The story of the Swatch is super cool and one of the great retail successes. Listen in today to find out just why a country known for the finest craftsmanship started making plastic watches for the masses.
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Information
- Show
- Channel
- FrequencyUpdated Semiweekly
- PublishedOctober 10, 2024 at 9:00 AM UTC
- Length45 min
- RatingClean