The Amanda Kaufman Show

Amanda Kaufman & Chris Lavelle
The Amanda Kaufman Show

Looking for a dynamic and fun podcast to level up your coaching business? Look no further than The Amanda Kaufman Show! Hosted by the founder of The Coach's Plaza, Amanda Kaufman, this show brings a fresh and inspiring perspective to the world of coaching and personal development. With her wealth of knowledge and experience as a successful coach, Amanda delivers engaging interviews with industry experts and thought leaders that will leave you feeling motivated and inspired to take action. But that's not all! Amanda also offers practical tips and strategies to help you overcome common challenges faced by coaches - from mindset and motivation to marketing and sales. So, if you're looking for the inspiration, knowledge, and tools you need to succeed as a coach, grab your headphones and join the fun on The Amanda Kaufman Show. Tune in to the podcast or subscribe to the YouTube channel today and get ready to level up your coaching game like never before!

  1. 23 HR. AGO

    Turning Challenges into Defining Moments with Andrew Handosa

    What if your biggest challenges could become the launchpad for your greatest success? In this inspiring episode, Amanda Kaufman sits down with Andrew “Doza” Handosa—entrepreneur, business coach, and founder of the Geronimo Academy—to uncover the mindset and strategies that helped him turn adversity into transformational growth. Doza shares his powerful “Jerry Maguire” moment—a stormy night that could have been the end of his dreams but became the turning point that tripled his business. Through candid storytelling and tactical advice, he reveals how resilience, authenticity, and a relentless focus on sales helped him build multiple successful ventures. In this episode, you’ll learn: How to reframe challenges as opportunities with the question, What if this is happening for me? The three levels of growth: Toolset, Skillset, and Mindset—and why mindset is the key to unlocking your full potential. Why authenticity and connection matter more than perfection in today’s coaching and entrepreneurial spaces. The practical steps you need to take to survive the beginner season of your business and build momentum. Doza’s no-nonsense advice is packed with actionable insights for coaches, entrepreneurs, and anyone navigating the ups and downs of growth. Whether you’re just starting out or looking to scale, this conversation is a reminder that every struggle can become a defining moment with the right mindset and approach. Ready to be inspired? Listen now and learn how to embrace the challenges, focus on what truly matters, and build a business you’re proud of. Don’t forget to subscribe, share this episode with friends, and leave a 5-star review—it helps more listeners discover powerful conversations like this!   Connect with Doza:  📸 Instagram: https://www.instagram.com/hey.doza  🌐 Website: https://thegeronimoacademy.com/   Connect with Amanda:  📕 Want our Social Media One-Page Planner? Grab your copy here. 🎙️ Podcast: Dive deep into success strategies with The Amanda Kaufman Show Listen here 📺 YouTube: Watch our latest episodes and coaching tips on our channel Subscribe here 📝 Blog: Read our latest blog posts for more expert advice and insights Check it out 📸 Instagram: Follow Amanda for daily motivation and behind-the-scenes content Follow here Be sure to follow along for even more content to help you grow, thrive, and succeed!

    24 min
  2. 2 DAYS AGO

    Secrets to Success: Overcome Fear, Fail, and Thrive - A Conversation with Jeff Hammond

    Are you ready to take your coaching business to the next level? In this episode of The Amanda Kaufman Show, I sit down with Jeff Hammond, a top-performing entrepreneur who ranked in the top 50 out of 27,000 brokers at his firm. Jeff is a master of discipline, mindset, and systems, and he’s sharing powerful insights to help you unlock your next level of success. We dive into: Prospecting Made Simple: Why starting conversations is the key to growth and how Jeff’s “flip-and-turn” method can help you stay consistent without needing fancy tools. Overcoming Fear and Perfectionism: How to push past self-imposed limitations and embrace action, even when it’s imperfect. Time Mastery: Learn how to assign value to your time, eliminate distractions, and focus on the tasks that truly drive results. Scaling Smartly: Discover why simple systems are the best way to start, and how to evolve into scalable tools when you’re ready to grow. Faith and Service: Jeff shares how leading with purpose and a commitment to serving others has been the foundation of his success. Whether you’re just starting your coaching business or looking to scale, this episode is packed with actionable strategies to help you move forward. Jeff’s journey is a powerful reminder that success comes from consistency, growth, and a mindset focused on service. If you’ve ever felt stuck, overwhelmed, or unsure how to take your next big step, this episode will inspire you to take action and build a business that truly makes a difference. 👉 Share this episode with three friends who are ready to grow, and don’t forget to subscribe and leave a 5-star review to help others discover the show! Listen now and discover the secrets to becoming a high performer in your business. Looking for more inspiration and actionable insights? 📕 Want our Social Media One-Page Planner? Grab your copy here. 📺 YouTube: Watch our latest episodes and coaching tips on our channel Subscribe here 📝 Blog: Read our latest blog posts for more expert advice and insights Check it out 📸 Instagram: Follow Amanda for daily motivation and behind-the-scenes content Follow here Be sure to follow along for even more content to help you grow, thrive, and succeed!

    46 min
  3. 5 DAYS AGO

    From Corporate Leader to Coach

    From Corporate Leader to Maverick CTO: Coaching Insights with Mark Wormgoor Are you at a career crossroads, wondering if there’s more to life than your current 9-to-5? In this episode, Amanda Kaufman sits down with Mark Wormgoor, a corporate tech leader turned coach, who shares his inspiring journey of pivoting from a 28-year career in IT to building a thriving coaching practice for tech leaders. Mark opens up about the moment he realized his “dream job” wasn’t truly aligned with his purpose and how he made the courageous leap into entrepreneurship. Together, Amanda and Mark explore the challenges of leaving the corporate world, the importance of finding your niche, and the reality of building a coaching business from the ground up. What You’ll Learn in This Episode: Why success in a traditional sense doesn’t always equal fulfillment. The underestimated financial and lifestyle considerations when transitioning to entrepreneurship. The value of choosing alignment over achievement in your career. How Mark discovered his coaching niche and developed his philosophy, The Maverick CTO. Actionable advice for aspiring coaches, including how to validate your niche and attract your ideal clients. Mark shares the power of having clarity in your purpose and emphasizes that success in coaching isn’t just about helping others—it’s about building a framework that aligns your passion with the needs of your audience. If you’ve ever dreamed of leaving corporate life, pivoting to coaching, or simply creating a career that feels truly aligned, this episode is packed with insights you don’t want to miss. Connect with Mark  📸 Instagram: https://instagram.com/markwormgoor 💼 LinkedIn: https://linkedin.com/in/mwormgoor 🌐Website: https://markwormgoor.com/ Connect with Amanda  📕 Want our Social Media One-Page Planner? Grab your copy here. 🎙️ Podcast: Dive deep into success strategies with The Amanda Kaufman Show Listen here 📺 YouTube: Watch our latest episodes and coaching tips on our channel Subscribe here 📝 Blog: Read our latest blog posts for more expert advice and insights Check it out 📸 Instagram: Follow Amanda for daily motivation and behind-the-scenes content Follow here Be sure to follow along for even more content to help you grow, thrive, and succeed!

    22 min
  4. 6 DAYS AGO

    Building a Brand That Matters - Thoughts on a Thursday

    The Coaches Plaza Rebrand: Setting a New Standard in Coaching Welcome to a transformative episode of Thoughts on a Thursday! In this special episode, I’m thrilled to take you behind the scenes of a major rebrand at The Coaches Plaza. This change is all about doing what truly matters—for our clients, our community, and the future of the coaching industry. If you’re a coach who’s ever felt overwhelmed by the noise of industry trends or uncertain about how to communicate your unique value, this episode is for you. I’ll be sharing the why, how, and what of our rebrand, diving into the core reasons behind the shift and how we’ve structured our brand to reflect values that matter. From our start, we were committed to providing high-value, effective systems that bring real results, but we’ve learned that there’s more to building a thriving coaching business. It requires a foundation of trust, clarity, and connection. In this episode, I introduce our five new guiding pillars, which serve as the heart of this rebrand and the lens through which we support our clients: Practical Growth Pathways – We’re committed to making growth simple and effective. No more overwhelm, just clear systems that allow you to build a solid foundation, step by step. Authentic, Client-Centered Marketing – Many coaches avoid promoting their services because they fear coming across as salesy or inauthentic. We show you how to attract your dream clients by staying true to who you are—no gimmicks, no hard-sell tactics, just genuine connection. Structured Learning for Immediate Impact – The knowledge you gain should lead to action. Our resources are designed to help you make real progress, not just add more theory to your “to-do” list. Each piece of content is built for impact, so you can immediately apply it in your business. Empathy and Financial Understanding – We know that financial capacity varies, and we’re dedicated to offering support that matches where you are on your journey. Our rebrand introduces flexible, high-value options to serve coaches at different stages, with respect for each individual’s unique financial reality. Accessible, Multi-Source Mentorship – We encourage a multi-perspective approach to mentorship. Building a successful coaching business doesn’t rely on just one mentor or idea. We offer accessible options that allow coaches to receive diverse insights, so you can build a well-rounded, balanced path that truly serves you. The rebrand represents our commitment to building real, lasting relationships, where value comes before transactions and where every piece of content, every touchpoint, aligns with these values. I’ll also be sharing why I believe this shift is part of a larger transformation happening in the coaching industry, and how coaches can elevate their approach by focusing on trust, transparency, and genuine impact. If you’re looking to take your coaching business to the next level, this episode will inspire you to think more intentionally about your brand and the unique impact you want to make. I hope this glimpse into our rebrand motivates you to explore your own values and connect more authentically with the clients you’re meant to serve. Tune in for an open, behind-the-scenes look at The Coaches Plaza’s new direction, and gain insight into how you can refine and strengthen your own brand along the way. Thank you for listening, and I can’t wait to continue building something meaningful with you! Resources from this Episode Hormozi Brand Training - https://youtu.be/VQM3DrnVTcs?si=zyidkbeda7tkCVIO Looking for more inspiration and actionable insights? 📕 Want our Social Media One-Page Planner? Grab your copy here. 🎙️ Podcast: Dive deep into success strategies with The Amanda Kaufman Show Listen here 📺 YouTube: Watch our latest episodes and coaching tips on our channel Subscribe here 📝 Blog: Read our latest blog po

    33 min
  5. NOV 13

    How Listening Drives Real Solutions - A Conversation with Manna Doyle

    Episode Summary: Conquering Imposter Syndrome with Manna Doyle In this episode of The Amanda Kaufman Show, we dive deep into a topic that impacts so many leaders, entrepreneurs, and high achievers: imposter syndrome. That persistent feeling of not being “good enough,” even in the face of success, can hold you back from reaching your full potential. But what if you could learn to recognize and conquer it? Joining me is Manna Doyle, founder of Evergrowth Dynamics and a life and business coach specializing in helping leaders overcome imposter syndrome. Manna shares her unique insights into the roots of this common challenge, how it manifests in our personal and professional lives, and what we can do to break free. Here’s what you’ll discover in this episode: What imposter syndrome really is and why it’s so prevalent among high achievers. The surprising ways childhood experiences and offhand comments can shape your self-doubt. Manna’s top three strategies for tackling imposter syndrome, including the transformative power of journaling and the “Five Whys” method to uncover what’s really holding you back. How imposter syndrome can disguise itself as “procrastinate working” and what to do if you’re stuck in the cycle of endlessly pursuing more credentials or training. Why active listening is a coach’s superpower and how it helps clients uncover their own solutions. Throughout our conversation, Manna shares actionable advice for both individuals looking to overcome imposter syndrome and coaches wanting to support their clients through similar challenges. If you’ve ever doubted yourself, hesitated to pursue your dreams, or felt like you needed to achieve more before you’re “ready,” this episode is for you. Connect with Manna 💼LinkedIn: https://www.linkedin.com/company/evergrowth-dynamics/  📱Facebook: https://www.facebook.com/EvergrowthDynamics  📸 Instagram: https://www.instagram.com/evergrowthdynamics/ Connect with Amanda 📕 Want our Social Media One-Page Planner? Grab your copy here. 🎙️ Podcast: Dive deep into success strategies with The Amanda Kaufman Show Listen here 📺 YouTube: Watch our latest episodes and coaching tips on our channel Subscribe here 📝 Blog: Read our latest blog posts for more expert advice and insights Check it out 📸 Instagram: Follow Amanda for daily motivation and behind-the-scenes content Follow here Be sure to follow along for even more content to help you grow, thrive, and succeed! 💡 Action Step: After you listen, leave a review and share your biggest takeaway. What’s one step you’ll take today to overcome your own imposter syndrome? We’d love to hear from you! Let’s transform those doubts into unstoppable confidence. 🎙✨

    13 min
  6. NOV 11

    Business Skills Aren’t Born, They’re Built - A Conversation with Shelly Oswald

    Podcast Summary for Apple Podcasts: In this episode of The Amanda Kaufman Show, we dive deep into what it truly takes to build a sustainable, thriving business as a solopreneur. Our guest, Shelly Oswald, is a seasoned business coach and Certified High-Performance Coach (CHPC) with over 35 years of experience across both brick-and-mortar and online business landscapes.  Specializing in what she calls “the business side of business,” Shelly brings clarity, organization, and empowerment to entrepreneurs who are often overwhelmed by the operational, financial, and systematic aspects of their businesses. Shelly’s journey is as inspiring as it is instructive. Raised in a family of entrepreneurs spanning multiple generations, she witnessed the importance of systems and financial awareness from a young age. Today, she leverages this unique background to help solopreneurs break free from the common “hustle trap” that prioritizes hard work over smart work. In this episode, we explore her insights on why systems are essential to success and how solopreneurs can create a foundation for long-term growth. Here’s a taste of what we cover in this episode: The Importance of Financial Acumen: Shelly explains why financial literacy is essential for solopreneurs and shares her favorite tools and methods, including Profit First by Mike Michalowicz, a game-changer that helped her streamline her own business finances. Escaping the Overwhelm Cycle: Many entrepreneurs find themselves in crisis mode, reacting to daily demands without any structure in place. Shelly dives into practical strategies for setting up financial and operational systems to reduce stress, improve efficiency, and keep the business running smoothly. Why Systems Matter (and Why We Avoid Them): We explore the common misconceptions around waiting to set up systems “once you’re successful” and discuss why early, proactive planning is the key to sustainable growth. From Consultant to Coach: Shelly shares her personal journey from consulting to coaching, a shift driven by her desire to empower clients to take ownership of their businesses. Rather than simply solving their problems, Shelly equips her clients with the skills and mindset needed for long-term independence and success. What Makes a Great Coach: Shelly reveals her top three qualities that every impactful coach must have: asking hard questions, balancing empathy with accountability, and staying organized. These elements form the backbone of her approach, helping clients grow from chaos to clarity and confidence. Building Consistent, Rhythmic Success: The episode also addresses the importance of rhythm and consistency in marketing, financial management, and client relations, as Shelly and Amanda discuss the pitfalls of relying on one-off campaigns instead of establishing a steady, systematic approach to business growth. Shelly’s candid insights are essential listening for any solopreneur who wants to build a business that doesn’t just survive but thrives. Whether you’re at the beginning of your journey or looking to elevate your current practices, this episode offers a roadmap for moving beyond survival mode to create a profitable, organized, and fulfilling business. Plus, you’ll hear about Shelly’s exciting new Kajabi app, a custom platform that will help her clients access courses and community on the go. Tune in to hear how Shelly’s powerful mix of experience, empathy, and strategic insight can help you transform your business and your life. Don’t miss out on this practical, empowering conversation that’s full of tips you can put into action today! If you enjoy the episode, please leave a 5-star review and share it with a fellow entrepreneur who could use a boost in getting their business unstuck!   Connect with Shelly  🌐Website: ShellyOswald.com 📸 Instagram: https://www.instagram.com/iamshellyoswald/  Shelly previously certified as a Profit First Pro

    16 min
  7. NOV 8

    AI in Coaching: Efficiency Meets Authenticity - An Interview with Ryan Brazzell

    Embracing AI and Systems in Coaching—Without Losing the Human Touch In this episode of The Amanda Kaufman Show, we continue the "Coaches That Don’t Suck" series with a special guest: systems expert and entrepreneur, Ryan Brazzell. Ryan is the founder of Assistant Launch, a company that helps fast-growing founders reclaim their time and increase efficiency through a powerful combination of executive assistants, streamlined systems, and advanced AI tools. Together, we explore a topic that’s crucial for today’s coaches and entrepreneurs—how to leverage AI and automation without losing authenticity and human connection. Ryan shares how his journey into systems began at a young age with a mindset of saving time and optimizing workflows, a philosophy that he’s built into his work with entrepreneurs and fast-growth businesses. Today, Ryan's focus is on helping clients implement systems that streamline their processes, from personalized client proposals to automated follow-ups that feel both custom and caring. Ryan emphasizes that systems aren't just about working faster—they’re about freeing up time to focus on what truly matters. During our conversation, we touch on the growing importance of AI in service-oriented industries like coaching and consulting. With AI tools becoming more accessible and capable, Ryan and I discuss the potential AI holds to make coaching practices more efficient—if we learn to harness it thoughtfully. Ryan outlines some of the tools and techniques his company uses to personalize client communication at scale, boosting conversion rates and creating a more seamless client experience. He highlights how AI can support business growth by tackling time-consuming tasks, allowing coaches and entrepreneurs to focus on building genuine connections with clients. We also cover: Balancing Efficiency with Authenticity: Ryan and I both share stories of how we use systems to make our client relationships stronger, without losing that personal touch. Ryan emphasizes that systems aren’t inherently “cold” or “impersonal”—they’re simply tools that can be configured to support real human connection. AI as a Strategic Ally, Not a Replacement: Many coaches fear that AI could undermine their value, but Ryan sees it differently. Instead of replacing the coach’s role, he argues that AI is a powerful ally for amplifying impact. For instance, Ryan explains how his team uses AI to generate initial drafts of proposals and follow-up emails that speak directly to client needs—cutting down repetitive work while still allowing for personalization. Three Essentials for Coaches Who Want to Stand Out: Ryan’s advice for coaches looking to excel boils down to three points: (1) hold clients to a higher standard and encourage their potential, (2) know your unique value and communicate it authentically, and (3) run your practice like a pro by implementing systems that support both your business goals and your clients’ experience. Ryan’s insights are invaluable for coaches who want to “go pro,” moving beyond simply delivering information and instead creating genuine transformation in their clients’ lives. He reminds us that in a world where AI can handle repetitive tasks, the unique value of a coach lies in their ability to connect, inspire, and challenge clients to reach new heights. Finally, we talk about the human element of coaching that’s irreplaceable, no matter how advanced technology becomes. Coaches are facilitators of change, and people will always seek the guidance, empathy, and support of a real person. Ryan and I both agree: AI can help us streamline processes, but it’s the personal connection that makes coaching so transformative. Whether you're an AI enthusiast or still hesitant about bringing more technology into your business, this episode offers actionable insights on finding the balance. Join us to learn how to make systems and AI work for you, not

    21 min
  8. NOV 6

    Beyond Social Media: SEO for Coaches - An Interview with Jordan Becerra

    The Amanda Kaufman Show: How Coaches Can Use SEO to Attract Clients Long-Term (Guest: Jordan Becerra) Tired of constantly posting on social media, hoping it’ll lead to your next client? You’re not alone! In this episode, Amanda sits down with Jordan Becerra, founder of Influencer SEO, to explore the power of SEO (Search Engine Optimization) as a tool for coaches who want to build sustainable, long-term client attraction. Jordan brings a unique approach to SEO, having worked with over 300 content creators, digital entrepreneurs, and coaches to help them leverage search engines to reach their ideal clients—without relying on the “hamster wheel” of social media. In their conversation, Amanda and Jordan break down exactly how coaches can use SEO to reach new clients, why SEO leads are often higher quality than those from social media, and how you can get started with this powerful strategy even if you’re completely new to it. Here’s what you can expect to learn in this episode: The Key Differences Between SEO and Social Media Marketing Discover why SEO is often the preferred choice for long-term growth and how it differs fundamentally from social media. Jordan explains that, while social media posts are here today and gone tomorrow, SEO-driven content can keep bringing visitors to your website for years. Why SEO Brings Intentional Leads One of the biggest benefits of SEO is that people who find your content through search engines are actively looking for solutions. This means they’re more likely to take meaningful action, like signing up for a newsletter or booking a discovery call. Social media, on the other hand, often attracts people who are just browsing or scrolling, meaning your content has to work even harder to grab their attention. Tips for Getting Started with SEO Jordan shares her top strategies to make SEO simple, even for beginners. She covers the importance of choosing low-competition keywords (instead of going for high-volume ones), how to think like your ideal client, and why focusing on high-value content can make all the difference in your results. These beginner-friendly tips will help you create SEO-optimized content that stands out without feeling overwhelming. When to Use SEO vs. Social Media Amanda and Jordan talk about how each tool can play a unique role in your business. While SEO is ideal for reaching new audiences, social media is best for nurturing and connecting with your existing followers. Together, these strategies can work hand-in-hand to help you build a loyal client base. How SEO Can Guide Your Coaching Offerings Did you know that SEO can actually help you shape and validate your services? Through keyword research, Jordan shows how coaches can understand what people are actively searching for. This allows you to align your offerings with actual demand, making it easier to connect with clients who are ready to buy. SEO as a Long-Term Investment in Your Business Unlike paid ads or social media, where you need to continuously invest time and money, SEO is an asset that grows over time. Jordan and Amanda discuss how SEO can drive consistent traffic to your site, freeing you up to focus on other areas of your business. Plus, Jordan offers a free SEO evaluation to listeners who want to explore how SEO could benefit their business, along with a special discount for those ready to get started. If you’re ready to stop hustling on social media and start building a foundation that brings clients to you organically, tune in to this episode of The Amanda Kaufman Show. You’ll walk away with practical tips to get started with SEO, an understanding of how it works differently from social media, and inspiration to start creating content that works for you long-term. Key Takeaways: SEO vs. Social Media: Why SEO is more sustainable for long-term growth The power of intentional leads and how SEO helps reach high-quality prospects Three easy

    29 min
5
out of 5
14 Ratings

About

Looking for a dynamic and fun podcast to level up your coaching business? Look no further than The Amanda Kaufman Show! Hosted by the founder of The Coach's Plaza, Amanda Kaufman, this show brings a fresh and inspiring perspective to the world of coaching and personal development. With her wealth of knowledge and experience as a successful coach, Amanda delivers engaging interviews with industry experts and thought leaders that will leave you feeling motivated and inspired to take action. But that's not all! Amanda also offers practical tips and strategies to help you overcome common challenges faced by coaches - from mindset and motivation to marketing and sales. So, if you're looking for the inspiration, knowledge, and tools you need to succeed as a coach, grab your headphones and join the fun on The Amanda Kaufman Show. Tune in to the podcast or subscribe to the YouTube channel today and get ready to level up your coaching game like never before!

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