159 episodes

Social Media News Live keeps you up-to-date on what's happening in the world of social media! We discuss the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers. We broadcast live so YOU can ask the questions that matter most to you and your business.

Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creato Jeff Sieh

    • Business
    • 4.9 • 14 Ratings

Social Media News Live keeps you up-to-date on what's happening in the world of social media! We discuss the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers. We broadcast live so YOU can ask the questions that matter most to you and your business.

    Is TikTok's Time Ticking Down?

    Is TikTok's Time Ticking Down?

    Wave Wyld, TikTok marketing strategist, and trendspotting expert, reveals her journey into the heart of TikTok trend culture, sharing invaluable insights on creating content that resonates and captivates. As the landscape of social media evolves with potential platform regulations and shifts, Wave offers strategic advice for businesses aiming to stay ahead in a volatile digital environment.
    Wave discusses the balance between leveraging TikTok for rapid visibility and the critical importance of building sustainable, platform-independent marketing assets like email lists. She dives into the practicalities of adapting quickly to emerging trends while maintaining a brand’s core identity and message.
    In this episode, you will gain a deeper understanding of how TikTok can serve as a powerful tool for engagement and growth and how to navigate its challenges with foresight and agility. Discover more about harnessing TikTok's dynamic capabilities for your business and personal brand with Wave Wyld, the queen of trend alerts.
    Key Points:
    Strategies for navigating potential TikTok regulations and their impact on marketing.The importance of diversifying digital presence and prioritizing direct marketing channels like email.Practical tips on identifying and capitalizing on TikTok trends to enhance brand engagement.
    Resources:
    Wave Wyld's Official WebsiteWave Wyld's TikTok
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    Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
    SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
    Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
    Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
    Email - Subscribe and never miss a live show reminder.
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    JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
    Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or...

    • 52 min
    Smart Creating with ADHD

    Smart Creating with ADHD

    We sit down with Ian Anderson Gray, who's an inspiration for entrepreneurs and creatives navigating their journey with ADHD. Ian, the visionary behind the Smart ADHD Podcast, sheds light on the unique challenges and advantages that ADHD presents in the entrepreneurial world. His story is not just about managing ADHD but turning it into a formidable asset in business and creativity.
    Ian dives into the heart of how ADHD fuels his out-of-the-box thinking, fostering an environment ripe for innovation and creativity. He reveals the strategies that have allowed him to carve a niche in the digital space, leveraging the hyper-focus and divergent thinking that ADHD brings. From his meticulous planning to the dynamic adaptation of his schedule, Ian's approach teaches turning perceived weaknesses into strengths.
    The conversation doesn't stop at personal triumphs; Ian is here to demystify ADHD for others on a similar journey. He debunks common myths, emphasizing the importance of understanding ADHD not as a deficit but as a different way of engaging with the world. With practical advice and compassionate insight, Ian guides listeners through managing distractions, harnessing creativity, and finding the right balance between structure and flexibility.
    But it's not all business. Ian's story is deeply personal, touching on the moments of doubt, the quest for self-understanding, and the breakthroughs that come from embracing one's unique brain wiring. His message is clear: with the right mindset and tools, ADHD can be a superpower in the creative and entrepreneurial realms.
    Key Takeaways:
    Harnessing ADHD for Creative and Business Success: Insights into how ADHD's unique traits can fuel innovation and creativity.Strategies for Managing ADHD: Practical tips for balancing structure and flexibility, managing distractions, and leveraging ADHD's strengths.Navigating the Personal Journey: A candid look at the challenges, breakthroughs, and personal growth that comes with understanding and managing ADHD.
    Resources:
    Smart ADHD podcastCreative Live Marketing PodcastIan Anderson Gray's website

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    Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
    SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
    Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
    Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
    Email - Subscribe and never miss a live show reminder.
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    JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans a...

    • 1 hr
    Mixing Business with Tequila with Jay Baer

    Mixing Business with Tequila with Jay Baer

    In this week's episode, we explore the fascinating intersection of technology and storytelling in the realm of agave spirits with Jay Baer. As a seasoned entrepreneur and a leading tequila influencer, Jay shares his journey from avid tequila enthusiast to pivotal figure in tequila education across various social media channels.
    Jay gives us an in-depth look at how he crafts engaging narrative experiences, utilizing his extensive knowledge of tequila's cultural and production intricacies. He talks about the evolution of his content strategy, emphasizing authentic engagement and storytelling and the importance of leveraging new digital platforms to expand his audience reach.
    The conversation also covers Jay's approach to brand collaborations and partnerships, showcasing how he combines his marketing expertise with his passion for tequila to provide unique insights and opportunities for brands in the agave spirits sector.
    Key Points:
    Jay's transition from tequila aficionado to influential content creator and educator in the agave spirits domain.Insights into creating engaging, informative content that appeals to both beginners and experts.Strategies for authentic brand collaborations and maximizing the use of digital platforms for broader reach and impact.
    Join us for this engaging discussion with Jay Baer, where the world of business intersects with the art of tequila, bringing to life the stories behind agave spirits. Tune in for an opportunity to learn, be entertained, and maybe find your new favorite tequila.
    Resources:
    Tequila Jay Baer's TikTok ChannelTequila Jay Baer's Instagram ChannelTequila Jay Baer's Website
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    Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
    SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
    Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
    Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
    Email - Subscribe and never miss a live show reminder.
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    JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and a href="https://jeffsieh.com/services/remote-production/" rel="noopener...

    • 58 min
    The Future of Marketing

    The Future of Marketing

    This week, we journey into the future of marketing alongside Robin Dimond, the visionary CEO and founder of Fifth and Core. With a deep well of expertise and innovative spirit, Robin uncovers the secrets to building durable brands in the swiftly evolving digital era.
    Robin unpacks the essence of omnichannel strategies and the transformative impact of emerging technologies, offering invaluable guidance for businesses aiming to excel amidst constant change. Discover how to skillfully navigate the complex digital marketing landscape, from selecting apt platforms to tailoring content across varied channels for optimal engagement.
    Engage in discussions about the must-use platforms for businesses, gaining insights into the non-negotiable roles of platforms like Pinterest and YouTube in your marketing arsenal. Grasp the differences between VR, AR, and XR and how these technologies are reshaping consumer experiences and expectations.
    Looking forward, Robin shares her insights on the progressing role of AI in marketing, emphasizing the necessity of leveraging new tools while preserving authenticity. Uncover practical tips for allocating budget for emerging tech, ensuring your business remains cutting-edge without compromising foundational values.
    Tune in for a conversation filled with actionable strategies, forward-thinking insights, and a dose of inspiration to bulletproof your marketing endeavors. Whether you're an experienced marketer or a blossoming business owner, this episode is your compass for navigating the dynamic digital landscape.
    Key Points:
    1. Adopting omni-channel strategies for seamless and effective marketing outreach.
    2. The pivotal role of emerging technologies in enriching consumer interactions and experiences.
    3. Practical tips for adapting content across diverse platforms to captivate a broader audience efficiently.
    4. Advice on budgeting for emerging tech and making tactical investments to stay at the vanguard.
    Resources:
    Fifth and Cor
    Connect with Robin Dimond on LinkedIn
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    Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
    SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
    Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
    Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
    Email - Subscribe and never miss a live show reminder.
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    JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, a...

    • 54 min
    What is a Zero-Listen Podcast?

    What is a Zero-Listen Podcast?

    In this episode, we peel back the layers of the Zero-Listen Podcast concept with Mike Allton. Mike illuminates how this strategy can revolutionize the way we approach podcasting, not for the sheer number of listens but for the depth of connections and strategic value it brings. Throughout our conversation, Mike shares his journey and practical insights into leveraging podcasts beyond traditional metrics, focusing instead on building meaningful partnerships and driving business outcomes.
    Unpacking Zero-Listen Podcasts, we explore how to use this platform as a catalyst for creating relationships, enhancing brand visibility, and achieving marketing objectives without the conventional pressure of audience numbers. Mike's rich experience in digital marketing and his role at Agorapulse shine through as he outlines the significance of selecting the right guests, crafting engaging content, and strategically repurposing podcast material to empower sales and marketing efforts.
    Join us as we explore Zero-Listen Podcasts' transformative potential. Offering you a fresh perspective on using podcasts to enrich your marketing mix and foster genuine connections in the digital age.
    Key Points:
    Understanding the concept of Zero-Listen Podcasts and their strategic advantage in marketing.Insights into selecting guests and structuring content for maximum impact.Strategies for repurposing podcast content to support sales and marketing goals.
    Resources:
    AgorapulseThe Social Media HatMike's Workbook (Use code FREEBEARD)
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    Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
    SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
    Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
    Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
    Email - Subscribe and never miss a live show reminder.
    ----------------------
    JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
    Additionally, as a a...

    • 1 hr 1 min
    Cultivating Community with Mark Schaefer

    Cultivating Community with Mark Schaefer

    Join us for an enlightening episode with Mark Schaefer, a marketing strategist and author who showcases the transformative power of community in marketing. Mark shares insights into turning audiences into engaged communities that champion brands authentically and wholeheartedly. He emphasizes genuine connections over strategic maneuvers and discusses the balance between guiding and fostering organic growth within communities.
    Mark explores the future of community building, highlighting the potential integration of AI while underscoring the irreplaceable value of human touch. Offering actionable advice for brands and creators, he invites listeners to rethink conventional marketing in favor of a shift where belonging and shared purpose are central.
    Key Points:
    Transitioning from audience to community: strategies and insights.Authenticity as the cornerstone of community building.Leadership's role in community engagement and growth.Future trends in community building with AI and digital platforms.Tips for nurturing meaningful communities.
    Resources:
    Discover more about Mark Schaefer and his insights on his website.Mark's books on Amazon, specifically "Belonging to the Brand."
    Don't miss this episode for a deep dive into the heart of community building in marketing.
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    Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
    SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
    Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
    Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
    Email - Subscribe and never miss a live show reminder.
    ----------------------
    JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
    Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and...

    • 1 hr 1 min

Customer Reviews

4.9 out of 5
14 Ratings

14 Ratings

Lindsay Dollingef ,

Great wisdom

Love Jeff’s show and all the expertise he brings! Also the experts he interviews are top notch.

Sabrina E ,

My Weekly Go-To Podcast

Social Media News Live airs every Friday at 11 AM eastern time. This is my perfect way of ending the week and starting my weekend. There are always different and surprising topics that are insightful and educational. I try to never miss a podcast.

Mark - Wisdom From Dads Host ,

Fun Social Media Live Chats

Jeff is a blast to listen to, down to earth, knowledgeable and fun.

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