Sales Training. Close It Now!

Sam Wakefield
  • 4.7 (81)
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Sales Training. Close It Now!

Closing sales in the HVAC industry can be overwhelming and high pressure. Every episode we will break apart the components of a sales call and walk you through all the way to the close. We will cover everything from the basic structure of a great appointment to how to overcome all the objections that con be thrown at you. Whether you are a rookie or a seasoned expert, this show is for you!

  1. Episode 4: Transferring Certainty

    1D AGO

    Episode 4: Transferring Certainty

    Transferring Certainty: How to Lead Buyers Without Pressure or Pushback Energy-Driven Sales Series – Episode 4 Most reps try to close the deal by talking more, pushing harder, or justifying value. Top closers? They move the buyer by doing something far more powerful: transferring belief. In this episode, Sam Wakefield breaks down how to lead with calm, grounded certainty—so the buyer can finally relax and say yes. Learn how to project clarity, trust, and conviction without hype or pressure. This is the invisible skill that changes everything in the home: how to lead with energy, not emotion—and let your belief do the selling. What You’ll Learn in This Episode: What “certainty” really means in the sales processHow to move buyers without forcing the conversationThe nervous system shift that makes people feel safe enough to buyPosture, language, and tone changes that transfer beliefSimple grounding rituals to reset your energy before every callWhat happens when certainty is missing—and how to fix it fast 📚 Recommended Reading: The Ultimate Sales Machine by Chet Holmes A masterclass in sales, systems, and becoming a true professional in the field. 🎟️ Relentless: The Ultimate Sales Transformation – May 6–8, 2025 | Boston, MA 🔥 Tickets are 50% off through the event! Step into the version of you who closes with calm confidence. 👉 https://www.closeitnowbootcamp.com 💳 0% interest financing available: https://www.closeitnoweasypay.com 📲 Let’s Connect: Website: https://www.closeitnow.net Instagram: https://www.instagram.com/therealcloseitnow LinkedIn: https://www.linkedin.com/in/closeitnow/ Facebook Group: https://www.facebook.com/groups/closeitnow ⭐ Enjoying the show? Leave a review and help others grow. 👉 https://g.page/r/CbfnnDqTCwQdEAE/review 💡 Final Thought: “People don’t buy products—they buy belief.And belief starts with how you show up.”

    31 min
  2. The Letter Close: How One Ask Can Win the Deal, Build Your Brand, and Fill Your Pipeline

    5D AGO

    The Letter Close: How One Ask Can Win the Deal, Build Your Brand, and Fill Your Pipeline

    The Letter Close: How One Ask Can Win the Deal, Build Your Brand, and Fill Your Pipeline Guest: Christian Moore What if one handwritten letter could close the deal, generate referrals, and turn your install into a reputation machine? In this episode, Sam Wakefield sits down with Christian Moore—a rising sales leader who used a personal, simple, and powerfully intentional close to separate himself from the noise. They break down the psychology of The Letter Close, how to plant seeds for referrals before the sale is even done, and what it means to truly “be someone worth buying from.” If you’ve ever felt stuck, slow, or forgotten after the quote—this episode will change the way you look at every install and every conversation. What You’ll Learn in This Episode: The story behind The Letter Close—and how it led to an immediate dealHow to position yourself for referrals before you leave the homeWhy personal touches still dominate in a digital-first worldWhat to do when momentum slows and you need to reignite your pipelineHow to create inbound leads through 6-pack introductionsWhy trust, timing, and presence still matter more than tech or pricing 🎟️ Relentless: The Ultimate Sales Transformation – May 6–8, 2025 | Boston, MA 🔥 Tickets are 50% off right now through the event! No code needed. Grab your seat and invest in the version of you who closes with confidence. 👉 https://www.closeitnowbootcamp.com 💳 0% interest financing available: https://www.closeitnoweasypay.com 📲 Let’s Connect: Website: https://www.closeitnow.net Instagram: https://www.instagram.com/therealcloseitnow LinkedIn: https://www.linkedin.com/in/closeitnow/ Facebook Group: https://www.facebook.com/groups/closeitnow ⭐ Enjoying the show? Leave a review and help others grow. 👉 https://g.page/r/CbfnnDqTCwQdEAE/review 💡 Final Thought: "You don’t need a complicated close—you need one moment of trust, done right."

    1h 12m
  3. Episode 3: Energetic Awareness & Emotional Leadership

    APR 14

    Episode 3: Energetic Awareness & Emotional Leadership

    Energetic Awareness & Emotional Leadership: How to Lead the Room Without Saying a Word Energy-Driven Sales Series – Episode 3 What if the most powerful thing you could do in a sales call… is stay calm? In this episode, Sam Wakefield explores one of the most overlooked skills in high-performance selling: the ability to read the emotional tone of the room and lead with presence—not pressure. You'll learn what it means to lead the buyer’s energy, how to ground yourself when conversations get tense, and how calm confidence closes more than clever words ever will. If you've ever felt thrown off by distracted buyers, awkward moments, or emotional tension… this is your guide to becoming the calmest, most trusted person in the room. What You’ll Learn in This Episode: The difference between situational and energetic awarenessHow to lead the emotional rhythm of the conversation3 phrases to shift buyer energy without sounding scriptedGrounding rituals to use before, during, and after the appointmentThe cost of reactive selling—and how to avoid itWhy the calmest person in the room wins more often than the loudest 🎟️ Relentless: The Ultimate Sales Transformation – May 6–8, 2025 | Boston, MA 🔥 Tickets are 50% off through the event! Buy now and lead the version of yourself who closes with calm, confident energy. 👉 https://www.closeitnowbootcamp.com 💳 0% interest financing: https://www.closeitnoweasypay.com 📲 Let’s Connect: Website: https://www.closeitnow.net Instagram: https://www.instagram.com/therealcloseitnow LinkedIn: https://www.linkedin.com/in/closeitnow/ Facebook Group: https://www.facebook.com/groups/closeitnow ⭐ Enjoying the show? Leave a review and help others grow. 👉 https://g.page/r/CbfnnDqTCwQdEAE/review 💡 Final Thought: “You don’t lead with what you say.You lead with how you show up.That’s emotional leadership. That’s energetic awareness.And that’s what separates amateurs from pros.”

    27 min
  4. Sales Success Isn’t Luck: You Don’t Rise to the Occasion, You Fall to Your Training with Doug Wyatt

    APR 11

    Sales Success Isn’t Luck: You Don’t Rise to the Occasion, You Fall to Your Training with Doug Wyatt

    Most people think sales success is about pressure, personality, or being naturally persuasive. But the truth? When the moment comes, you don’t rise to the occasion—you fall to the level of your training. In this episode, Sam Wakefield and elite sales coach Doug Wyatt dig into what actually creates consistent results in sales: discipline, identity, and reps. This isn’t a hype conversation—it’s a real-world look at how top performers lead with calm, clarity, and confidence under pressure. What You’ll Learn in This Episode: Why motivation fades but discipline sticksHow top reps train their nervous systems, not just their scriptsWhat emotional regulation has to do with higher close ratesWhy “one week ahead” thinking changes the sales gameHow to make your training stick, even when things get hardThe difference between sounding confident and being confident 🎟️ Relentless: The Ultimate Sales Transformation – May 6–8, 2025 | Boston, MA 🔥 BOGO tickets extended through the event! Buy one ticket, bring someone who needs to grow with you—for FREE. Reserve your seat now: https://www.closeitnowbootcamp.com 💳 0% interest financing available: https://www.closeitnoweasypay.com Connect with Doug: https://www.synergylearningsystems.net/ 📲 Let’s Connect: Website: https://www.closeitnow.net Instagram: https://www.instagram.com/therealcloseitnow LinkedIn: https://www.linkedin.com/in/closeitnow/ Facebook Group: https://www.facebook.com/groups/closeitnow ⭐ Enjoying the show? Leave a review and help others grow. 👉 https://g.page/r/CbfnnDqTCwQdEAE/review 💡 Final Thought: "You don’t rise to the occasion. You fall to your level of training." If you’re ready to stop winging it and start winning consistently—this is where it begins.

    1h 44m
  5. Episode 2: What is a Container (and Why Every Sale Needs One)

    APR 8

    Episode 2: What is a Container (and Why Every Sale Needs One)

    What Is a Container (and Why Every Sale Needs One) Energy-Driven Sales Series – Episode 2 If you've ever felt like the buyer ran the show, the energy was off, or the conversation fell flat… this episode is for you. In part two of the Energy-Driven Sales series, Sam Wakefield introduces a powerful yet often overlooked skill in sales: the container. This invisible element either creates trust and flow—or chaos and resistance. And whether you realize it or not, you're already setting one… the question is, are you doing it intentionally? This episode breaks down what a container really is, how it works, and why it’s the foundation of every high-trust, high-conversion sales conversation. Sam also shares real stories from the field, actionable tips for setting the space, and the brain science behind how to lead the room like a true pro. What You’ll Learn in This Episode: What a container is and how it shapes every sales interactionThe 3 types of containers: physical, emotional, and verbalWhy mirror neurons and nervous system cues impact trustHow to regulate your energy to guide the buyer’s mindsetHow to shift from accidental to intentional influencePractical language and posture tips to take control with confidenceWhy controlling the space starts the moment you arrive—not at the close 🎟️ Relentless: The Ultimate Sales Transformation – May 6–8, 2025 | Boston, MA 🔥 BOGO tickets extended through the event! Buy one, bring your teammate or business partner for FREE. Lock in your spot now at: https://www.closeitnowbootcamp.com 💳 0% interest financing available: https://www.closeitnoweasypay.com 📲 Let’s Connect: Website: https://www.closeitnow.net Instagram: https://www.instagram.com/therealcloseitnow LinkedIn: https://www.linkedin.com/in/closeitnow/ Facebook Group: https://www.facebook.com/groups/closeitnow 💡 Final Thought: "Sales isn't about forcing a close—it’s about creating the space where a yes can show up naturally." – Sam Wakefield 👉 Enjoyed this episode? Share it with a teammate or tag @therealcloseitnow on social. And don’t forget to subscribe, leave a review, and keep showing up as someone worth buying from. Let’s grow together.

    37 min
  6. Think Bigger, Sell Bigger: The Mindset Behind Massive Sales Growth with Jeremy Mitchell (Sales Pride)

    APR 4

    Think Bigger, Sell Bigger: The Mindset Behind Massive Sales Growth with Jeremy Mitchell (Sales Pride)

    📲 Let’s Connect! 🔗 Website: https://www.closeitnow.net 📱 Instagram: https://www.instagram.com/therealcloseitnow 💼 LinkedIn: https://www.linkedin.com/in/closeitnow/ 👥 Facebook Group: https://www.facebook.com/groups/closeitnow Think Bigger, Sell Bigger: The Mindset Behind Massive Sales Growth | Jeremy Mitchell (Sales Pride) Connect with Jeremy: 🔗 Website: https://www.salespridecoaching.com 📱 Instagram: https://www.instagram.com/salespridecoach If you’ve ever felt stuck in a sales rut, wondered how to break through income plateaus, or wanted to tap into the mindset that drives top 1% performers, this episode is your wake-up call. In this powerhouse conversation, Jeremy Mitchell, founder of Sales Pride and a former top earner at Leaffilter, unpacks the psychology, strategies, and Law of Attraction principles that took him from struggling car salesman to coaching home service pros to millions. We’re talking real transformation — not just in sales, but in life. From his journey through Tony Robbins’ events to mastering one-call closes at premium prices, Jeremy reveals how to think bigger, sell bigger, and live bigger. This isn’t about tactics alone — it’s about rewiring your brain for abundance and serving clients at a higher level. If you’re ready to stop chasing deals and start attracting success, this one’s for you. 📌 What You’ll Learn in This Episode: ✅ How to shift from price-based selling to results-based mastery ✅ The 3 pillars to master any skill (and how Jeremy built Sales Pride on them) ✅ Why “telling isn’t selling” — and how to ask questions that close deals ✅ The Law of Attraction in action: Writing your goals into reality (100 times a day!) ✅ How to reframe objections like “I need three bids” into wins ✅ The power of gratitude and alignment to unlock flow states ✅ Why serving others is the fastest path to personal abundance ✅ How to sell at higher prices without competing on discounts This isn’t just sales talk — it’s a blueprint for leveling up your entire life. You’ll walk away with actionable strategies and a mindset shift that can 2x, 5x, or even 10x your results. 🎟️ Want More of This Level of Insight? 🔥 The Close It Now Relentless Bootcamp is happening May 6–8, 2025 in Boston, MA! Join us for 3 days of elite training in leadership, sales, systems, and the psychology of high-performance teams. This is where the industry’s top minds get sharpened. 👉 Secure your ticket now: https://www.closeitnowbootcamp.com 💳 Apply for 0% interest financing for up to 18 months: https://www.closeitnoweasypay.com ⭐ Leave a Review & Help More People Win Your feedback helps this podcast reach more people who need to hear it. 👉 Leave a review on Google: a href="https://g.page/r/CbfnnDqTCwQdEAE/review" rel="noopener noreferrer"...

    1h 18m
  7. Episode 1: Lead the Space, Lead the Sale: How to Set the Container

    MAR 31

    Episode 1: Lead the Space, Lead the Sale: How to Set the Container

    📲 Let’s Connect! 🔗 Website: https://www.closeitnow.net 📱 Instagram: https://www.instagram.com/therealcloseitnow 💼 LinkedIn: https://www.linkedin.com/in/closeitnow/ 👥 Facebook Group: https://www.facebook.com/groups/closeitnow Lead the Space, Lead the Sale: How to Set the Container Most salespeople are trying to close deals without ever setting the stage for success. This episode flips that on its head. We’re diving into the concept of the container—a powerful leadership tool that creates clarity, safety, and trust before the sales conversation even begins. When you know how to set the container, objections decrease, energy flows, and the buyer follows your lead naturally. If you’ve ever struggled with buyers taking control, getting “weird” energy during appointments, or feeling like your sales are inconsistent—this is the missing piece. 📌 What You’ll Learn in This Episode: ✅ What a container actually is (and how to use it) ✅ The brain science behind trust and clarity ✅ The 4 elements of a powerful container ✅ What happens when you skip this critical step ✅ How to lead energy instead of chasing it ✅ Why "You don’t close a sale—you open a space for trust, clarity, and commitment." This isn’t sales theory—it’s leadership mastery. 🎟️ Want to Experience This LIVE? 🔥 Join me at the Close It Now Relentless Bootcamp – May 6–8, 2025, in Boston, MA! 3 Days. Sales Psychology. Leadership. Systems. Mastery. 👉 Get your ticket now: https://www.closeitnowbootcamp.com 💳 Finance your ticket at 0% interest for up to 18 months: https://www.closeitnoweasypay.com ⭐ Leave a Review & Help More People Win Let’s get this message out to the world. 👉 Drop a review on Google: https://g.page/r/CbfnnDqTCwQdEAE/review 💡 Final Thought: 🔥 Most reps are trying to close a sale. Top performers open a space where the sale closes itself. Lead the space, and you’ll lead the sale. Let’s go. 🚀

    23 min
  8. Why People Really Buy: Sales Psychology with Wizard of Ads’ Ryan Chute

    MAR 28

    Why People Really Buy: Sales Psychology with Wizard of Ads’ Ryan Chute

    📲 Let’s Connect! 🔗 Website: https://www.closeitnow.net 📱 Instagram: https://www.instagram.com/therealcloseitnow 💼 LinkedIn: https://www.linkedin.com/in/closeitnow/ 👥 Facebook Group: https://www.facebook.com/groups/closeitnow 🔥 Why People Really Buy: Sales Psychology with Wizard of Ads’ Ryan Chute Connect with Ryan: https://www.ryanchute.com Follow Ryan on Instagram: https://www.instagram.com/wizardryandchute If you’ve ever wondered why people truly buy — beyond just price, features, or urgency — this episode is going to flip your perspective. In this deep-dive conversation, Ryan Chute from Wizard of Ads breaks down the psychology behind buying decisions, how identity and messaging drive conversion, and why most companies are “advertising to survive” rather than building a brand that thrives. We go deep on the difference between transactional vs. relational marketing, how to create emotional resonance, and the exact science of becoming the business customers trust — and talk about. If you’re tired of selling with discounts and are ready to build long-term, brand-driven dominance, this one’s for you. 📌 What You’ll Learn in This Episode: ✅ Why buyers are driven by identity, not just needs ✅ The dangerous difference between attention and trust ✅ How to deliver delight and unlock loyalty (without a referral program) ✅ Why advertising is “the tax for being unremarkable” ✅ The science behind oxytocin, dopamine, and buying behavior ✅ What friction is costing your business behind the scenes ✅ How relational selling beats transactional hustling every time ✅ Why most companies are stepping over $100 bills to pick up fives This isn’t marketing theory — it’s messaging mastery. You’ll walk away with new eyes for how you sell, lead, and brand your business. 🎟️ Want More of This Level of Insight? 🔥 The Close It Now Relentless Bootcamp is happening May 6–8, 2025 in Boston, MA! Join us for 3 days of elite training in leadership, sales, systems, and the psychology of high-performance teams. This is where the industry’s top minds get sharpened. 👉 Secure your ticket now: https://www.closeitnowbootcamp.com 💳 Apply for 0% interest financing for up to 18 months: https://www.closeitnoweasypay.com ⭐ Leave a Review & Help More People Win Your feedback helps this podcast reach more people who need to hear it. 👉 Leave a review on Google: https://g.page/r/CbfnnDqTCwQdEAE/review 💡 Final Thought: 🔥 People don’t buy because of what you say — they buy because of how you make them feel. Want to stand 600 feet above your competition? It starts here. Let’s go. 🚀

    58 min
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4.7
out of 5
81 Ratings

About

Closing sales in the HVAC industry can be overwhelming and high pressure. Every episode we will break apart the components of a sales call and walk you through all the way to the close. We will cover everything from the basic structure of a great appointment to how to overcome all the objections that con be thrown at you. Whether you are a rookie or a seasoned expert, this show is for you!

Information

  • Creator
    Sam Wakefield
  • Years Active
    2019 - 2025
  • Episodes
    200
  • Rating
    Clean
  • Copyright
    © Copyright 2019-2025 Sam Wakefield | All rights reserved
  • Show Website
    Sales Training. Close It Now!

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