Ready, Set, Go-to-Market

Richard King

4,0 (7)
MARKETING
TOUTES LES 2 SEMAINES

Join host Holly Watson, Senior Product Marketing Manager at Amazon Web Services, as she explores the intricacies of the go-to-market process alongside specialists in the area.

17/08/2021

How is product marketing connected with sales and marketing? | Devon O'Rourke, Fluvio

In the third episode of Ready, Set, Go-to-Market, Holly Watson is joined by Devon O'Rourke, Founder & Managing Partner at product marketing consultancy Fluvio. Nowadays, product marketers are viewed as the central connector between marketing and sales. Holly and Devon explore how this relationship is managed, tips for PMMs looking to build strong relationships, and ways sales and marketing can collectively support product marketing.

23 min
17/08/2021

How does the PM to PMM relationship influence GTM? | Shirin Shahin, Product Marketing Leader & Consultant | How does the PM to PMM relationship influence GTM?

In the second episode of the Ready, Set, Go-to-Market podcast, Holly Watson is joined by product marketing leader and consultant Shirin Shahin. Holly and Shirin discuss the PM to PMM relationship and how the alignment between the two roles can influence the go-to-market process.

24 min
17/08/2021

The fundamentals of GTM | Kavya Nath, Sprinklr

In the first episode of Ready, Set, Go-to-Market, host Holly Watson is joined by Kavya Nath, Senior Director of Product Marketing at Sprinklr.

24 min

3 épisodes

4

sur 5

7 notes

Not worth the time

29/09/2022

JRoDraRoberts

Do not recommend.

Join host Holly Watson, Senior Product Marketing Manager at Amazon Web Services, as she explores the intricacies of the go-to-market process alongside specialists in the area.

Création

Richard King
Épisodes

3
Classification

Tous publics
Site web de l’émission

Ready, Set, Go-to-Market

Ready, Set, Go-to-Market

Épisodes

How is product marketing connected with sales and marketing? | Devon O'Rourke, Fluvio

How does the PM to PMM relationship influence GTM? | Shirin Shahin, Product Marketing Leader & Consultant | How does the PM to PMM relationship influence GTM?

The fundamentals of GTM | Kavya Nath, Sprinklr

Notes et avis

Not worth the time

À propos

Informations