Build Your Tribe | Grow Your Business with Social Media

Chalene Johnson
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Build Your Tribe | Grow Your Business with Social Media

Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert followers into loyal customers with New York Times Best Selling Author, Business Coach & Serial Entrepreneur Chalene Johnson and her son Brock Johnson, Part-Time Entrepreneur, Speaker and Story-Telling Strategist. Enjoy expert guest interviews and quick episodes with actionable steps. Whether you’re a business owner, aspiring entrepreneur or someone who just wants to make extra money on the side, this is your show!

  1. 2D AGO

    7 GENIUS Questions I Asked ChatGPT to Grow My Business Faster

    In this episode of Build Your Tribe, Chalene Johnson and Brock Johnson are sharing something a little different—and kind of a big deal. What happens when you’re faced with a major business decision and you’re just not sure what to do? Chalene opens up about a tough choice she’s been wrestling with and how AI (yes, ChatGPT!) helped bring total clarity. Plus, Brock reveals what this shift means for the future of the show. Whether you’re running a business, building a personal brand, or navigating a pivot, this is one episode you don’t want to miss. 💡 What You Will Learn: ✅ How to use ChatGPT as a business decision-making tool ✅ The 7 powerful clarity questions you can ask AI ✅ What’s next for Build Your Tribe ✅ Why now is the time to go all in on AI tools ✅ How to know when it’s time to pivot your brand or business strategy 💬 The 7 Clarity Questions AI Asked Chalene: Simply Ask AI or ChatGPT to ask you 7 Clarity Questions to Help You Make a Decision: What are your primary goals for each podcast? (Helps you define the true purpose behind your projects.) How much time and energy does each podcast require, and do you have the capacity for both? (A reality check on your bandwidth and priorities.) What impact would stepping down from the business podcast have on your relationship with your son? (Looks at the emotional/personal implications of the decision.) Are there any aspects of the business podcast that you find particularly rewarding or particularly stressful? (Clarifies what brings you joy vs. what drains you.) How does each podcast align with your long-term vision and your brand? (Ensures your current actions are in sync with your future goals.) Could simplifying your workload by focusing on only one podcast improve your overall wellbeing and the quality of your content? (Explores the benefits of doing less but better.) What feedback have you received from your audience about each podcast, and how does that influence your decision? (Taps into external insight to validate or redirect your thinking.)   🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  👉https://instaclubhub.com/flash-sale-7/   🤓Related Episodes: AI Easy Mode: How to Use It For Business Without Losing Your Mind Watch: https://youtu.be/ghZOvRHmLXw?si=9Ear4P8QQuSv3Vqd Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000691815526 AI Tools ALL Content Creators Over 40 NEED Watch;  https://youtu.be/fQMMzrKrFRM?si=0F2DsG9l07-x8Y1Z Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000680965211 Make 100 EASY Instagram Posts with AI In 1 Hour Watch:  https://youtu.be/xTgZfFwpe6A?si=TcVEPsbku4MmskXU Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000675190647   Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson    Facebook: www.Facebook.com/Chalene    TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    23 min

  2. APR 17

    How To Beat the Instagram Algorithm in 2025 | Reacting to My Interview with Adam Mosseri

    In today’s episode, Brock Johnson is  reacting to his previous interview with the Head of Instagram, Adam Mosseri. He will be sharing his thoughts on the key takeaways from their conversation, including insights into the Instagram algorithm, how to increase Instagram views, and strategies for going viral on Instagram. Brock will dive deeper into the discussion on Instagram Reels, hashtags, and the latest updates that can help you grow your presence on the platform. If you missed the interview and want to hear his perspective on what was shared, this episode breaks down the most important points and how you can use them to improve your Instagram strategy. Watch On YouTube 👉 https://www.youtube.com/@BuildYourTribePodcast/videos   💥Try Metricool the single tool for all social media tasks 👉 HERE   🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle                                                          👉 https://instaclubhub.com/flash-sale-7/   🤓 Related Episodes: Head of INSTAGRAM reveals secrets to GROWING in 2025 Watch: https://youtu.be/b_MGyd8TKdQ?si=iPM4GH-UeGDdJzeV Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000702036795 3 NEW Instagram Algorithms | What You NEED To Know To Get Views Watch: https://youtu.be/4OneOijwWQo?si=5sUujEWgGHdxny-g Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000663309897   We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE   Sign Up For MY WEEKLY NEWSLETTER     Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson    Facebook: www.Facebook.com/Chalene    TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    49 min

  3. APR 3

    Head of Instagram @Mosseri reveals secrets to grow in 2025 - 828

    🚨 This is THE Instagram interview creators have been waiting for! 🚨 I sat down with Head of Instagram, Adam Mosseri, to ask the BIG questions: 👉 Is the algorithm killing your reach? 👉 Are shadowbans real? 👉 What actually matters for growth in 2025? No fluff. Just real, unfiltered answers straight from the source. We dive into the future of Reels, SEO, original content, hashtags (yes, we went there), and what creators MUST know to stay ahead. If you’ve been feeling frustrated with views or confused about what’s working on IG — don’t miss this one. Watch On YouTube 👉https://www.youtube.com/@BuildYourTribePodcast/videos   Follow Adam Mosseri on instagram 👉https://www.instagram.com/mosseri?igsh=NTc4MTIwNjQ2YQ==   🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  👉https://instaclubhub.com/flash-sale-7/   We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE   Sign Up For MY WEEKLY NEWSLETTER     Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson    Facebook: www.Facebook.com/Chalene    TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    47 min

  4. MAR 27

    How I Got To Interview The Head of Instagram | Adam Mosseri

    In today’s episode, Brock Johnson shares the experience of interviewing Adam Mosseri, the Head of Instagram, and delves into key insights about the platform’s direction and its impact on creators and businesses. During their conversation, they discussed the latest updates to the Instagram algorithm, how Instagram is evolving, and tips for growing your following in today’s competitive environment. This episode provides a unique opportunity to hear directly from the Instagram CEO on the platform’s future and how users can adapt their strategies for success. If you’ve ever wondered what goes on behind the scenes at Instagram or how to navigate the algorithm to grow your followers, this interview offers valuable information straight from the source. 👉https://www.youtube.com/@BuildYourTribePodcast/videos   💥Full Interview with Adam Mosseri Drops on Thursday April 3rd!! Be Sure to Subscribe or Follow so you don’t miss it!!!!   💥FREE Checklist to Maximizing views and engagement! 👉https://instaclubhub.com/checklist/   🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  👉https://instaclubhub.com/flash-sale-7/   We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE   Sign Up For MY WEEKLY NEWSLETTER     Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson    Facebook: www.Facebook.com/Chalene    TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    7 min

  5. MAR 20

    The NEW Instagram Algorithm - How To get MORE Reel VIEWS!

    In today’s episode, Brock Johnson dives into the latest Instagram algorithm updates and shares actionable strategies to get more views on your Instagram Reels. He will  cover how the new algorithm is prioritizing Reels and how you can take advantage of the changes to increase your reach and engagement. Brock will explore the three key metrics that Instagram is focusing on—shares, watch-time, and likes—and how to optimize your content for maximum impact. He’ll also discuss the importance of creating shareworthy content, improving watch time, and focusing on Reels that attract new followers. If you're looking to grow your audience and boost your Instagram views, this episode provides the insights and steps you need to succeed. Watch this episode on YouTube! 👉 https://www.youtube.com/@BuildYourTribePodcast/videos   💥 FREE Checklist to Maximizing views and engagement! 👉 https://instaclubhub.com/checklist/   🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle 👉 https://instaclubhub.com/flash-sale-7/   🎯Related Episode: 3 NEW Instagram Algorithms | What You NEED To Know To Get Views WATCH: https://youtu.be/4OneOijwWQo?si=OzrwORQunqdspHb4 LISTEN:  https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000663309897   We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE   Sign Up For MY WEEKLY NEWSLETTER     Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson    Facebook: www.Facebook.com/Chalene    TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    31 min

  6. MAR 13

    Why You NEED to Start a YouTube Channel After 40 | It's Easier Than You Think! - 825

    If you're over 40, 50, or even 60 and still haven’t started a YouTube channel, now is the time! YouTube is one of the biggest opportunities for creators in this age group, and Chalene Johnson is breaking down exactly why—and how—to get started. No need to stress over editing, fancy effects, or looking perfect—easy-mode YouTube is the way to go! In this episode, Chalene shares her personal experience, common mistakes to avoid, and why YouTube has been the most rewarding social media platform for her. Get ready to finally launch the channel you've been thinking about! Watch this episode on YouTube! 👉https://www.youtube.com/@BuildYourTribePodcast/videos   🎯Check out Chalene’s YouTube Channel 👉https://www.youtube.com/@chalenejohnson/videos   What You Will Learn: ✔️ Why YouTube is the BEST platform for creators over 40 ✔️ How to start a YouTube channel without fancy editing or expensive equipment ✔️ The biggest mistakes to avoid when launching your channel ✔️ How to attract the right audience and grow your channel organically ✔️ Easy tips to monetize your channel and create extra income 🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  👉https://instaclubhub.com/flash-sale-7/   🎯Related Episodes: Personal Branding for Beginners over 40 years old - How to start WATCH: https://youtu.be/-r2b9u3ODuo?si=LQUnF2UAGhQv1Ri1 LISTEN:  https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000634758778 Build A Brand That Makes You Stand Out WATCH: https://youtu.be/Sl9RMN3nYgs?si=_A1eEoHzBsW58kRm LISTEN: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000638545575   We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE   Sign Up For MY WEEKLY NEWSLETTER     Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson    Facebook: www.Facebook.com/Chalene    TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    25 min

  7. MAR 6

    How To Get MORE IG Story Views | New Instagram Algorithm 2025

    In today’s episode, Brock Johnson discusses strategies to get more views on your Instagram Stories with the new Instagram algorithm in 2025. I’ll break down the latest changes to the Instagram Stories algorithm and share effective tactics to help you maximize your story views. Whether you're looking to boost your engagement or reach a larger audience, this episode provides actionable steps on how to increase your story views and ensure your content is seen by more people. Tune in to learn how to adapt your strategy to the new algorithm and get the most out of your Instagram Stories. Watch this episode on YouTube!  👉 https://www.youtube.com/@BuildYourTribePodcast/videos   🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle 👉 https://instaclubhub.com/flash-sale-7/   🤓Try Metricool PRO for free for a month! Use code "BROCK" - 👉https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250306_brock-johnson_feb-youtube_en&utm_content=youtube&utm_term=q1   🎯Related Episodes: Boost Instagram Story Views By 4X In Seconds! Guaranteed WATCH: https://youtu.be/07aUajZJnBk?si=v98glLDHdSenXcB2 LISTEN:  https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000671655680   How to 10X viewers on Instagram Stories - This Actually works! WATCH: https://youtu.be/8KCqPTrKzQk?si=lKFFOPXvy_rmUbJL LISTEN: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000635785462   How To Increase Your Instagram Story Views WATCH: https://youtu.be/Bu9n_zGafNI?si=VjFLBNkGXp4N4rKC LISTEN: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000645436192   We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE   Sign Up For MY WEEKLY NEWSLETTER     Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson    Facebook: www.Facebook.com/Chalene    TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    37 min

  8. FEB 27

    The REAL Reason Your Niche Isn’t Working And How to Fix It!

    So, you’ve picked a niche… but why isn’t it working?! Is it too broad? Too saturated? Or maybe—brace yourself—it’s not your niche at all… it’s your social media strategy. In this episode, Chalene breaks down the biggest mistakes entrepreneurs make when choosing and promoting their niche in social media. She'll also share how to audit your own content and fix what’s really holding you back from growing your brand and business. Because let’s be real—if your posts are getting less engagement, it’s time for a change.   Watch this episode on YouTube! 👉https://www.youtube.com/@BuildYourTribePodcast/videos   What You Will Learn: ✔️The difference between a bad niche and a bad strategy ✔️A simple self-audit to see if your niche is too broad, too specific, or just wrong ✔️How to create share-worthy content that actually gets engagement ✔️The #1 mindset shift you need to start standing out online ✔️Why your social media skills might be hurting your business—and how to fix it!   🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle 👉 https://instaclubhub.com/flash-sale-7/   🎯Related Episodes: How To Grow On Instagram In 2025 | Complete Guide Watch Listen Watch This To Pick Your Niche Watch Listen   We would love to hear from you! Leave your questions or messages for Chalene and Brock RIGHT HERE   Sign Up For MY WEEKLY NEWSLETTER     Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson    Facebook: www.Facebook.com/Chalene    TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    20 min
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Hosts & Guests

4.9
out of 5
2,600 Ratings

About

Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert followers into loyal customers with New York Times Best Selling Author, Business Coach & Serial Entrepreneur Chalene Johnson and her son Brock Johnson, Part-Time Entrepreneur, Speaker and Story-Telling Strategist. Enjoy expert guest interviews and quick episodes with actionable steps. Whether you’re a business owner, aspiring entrepreneur or someone who just wants to make extra money on the side, this is your show!

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