Small Press, Big Ideas

Paul Gewuerz
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Small Press, Big Ideas

Small Press, Big Ideas is a podcast about the business of local news and community journalism in the US. Host Paul Gewuerz interviews entrepreneurs and journalists in the field to get their take on what's working, what isn't, and how local publishers can thrive in today's rapidly changing media landscape.

  1. Advertiser Alignment and The Power of Storytelling

    HÁ 6 DIAS

    Advertiser Alignment and The Power of Storytelling

    Today Paul is joined by Chief Growth & Innovation Officer for Wisconsin Watch Richard E. Brown. Richard shares insights on the evolving landscape of local journalism, the importance of storytelling, and the need for news organizations to align with advertisers that share their mission. He discusses his career journey, the significance of building relationships within the community, and strategies for improving retention and reducing churn for local publishers. Links: https://wisconsinwatch.org/ https://milwaukeenns.org/ https://richardebrown.co/ Connect with Richard: https://www.linkedin.com/in/richardeugenebrown/ https://www.facebook.com/richardebrown17 https://www.instagram.com/richardebrown17/ --- This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at https://localpod.co --- Subscribe to my newsletter: https://localnewsindustrypulse.beehiiv.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

    45min
  2. How Ticketing Can Unlock New Revenue for Local Media Publishers

    14 DE OUT.

    How Ticketing Can Unlock New Revenue for Local Media Publishers

    Today Paul is joined by Sara McNamara, Director of Business Development for white label ticketing software company Ticketsauce. They discuss the mechanics of how the platform works, the revenue opportunities it creates, and success stories from local media companies that have effectively utilized the platform. Sara also provides insights into what local publishers should consider when expanding their event strategies, including potential red and green flags. Links: https://www.ticketsauce.com/ Connect with Sara: https://www.linkedin.com/in/saramcnamaraco/ smcnamara@ticketsauce.com --- This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at https://localpod.co --- Subscribe to my newsletter: https://localnewsindustrypulse.beehiiv.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

    32min
  3. How LION Publishers Helps Create Sustainable Local Media Publishers

    7 DE OUT.

    How LION Publishers Helps Create Sustainable Local Media Publishers

    Today Paul is joined by Chris Krewson, Executive Director of LION Publishers. LION (Local Independent Online News) is a nonprofit that strengthens the local news industry by helping independent news publishers build more sustainable businesses. On the podcast they discuss the origins of LION, the importance of diverse revenue streams for local media companies, AI and its effects on the industry, how LION's sustainability audits benefit local publishers, the organization's new Sustainability 360 program, and more. Links: https://www.lionpublishers.com/ LION Newsletter: https://lionnewsletter.paperform.co/ https://www.linkedin.com/in/chriskrewson/ --- This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at https://localpod.co --- Subscribe to my newsletter: https://localnewsindustrypulse.beehiiv.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

    43min
  4. Empowering Rural Communities with Video News

    30 DE SET.

    Empowering Rural Communities with Video News

    Today Paul welcomes Laurie Sigillito to the podcast. Laurie is the founder of Local News Network, a local media startup based out of Durango, Colorado. Paul and Laurie discuss how Local News Network combines video content with digital out of home networks, social media, newsletters, and more. They discuss how Laurie's background in the tech and signage industries led to the formation of the company, how it operates, her long term vision, and more. Links: https://www.thelocalnews.us/ laurie@thelocalnews.us --- This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at https://localpod.co --- Subscribe to my newsletter: https://localnewsindustrypulse.beehiiv.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

    43min
  5. Publisher Revenue Innovation: How GoList Empowers Local News and Keeps Ad Dollars Local

    23 DE SET.

    Publisher Revenue Innovation: How GoList Empowers Local News and Keeps Ad Dollars Local

    Daniel Olson is the founder of GoList, a national advertising platform that is curated by local news with the goal of keeping ad dollars in the pockets of local publishers. On this episode, Paul and Dan discuss the origins of GoList and how the platform operates. They also cover Dan's plans for scaling the platform, the user experience, and how GoList aims to facilitate direct communication between businesses and consumers. Links: DanO@golistnews.com golistnews.com --- This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at https://localpod.co --- Subscribe to my newsletter: https://localnewsindustrypulse.beehiiv.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

    38min
  6. The Power of Partnerships: How Local Media Consortium is Supporting Local News Outlets

    26 DE AGO.

    The Power of Partnerships: How Local Media Consortium is Supporting Local News Outlets

    In this episode, Paul interviews Fran Wills, CEO of the Local Media Consortium (LMC). Fran discusses how LMC supports over 150 local media companies across the US, Canada, and Puerto Rico by negotiating partnerships with digital technology providers. She shares insights on the rapidly evolving local news landscape, highlighting trends like the shift to video content, the rise of newsletters, and the importance of diversifying revenue streams.  Links: https://www.localmediaconsortium.com/ https://www.localmediaconsortium.com/partners/newspassidlmc.com fran@localmediaconsortium.com --- This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at localpod.co --- Subscribe to my newsletter: https://localnewsindustrypulse.beehiiv.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

    30min
  7. Local meets global and dealing with burnout as a journalist

    19 DE AGO.

    Local meets global and dealing with burnout as a journalist

    Today Paul chats with multimedia journalist Mega Roche. They talk about how Megan fell in love with journalism, the changes she's seen in the industry throughout her career, and some of the tougher sides of the industry such as dealing with burnout. They also discuss Megan's Path to Paris series and how she's successfully taken local stories and applied a global lens to them. Connect with Megan: https://meganaroche.wixsite.com/portfolio https://www.linkedin.com/in/mroche2014/ megan.roche13@gmail.com --- This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at localpod.co --- Subscribe to my newsletter: https://localnewsindustrypulse.beehiiv.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

    39min
  8. Streamlining Local News: How YESEO is Transforming Journalism Efficiency

    12 DE AGO.

    Streamlining Local News: How YESEO is Transforming Journalism Efficiency

    Today on the podcast, Paul talks with Ryan Restivo, the founder of SEO Slack app YESEO. YESEO is a free Slack app that helps newsrooms create relevant headlines, generate the right keywords to use, and gives right information at the right time to help publishers get their work seen and read. Paul and Ryan discuss how YESEO works from a workflow perspective, what its capabilities are, YESEO’s business model, why it’s free for newsrooms to use, and a lot more! Links: https://www.yeseo.app/ Knight Election Hub: https://accounts.muckrock.com/election-hub/recbQ1fGaYp0RAZsR Connect with Ryan: https://x.com/ryanarestivo https://www.linkedin.com/in/ryanrestivo/ Meet up with Ryan at SRCCON in Minneapolis this week: https://2024.srccon.org/ --- This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at localpod.co --- Subscribe to my newsletter: https://localnewsindustrypulse.beehiiv.com/subscribe Learn more about your ad choices. Visit megaphone.fm/adchoices

    33min
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Sobre

Small Press, Big Ideas is a podcast about the business of local news and community journalism in the US. Host Paul Gewuerz interviews entrepreneurs and journalists in the field to get their take on what's working, what isn't, and how local publishers can thrive in today's rapidly changing media landscape.

Informações

  • Criado por
    Paul Gewuerz
  • Anos de atividade
    2 mil
  • Episódios
    25
  • Classificação
    Livre
  • Site do podcast
    Small Press, Big Ideas

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