226 episodes

Vonda LaFever and Lori Wilson join forces to share advice, insider knowledge, and fun tips on everything floral. Everyone loves flowers, but the floral business comes with challenges that sometimes make you forget about the rewards. In this fun and informative podcast, Vonda’s extensive floral knowledge and experience, along with Lori’s teaching, life and sales training expertise, you will learn what’s trending in the industry and what the flower shop of the future might look like. In addition, they will discuss how to overcome obstacles, from in-store and online sales, to how to build a great customer service team. Discover how a bit of knowledge and one small change in your mindset can take you to new levels in your life and business. Hit subscribe, so you can put the pleasure back into your life and go back to loving flowers and what you do even more!

The Business & Pleasure of Flowers Vonda LaFever & Lori Wilson

    • Business
    • 4.8 • 29 Ratings

Vonda LaFever and Lori Wilson join forces to share advice, insider knowledge, and fun tips on everything floral. Everyone loves flowers, but the floral business comes with challenges that sometimes make you forget about the rewards. In this fun and informative podcast, Vonda’s extensive floral knowledge and experience, along with Lori’s teaching, life and sales training expertise, you will learn what’s trending in the industry and what the flower shop of the future might look like. In addition, they will discuss how to overcome obstacles, from in-store and online sales, to how to build a great customer service team. Discover how a bit of knowledge and one small change in your mindset can take you to new levels in your life and business. Hit subscribe, so you can put the pleasure back into your life and go back to loving flowers and what you do even more!

    Gaining Wisdom as we Bloom: Truths We Wish We Knew In Our 20's

    Gaining Wisdom as we Bloom: Truths We Wish We Knew In Our 20's

    Episode 224: In this thought-provoking episode, hosts Vonda and Lori delve into the insightful reflections of Eric Partaker's blog post, "20 Harsh Truths at 47 I Wish I Knew at 27." As they relate these timeless truths to their experiences in life and the floral industry, they explore the idea that with age comes wisdom and the perspective to appreciate the lessons learned along the way.

    Join us as we navigate through the intersections of personal growth, timeless wisdom, and the evolution of the floral industry. Whether you find yourself nodding in agreement or challenging these truths, this episode offers a heartfelt exploration of the transformative power of experience and reflection. 
    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    • 34 min
    Unleashing the King of Bling: Prom Trends, Marketing Strategies, and More with Dan Fisher

    Unleashing the King of Bling: Prom Trends, Marketing Strategies, and More with Dan Fisher

    Episode 223:  Join us as we dive into the world of prom with none other than Dan Fisher, the President and owner of Fitz Designs. Known as the "King of Bling," Dan is an expert in the industry and shares his wisdom on prom trends, the best way to market and prepare for prom, and much more.  Dan enlightens us on a helpful tool flower shop owners can utilize to learn more about their products, an online catalog enriched with video links. 
    But the discussion doesn't stop there! We also uncover exciting new products from Fitz that go beyond the realm of prom. Dan shares how he expands the Fitz line by listening to needs of floral designers and finding solutions and then following his gut combined with industry experience and expertise to guide him to continue to bring new and exciting products to the floral industry. 
    Fitz on Facebook
    Fitz on IG
    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    • 32 min
    Do You Need That App?

    Do You Need That App?

    Episode 222: In this episode, we delve into the importance of keeping a watchful eye on your expenses. Without a doubt, you're watching those major charges coming across your desk, however,  today we discuss the significance of reviewing your credit card statements and breaking out recurring charges. By evaluating these charges, you can determine if you are still utilizing the services or subscriptions. We also share an easy way to  look at subscription apps on your phone so you can analyze if they're still needed and maybe just be able to put dollars back in your pocket. Lori notes, this week is all about business, which she takes not pleasure. Ha, ha. 
    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    • 21 min
    Meeting Mojo: Conquering Chaos with Highlight and Help

    Meeting Mojo: Conquering Chaos with Highlight and Help

    Episode 221:  Join hosts Lori and Vonda as they tackle the never-ending struggle of keeping team meetings on track. Discover their game-changing tip, Highlight and Help, that will help you maintain focus and eliminate off-topic tangents, whether you're leading a team or conducting an individual meeting. Say goodbye to meeting mayhem and hello to productive and purposeful discussions!
    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    • 21 min
    Maximizing Your Conference Experience: From Attending to Presenting

    Maximizing Your Conference Experience: From Attending to Presenting

    Episode 220: Join hosts Lori and Vonda as they discuss Lori's  recent experiences at SAF Next Gen Live! and GLFEE conferences, where Lori presented alongside Ellie LaFever PFCI.  Both being seasoned presenters as well as lovers of education, they offer insights into making the most of education sessions as attendees and presenters. Discover three practical tips for setting yourself up for success and satisfaction during educational sessions, followed by valuable advice on three essential elements to excel when presenting your own education sessions.
    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    • 28 min
    Now is the Time to Prepare for Mother's Day (Yes, Now!)

    Now is the Time to Prepare for Mother's Day (Yes, Now!)

    Episode 219: Join Vonda and her guest, friend, and co-worker Kami Martin in this episode dedicated to the art of preparing a flower shop for Mother's Day. From the inception of design ideas to the photo shoot, discover the intricate process of creating new products for this important holiday. Vonda and Kami share insights into the often-overlooked steps that can set your flower shop up for a successful and profitable holiday. Tune in for valuable tips and essential insights to make this Mother's Day a blooming success.
    Sponsored by:
    Flower Clique
    Flower Clique Prep School
    Real Life Retail Florist

    • 28 min

Customer Reviews

4.8 out of 5
29 Ratings

29 Ratings

Jujubee1214 ,

For Flower Shop Owners and Managers

This is the best podcast for flower shop owners and managers! It’s filled with useful knowledge but full of inspiration and motivation as well.

Laura Waits ,

Positive and Motivating!

Can’t wait to hear more from this Dynamic Duo!

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