer after farmer on the podcast sharing their success when they start implementing the mindset coaching we offer in the program.
You’ll get a taste of it in today’s episode - see you there.
Charlotte

Click HERE To Read How to 5X Your Farm Sales and Sign Up
This week you saw me coach clients on raising their prices and reaching a goal of selling out on their Farm to Table dinner tickets.
You saw me rewrite a sales email that previously was not making sales.
Mindset coaching is the key difference in why some farmers get to success, but most don’t.
Your farm’s income and success will never outpace your personal growth.
5X Your Farm Sales is the personal development program overworked and underpaid farmers everywhere are using to reach the success they never imagined possible.
And, it’s here for you, too.
We do this kind of coaching EVERY week inside the coaching program.
The farmers I’m giving feedback to each week are selling out in ONE email what used to take them months. They’re selling more in ONE WEEK than they used to sell the whole season. They’re raising their prices to make a 40%+ profit finally.  
Join Now and Begin 5X’ing Your Farm Sales AND Your Life
All because they’re committing to doing the work of working on their mindset and their marketing for one year.
Not only are they making more money, they experience this:
No longer feeling burned out Working reasonable hours Setting firm boundaries Making daily time for themselves Feeling present with their family every day  
You’ve got to know, though, 5X’ing your farm sales is not all about the money.
It never is.
Yes, money solves a lot of immediate problems.
We solve those for sure!
But then, 5X’ing their farm sales becomes about so much more.
Paid off mortgages. Husbands and wives able to quit day-jobs and be home full-time on the farm. Healed marriages. Healed relationships with parents and in-laws and kids. No more juggling bills each month because there’s always enough in the bank. Finally taking a family getaway during the busiest months of summer… with NO guilt. And more.
INFINITELY more.
The average person will 5X their sales. Some less, some more, depending on how committed you are to the coaching.
And then you find –
The more profit your farm makes, the more you are able to do for your community, your family, and yourself.
It’s the difference between being stuck at the computer trying to make the numbers work and being able to hire and help a bookkeeper make a living so you can improve the soil.
It’s about working hard and seeing your customers have better health and better lives because of your farm products.
It’s about having time for yourself again and having more time with your family, instead of constantly working and worrying about being able to pay the bills.
And I know you’re no stranger to hard work, so if you’re willing to put in the effort to make these outcomes happen for you, sign up for my program, 5x Your Farm Sales Coaching Program for Farmers.
Inside, you’ll get one year of:
Advanced Marketing Strategies for your specific marketing pieces. Focused feedback every week. Learn the 5-Day Focused Sales Launch Access to three of my best courses designed to help stop the overwhelm, structure your farm for profit, and increase your sales Access to a Facebook group where you’ll meet and learn with fellow farmers on the same path as you Weekly group coaching with me where you can bring any problem, marketing, business, or life challenges, that comes up for you along the way and be supported in your growth The latest bonus – a 5X Your Farm and Life Planner is included with your membership.