Stop using these unethical marketing tactics

Today I'm sharing 5 unethical marketing strategies and tactics that aren't obviously unethical because they are used by many online business owners across industries and business types.

1. Sharing client wins, comments and "I'm in" messages without permission

2. Charging clients for international conversion fees (and other expenses in your business)

3. Taking photos and screenshots of client calls and group calls without permission

4. Making one client the "poster" client for quality or cause you want to promote

5. Not being available to answer client questions during the sales process

I explain why each example is unethical and what you can do instead.

If you're using any of these strategies, it's time to make intentional and sustainable changes to your marketing strategy so you can avoid and aren't reliant on them in the future.

Resources and links

Book your spot: Ethical Content Marketing Series

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Website: rachelkurzyp.com.au

Instagram: @rachel_kurzyp

Learn more about Ethical Marketing

5 Ethical Ways to Marketing Your Business in 2022
Words and Phrases You Should Remove From Your Copy Part 1
Words and Phrases You Should Remove From Your Copy Part 2
Unethical Marketing Tactics You Should Avoid