305 episodes
Rocky Mountain Marketing- Digital Marketing, Social Media for Entrepreneurs Katie Brinkley
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- Business
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4.9 • 167 Ratings
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Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.
Imagine having a friend twice a week who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.
Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.
So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.
Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place.
Hosted on Acast. See acast.com/privacy for more information.
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How to Get More #Clicks on Your #SocialMediaPosts with Katie Brinkley
Imagine the power of crafting social media captions so compelling, so utterly irresistible, that your audience can't help but click through to your website, landing pages, or exclusive offers. In this week's Quickcast, let's go over the captivating journey of the nuances of platform-specific link placement strategies, empowering you to harness the full potential of your social media presence.
Here's what you can expect to gain from this content-packed episode:
Discover the art of crafting engaging Facebook posts that naturally encourage interaction and drive clicks to your links, without falling victim to the platform's penalties.Master the "link in bio" strategy on Instagram, leveraging the power of three strategic links to captivate your audience and provide a clear path to your most valuable offerings.Unlock the secrets of effective Twitter threads, ensuring your links are front and center for maximum visibility, driving retweets and engagement through the roof.Explore ninja tactics for optimizing LinkedIn posts, harnessing the platform's algorithm to boost engagement and click-through rates, positioning you as a thought leader in your industry.Learn creative ways to incorporate links on TikTok, driving traffic while maintaining an engaging and accessible presence, tapping into the platform's viral potential.
I also shared invaluable tips on using URL shorteners to keep your links clean and trackable, creating visually appealing content with embedded links, and structuring captivating captions that entice your audience to take action, leaving them hungry for more.
"Imagine the impact on your business when every social media post becomes a powerful tool for driving traffic, nurturing leads, and fostering meaningful connections with your audience."
So, what are you waiting for? Tune in to this episode and unlock the secrets to crafting social media captions that truly captivate, engage, and inspire action. Your audience is waiting, and your business deserves to thrive in the digital landscape.
Learn more about Katie and Next Step Social Communications:
Speaking: https://katiebrinkley.com/
Website: https://www.nextstepsocialcommunications.com
Linkedin: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/@rockymountainmarketing
Instagram: https://www.instagram.com/iamkatiebrinkley/
Facebook: https://www.facebook.com/groups/socialprofitlab
#facebook #facebookstrategy #instagram #instagramstrategy #linkedin #linkedinstrategy #businesspodcast #ceo #smallbusinessowners #businessstrategy #companypage #connections #followers #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing
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The Power of Consistency in Content Creation and Business Success with Luis Camejo
From his humble beginning as a gym owner to becoming content creation maven, Luis will take you behind the scenes of his remarkable journey. He will share the transformative power of committing to a daily or weekly content creation routine, and share invaluable insights on overcoming the mental hurdles that often hold us back.
Here's what you can expect to gain from this content-packed episode:
1. Mastering the Publishing Pyramid: Uncover the secret to understanding your resources and scaling your content efforts effectively, ensuring a sustainable and impactful approach.
2. Maximizing Your Time Investment: Discover time-saving hacks and strategies that allow you to produce more content in less time, without sacrificing quality or authenticity.
3. Real-World Success Stories: Gain inspiration from real-life examples of entrepreneurs and businesses that have leveraged the power of content repurposing to skyrocket their online presence and drive tangible results.
Visit Luis Camejo’s social media pages:
LinkedIn: https://www.linkedin.com/in/luisdacreates/
Podcast: https://contentisprofit.com/
Youtube: https://www.youtube.com/@contentisprofit
Learn more about Katie and Next Step Social Communications:
Speaking: https://katiebrinkley.com/
Website: https://www.nextstepsocialcommunications.com
Linkedin: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/@rockymountainmarketing
Instagram: https://www.instagram.com/iamkatiebrinkley/
Facebook: https://www.facebook.com/groups/socialprofitlab
#bizbros #businessstrategy #contentcreator #contentcreation #entrepreneurship #success #luiscamejo #katiebrinkley #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #Podcast #ContentMarketing
Hosted on Acast. See acast.com/privacy for more information. -
#LinkedIn #Company Page VS LinkedIn #Personal Page with Katie Brinkley
Are you feeling torn between the allure of personal branding and the demands of representing your company on LinkedIn? It's a delicate dance that many entrepreneurs and business owners struggle to master. Imagine the possibilities that await as you learn to harness the unique strengths of each platform, creating a symphony of online presence that resonates with your audience and propels your business to new heights.
Here's what you can expect to gain from this insightful episode:Unlock the distinct roles of your personal profile and company page, understanding why a strategic blend of both is crucial for a comprehensive LinkedIn strategy.Craft a compelling personal brand that fosters genuine connections and trust, transforming your profile into a magnet for meaningful relationships and opportunities.Master the art of strategic content sharing on your company page, ensuring your brand updates, sales, and promotions captivate the right audience at the right time.Discover practical tips for optimizing your company page, from nailing your branding to leveraging LinkedIn's advertising capabilities for maximum impact.Learn from Katie's personal journey, as she candidly shares her experiences, mistakes, and the invaluable lessons that shaped her success on LinkedIn.
So, what are you waiting for?
Join me on this enlightening adventure, and get ready to elevate your LinkedIn game to new heights! The path to a harmonious balance between personal branding and company representation awaits.
Learn more about Katie and Next Step Social Communications:
Speaking: https://katiebrinkley.com/
Website: https://www.nextstepsocialcommunications.com
Linkedin: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/@rockymountainmarketing
Instagram: https://www.instagram.com/iamkatiebrinkley/
Facebook: https://www.facebook.com/groups/socialprofitlab
#linkedin #linkedinstrategy #businesspodcast #ceo #smallbusinessowners #businessstrategy #linkedin #companypage #connections #followers #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing
Hosted on Acast. See acast.com/privacy for more information. -
Redefining #Success: The Inside-Out Approach to #Fulfillment with Pedro Jerez
Imagine being a fly on the wall as an unconventional entrepreneur bares his soul, sharing the pivotal moments that shattered his conventional notions of success. In this thought-provoking episode, Katie Brinkley, the dynamic host of Rocky Mountain Marketing, sits down with Pedro Jerez, a visionary who champions a radically different approach to building impactful brands.
In this candid conversation, Pedro pulls back the curtain, sharing:
The pivotal moment that shattered his conventional notions of success, propelling him into a downward spiral of identity crisis.The life-altering encounter that unveiled the path to authentic happiness, sparking an "inside-out" approach to personal growth and business innovation.Compelling data on the rising influence of women, millennials, and technology in shaping consumer preferences, demanding businesses operate with integrity.The art of "legendary leadership" – a level of leadership so profound that it transcends your physical presence and inspires others to embody your values.The transformative power of generosity – a mindset that unlocks abundance and fulfillment beyond your wildest dreams.
Visit Pedro Jerez’s social media pages:
Website: https://www.businesswithintegrity.com/story
Youtube: https://www.youtube.com/@BusinessWithIntegrity-oi1zw/community
LinkedIn: https://www.linkedin.com/in/businesswithintegrity/
Learn more about Katie and Next Step Social Communications:
Speaking: https://katiebrinkley.com/
Website: https://www.nextstepsocialcommunications.com
Linkedin: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/@rockymountainmarketing
Instagram: https://www.instagram.com/iamkatiebrinkley/
Facebook: https://www.facebook.com/groups/socialprofitlab
#businessstrategy #visionary #entrepreneurship #success #pedrojerez #katiebrinkley #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing
Hosted on Acast. See acast.com/privacy for more information. -
Elevate Your Reels Game: Insider Tips on Dimensions That Deliver
From pixel perfection to aspect ratio artistry, we'll delve into the nuances that separate lackluster Reels from those that command a viral presence. Brace yourself as we unravel the mysteries of:
The Goldilocks Ratio: Discover the optimal dimensions for your Reels, ensuring they look flawless across all Instagram feeds, from the Reels tab to the home feed, and even in Stories.Cover Photo Charisma: Learn how to craft a captivating cover photo that entices viewers to hit play, seamlessly blending aesthetics with functionality.Centering the Spotlight: Master the art of positioning your visuals and text to avoid unsightly crops, ensuring your message shines through with crystal clarity.High-Definition Allure: Unravel the secrets to maintaining pristine visual quality, elevating your Reels to a level of professionalism that commands respect and engagement.Insider Tips and Tricks: From leveraging Live Photos to strategically placing captions, we'll share ninja-level hacks to keep your audience hooked from start to finish.
Join us on this transformative journey and unlock the full potential of your Instagram Reel strategy, propelling your brand to newfound heights of visibility and engagement. Get ready to reel in the success you deserve!
Learn more about Katie and Next Step Social Communications:
Speaking: https://katiebrinkley.com/
Website: https://www.nextstepsocialcommunications.com
LinkedIn: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/@rockymountainmarketing
Instagram: https://www.instagram.com/iamkatiebrinkley/
Facebook: https://www.facebook.com/groups/socialprofitlab
#InstagramStrategy #ReelsSize #InstagramReels #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #VoiceFramework #ContentMarketing
Hosted on Acast. See acast.com/privacy for more information. -
Celebrating 300 Episodes: Mastering LinkedIn, Sales, and Authenticity
In this 300th episode of the Rocky Mountain Marketing podcast, I'm thrilled to share insights and strategies that have propelled the show's success over the past four incredible years.
Prepare to be inspired as we revisit the top 10 most popular episodes (Acast), each packed with actionable advice and industry expertise.
Top 1: Here's What You Need to Know About Google's New Policy
https://youtu.be/ZZpCC3zcJPs?si=bLa4teNwm_GlCpag
Top 2: How Authenticity Attracted My Biggest Fans Online
https://youtu.be/WHvL62j-AiI?si=oKIL9_rIApVTjx4l
Top 3: How To Increase Your Sales in 2024 with Aleasha Bahr
https://youtu.be/dR-ha0FuasQ?si=YaH-x21NeoHRc8GE
Top 4: Take a Step Back and Do A Social Media Audit
https://youtu.be/eqO2XPlsCTI?si=HQnXI_zsEBHAfdgM
Top 5: Connecting and Creating on LinkedIn with Judi Fox
https://youtu.be/DQI0cboT8xo?si=O1YBwJLBvczk0OrQ
Top 6: Is Getting Meta Verified Worth It?
https://youtu.be/rcIrKUyouPY?si=VMYn5UJjzzbuEtAs
Top 7: Maximizing Your Social Media Presence
https://youtu.be/lnrxCfgE4GE?si=HaQORiQu5MhKIslc
Top 8: AI and Digital Landscape: Expert Tips from Social Media Marketing World 2024
https://youtu.be/su-LLRtYu5w
Top 9: Are You Meta Verified? The Perks of Having a Blue Checkmark
https://youtu.be/FCxdKIKI7Sw
Top 10: Are You Ready To Level Up Your Instagram SEO?
https://youtu.be/umKHsKXKYXk
So, what are you waiting for? Join Katie on this unforgettable journey, and get ready to level up your marketing game with the wisdom and insights gleaned from 300 episodes of Rocky Mountain Marketing!
Learn more about Katie and Next Step Social Communications:
Speaking: https://katiebrinkley.com/
Website: https://www.nextstepsocialcommunications.com
LinkedIn: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/@rockymountainmarketing
Instagram: https://www.instagram.com/iamkatiebrinkley/
Facebook: https://www.facebook.com/groups/socialprofitlab
#top10 #podcast #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #ContentMarketing
Hosted on Acast. See acast.com/privacy for more information.
Customer Reviews
Great Podcast
Great advice, well executed and consistent
Value In Every Episode
I absolutely love Katie’s insights along with her amazing guests. Every episode gives me valuable action items that have helped me to grow and monetize my business. Keep up the amazing stuff.
Scott Carson - The Note Closers Show Podcast
Insightful and Real
This marketing podcast makes me a better and more informed business owner through the hot takes on what’s happening in the industry to the engaging interviews with other industry professionals. It’s a great listen!
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