Strategies for Marketing Success in 2025 (AI, Underpriced Attention + MORE) | Avery Akkineni of VaynerX

In this episode, I sit down with Avery Akkineni, Chief Marketing Officer of VaynerX, to explore the cutting edge of digital marketing and innovation. From building VaynerMedia’s APAC presence to founding Vayner3, Avery has been a trailblazer in leveraging emerging technologies like AI and Web3. She shares actionable insights on crafting resonant brand strategies, identifying underpriced attention, and preparing for the future of marketing. Plus, Avery offers advice for aspiring leaders in the industry, with lessons from her remarkable journey. 

Key Takeaways:

// Underpriced Attention: Learn what this term means in today’s marketing landscape and how to leverage it for impactful growth.

// Storytelling Strategies: Discover how storytelling can elevate your brand and ensure your content resonates with your audience.

// Emerging Trends: Insights on AI and what excites Avery most about the future of marketing.

// Platform Prioritization: Tips on choosing the right social media platforms and allocating resources wisely.

// Career Advice for Marketers: Avery’s guidance on staying ahead of industry trends and accelerating your career in marketing.

// Personal Insights: Behind-the-scenes of Avery’s career journey, lessons learned, and how she balances milestones with ongoing innovation.

Connect with Avery: LinkedIn

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