Revenue Boost: A Marketing Podcast

Kerry Curran
  • 5.0 (2)
  • MARKETING
  • UPDATED DAILY
Revenue Boost: A Marketing Podcast

Revenue Boost: A Marketing Podcast Welcome to Revenue Boost: A Marketing Podcast, the ultimate resource for business leaders eager to skyrocket their company's growth!  Whether you're striving to enhance customer acquisition, boost revenue, or outshine your competitors, this podcast is tailor-made for you. Hosted by industry veteran Kerry Curran, Revenue Boost brings you top marketing leaders who share their invaluable insights and groundbreaking strategies.  From boosting brand awareness to driving engagement and maximizing conversions, our podcast covers every aspect of the customer journey.  Join us and discover the secrets to driving revenue and expanding your company, even in the face of economic uncertainties. Tune in, and let's unlock your business's full potential together!Revenue Boost: A Marketing Podcast is brought to you by RBMA: Revenue Based Marketing AssociatesWe offer fractional CMO, CRO, and CGO services, and project-based initiatives to drive your success. We believe every marketing dollar should drive revenue. We help B2B agencies, service providers, and SaaS companies, accelerate growth through full-funnel marketing integrated w/ sales efforts. Our approach unites sales & marketing into a powerful growth engine for exceptional results.Elevate your business & boost revenue with our expertise in business development, sales, & revenue-based marketing. Contact  us to achieve exceptional results & outpace your competition.

  1. 3 DAYS AGO

    Collapsing the Funnel: How to Engage and Convert Customers with Speed and Scale

    Send us a textIn this episode, we’re excited to welcome Vivian Chang, a direct-to-consumer expert who recently led the DTC function at Clorox, overseeing brands like Burt’s Bees and Brita. Vivian shares her insights on transforming legacy CPG brands to connect with modern consumers through innovative DTC strategies, subscriptions, and digital marketing. She dives into the importance of collapsing the marketing funnel, using consumer insights, and leveraging omnichannel approaches to stay...

    24 min

  2. OCT 10

    Amplify Channel Performance and Boost ROAS by Giving Affiliate Marketing a Seat at the Planning Table

    Send us a textIn this episode, we sit down with Patricia Marange, Executive Director, Head of Affiliate Marketing & Partnerships across GroupM, to explore how affiliate marketing can supercharge your media strategy and amplify channel performance. With over a decade of experience in the affiliate space, Patricia shares insights on the evolution of affiliate marketing—from a lower-funnel conversion tool to a powerful, full-funnel commerce enablement engine. Discover how integrati...

    29 min

  3. OCT 3

    Strategic Affiliate Marketing: Balancing Reach, Attribution, and ROI

    Send us a textIn this episode of Revenue Boost: A Marketing Podcast, host Kerry Curran welcomes Adam Weiss, President of AWIN North America, to discuss how affiliate marketing has evolved into a strategic powerhouse for driving revenue growth. Learn how to balance reach, attribution, and ROI as Adam shares insights on leveraging diverse publisher types, influencer marketing, and cutting-edge tech partnerships. If you're a business executive looking to optimize your marketing strateg...

    26 min

  4. OCT 1

    Is Affiliate Marketing Right for Your Brand? Navigating Costs, Networks, and Strategic Partnerships

    Send us a textIn this insightful episode, we sit down with affiliate marketing expert Jeannine Crooks, who brings over 25 years of experience to the table. From working as an affiliate and a merchant to starting her own agency, Jeannine has seen it all. Tune in as she demystifies the affiliate marketing landscape, answering key questions about costs, network partnerships, and how to determine if affiliate marketing is right for your brand. Jeannine also shares her insider tips on choosin...

    26 min

  5. SEP 24

    Scaling Revenue in a Multi-Channel World: Mastering Awareness and Demand from TV to TikTok

    Send us a textIn this episode, Gabrielle Richards, Brand Director at Trafilea, an E-commerce Tech Group, joins Kerry Curran to dive into the strategies behind scaling iconic brands like Shapermint, truekind, and Rebel Beauty. Gabrielle shares her journey of redefining brand positioning to emphasize empowerment and body positivity, taking Shapermint from its roots to over 10 million customers. From mastering AI integration and multi-channel marketing to building an authentic communit...

    24 min

  6. SEP 16

    The Art of Selling Math to English Majors Strategies for Building Trust Between Sales and Marketing

    Send us a textIn this episode of Revenue Boost: A Marketing Podcast, host Kerry Curran sits down with Jim Nichols, CEO of Exclamation Marketing, to explore the essential strategies for aligning sales and marketing to drive real revenue growth. With decades of experience across brand, agency, and tech sectors, Jim shares valuable insights on overcoming the disconnect between sales and marketing, and how to create scalable, repeatable systems for startup success. Learn how to build tr...

    34 min

  7. SEP 12

    The Future of Digital Commerce: Groundbreaking Data, Emerging Trends, and Expert Projections with eMarketer’s Max Willens

    Send us a textIn this episode of Revenue Boost: A Marketing Podcast, Kerry Curran is joined by Max Willens, Senior Analyst at eMarketer, to dive into the future of digital commerce and affiliate marketing. Drawing from exclusive eMarketer research, Max uncovers how emerging trends, including the rise of retail media, shifting consumer behaviors, and the integration of AI, are transforming the landscape. He explains the growing importance of first-party data, the impact of Google’s change...

    48 min

  8. SEP 11

    The Power of Authenticity: Unlocking Business Growth Through Trust and Transparency

    Send us a textIn this episode of Revenue Boost: A Marketing Podcast, host Kerry Curran sits down with seasoned marketing expert Bob Cargill for an engaging conversation on how authenticity and transparency drive business growth. With over 40 years of experience in the industry, Bob shares insights from his journey as a copywriter, creative director, social media strategist, and educator. Together, Kerry and Bob discuss the evolution of marketing from direct mail to digital, the critical ...

    22 min
See All (24)

Ratings & Reviews

5
out of 5
2 Ratings

About

Revenue Boost: A Marketing Podcast Welcome to Revenue Boost: A Marketing Podcast, the ultimate resource for business leaders eager to skyrocket their company's growth!  Whether you're striving to enhance customer acquisition, boost revenue, or outshine your competitors, this podcast is tailor-made for you. Hosted by industry veteran Kerry Curran, Revenue Boost brings you top marketing leaders who share their invaluable insights and groundbreaking strategies.  From boosting brand awareness to driving engagement and maximizing conversions, our podcast covers every aspect of the customer journey.  Join us and discover the secrets to driving revenue and expanding your company, even in the face of economic uncertainties. Tune in, and let's unlock your business's full potential together!Revenue Boost: A Marketing Podcast is brought to you by RBMA: Revenue Based Marketing AssociatesWe offer fractional CMO, CRO, and CGO services, and project-based initiatives to drive your success. We believe every marketing dollar should drive revenue. We help B2B agencies, service providers, and SaaS companies, accelerate growth through full-funnel marketing integrated w/ sales efforts. Our approach unites sales & marketing into a powerful growth engine for exceptional results.Elevate your business & boost revenue with our expertise in business development, sales, & revenue-based marketing. Contact  us to achieve exceptional results & outpace your competition.

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