The Byproduct Podcast with Ian Prukner Ian Prukner

In this episode Ian sits down with Julia Gentry, the Founder of the Dream Factory. Julia shares her insights on the importance of dreaming and living in alignment with our dreams. She emphasizes the need to bridge the gap between our dreams and reality and offers practical strategies for doing so. Julia discusses the power of mindset, heart set, and dream set in achieving our dreams. She also highlights the significance of understanding and reprogramming our limiting beliefs. Additionally, Julia introduces the concept of the routine behind the dream and the importance of aligning our actions with our dreams.



About Julia:Julia Gentry is the Founder of The Dream Factory and Co and author of the best-selling Christian Leadership book, Dream-I Dare You. After a successful but exhausting career in real estate and a profound "Midlife Awakening," she now lives her dream as a national speaker, growth coach, business owner, wife, and homeschool mom to five. Julia’s mission is to awaken dreamers and equip them with the tools to bridge the gap between where they are and where they want to be, using her proven D.R.E.A.M Framework. She inspires others to embrace their divine dreams and make a transformative impact on the world.



Find out more about Julia here

Takeaways:


Dreaming is essential, but it is equally important to bridge the gap between our dreams and reality.


Understanding and reprogramming our limiting beliefs is crucial for achieving our dreams.


Aligning our mindset, heart set, and actions with our dreams is key to living in alignment.


Creating a routine that supports our dreams and aligns with our priorities is essential for sustainable success.


Balance is a myth, and alignment is a more sustainable and fulfilling approach to life.



Chapters

00:00 Introduction and the Importance of Dreaming

02:42 Discovering and Pursuing Dreams

05:20 The Gap Between Knowing and Doing

09:38 Reprogramming Limiting Beliefs

13:01 Creating Alignment with Mindset, Heart Set, and Dream Set

17:56 The Routine Behind the Dream

21:35 Alignment Over Balance



About Ian Prukner:
Bestselling author, entrepreneur, and coach Ian Prukner has a wealth of experience creating and growing companies in the finance, real estate, e-commerce, and intellectual property sectors. He has achieved over $4 billion in sales.

The Byproduct:
There is a secret to success so well kept that even many of its users can’t accurately describe it. It’s a process the greats in their fields use daily to achieve enormous success, almost effortlessly. What is it that difference maker, that force operating below the surface that causes such enormous success in the lives of some and such enormous letdowns in others? The Byproduct.

This book is a step-by-step guide to re-engineering your life, a process through which true greatness can be achieved. It’s a deep dive into the workings of the human psyche and its link to performance. The process, when committed to and followed, will create massive success in every area of life. It is for everyone serious about taking their life to the next level. The Byproduct is what every great achiever has harnessed to elevate themselves above the crowd.

⁠⁠⁠⁠⁠⁠Order your copy of "Byproduct"⁠⁠⁠⁠⁠⁠ or take advantage of a⁠ ⁠⁠⁠free lesson⁠⁠⁠⁠ from the "Byproduct Master Class" on⁠ ⁠⁠⁠⁠⁠"The Ultimate Success Formula"⁠⁠

Zach Coleman, a marketing branding expert, shares his journey of finding his own path and helping others build authentic personal brands. Growing up in the shadow of his retired NFL player father, Zach felt unseen and unheard, which led him to pursue visual communication as a way to be seen and heard. He worked in the corporate world but felt unfulfilled and decided to start his own business.

Zach emphasizes the importance of aligning personal values with business goals and creating an economic engine around who you truly are. He encourages people to define success on their own terms and not be afraid to reinvent themselves.

Learn more about Creatitive



Takeaways


Growing up in the shadow of someone successful can be challenging, but it's important to reject living someone else's dream and find your own path.
Creating an authentic personal brand requires aligning your values with your business goals and building an economic engine around who you truly are.
Success should be defined on your own terms, not based on external expectations or societal standards.
Don't be afraid to reinvent yourself and make adjustments along the way to ensure you're living a fulfilling and balanced life.



About Ian Prukner:
Bestselling author, entrepreneur, and coach Ian Prukner has a wealth of experience creating and growing companies in the finance, real estate, e-commerce, and intellectual property sectors. He has achieved over $4 billion in sales.

The Byproduct:
There is a secret to success so well kept that even many of its users can’t accurately describe it. It’s a process the greats in their fields use daily to achieve enormous success, almost effortlessly. What is it that difference maker, that force operating below the surface that causes such enormous success in the lives of some and such enormous letdowns in others? The Byproduct.

This book is a step-by-step guide to re-engineering your life, a process through which true greatness can be achieved. It’s a deep dive into the workings of the human psyche and its link to performance. The process, when committed to and followed, will create massive success in every area of life. It is for everyone serious about taking their life to the next level. The Byproduct is what every great achiever has harnessed to elevate themselves above the crowd.

⁠⁠⁠⁠⁠Order your copy of "Byproduct"⁠⁠⁠⁠⁠ or take advantage of a⁠ ⁠⁠⁠free lesson⁠⁠⁠⁠ from the "Byproduct Master Class" on⁠ ⁠⁠⁠⁠"The Ultimate Success Formula"⁠⁠

In this episode, Ian Prukner interviews Jerry Henderson, a pastor and coach, about overcoming trauma and building a healthy relationship with oneself. Jerry shares his personal journey of growing up in poverty and experiencing various forms of trauma. He discusses the impact of trauma on one's self-worth and the importance of healing the relationship with oneself. Jerry helps high-performing individuals who feel like something is missing in their lives by guiding them to love and accept themselves. He emphasizes the need to break the cycle of self-criticism and replace it with self-love and motivation.



About Jerry:

Jerry Henderson is pastor and coach that specializes in overcoming trauma and teaching people about building a healthy relationship with oneself.

Learn more about Jerry here: https://jerryhenderson.org/about



Key Takeaways


Trauma, both big and small, can have a profound impact on one's self-worth and relationships.


Self-sabotage often serves a purpose and meets an underlying need, but it is important to neutralize it and find healthier ways to meet those needs.


The relationship with oneself is the most important relationship and affects all other relationships in life.


Loving oneself is a sustainable motivation that leads to healthier and more fulfilling outcomes.


Healing the relationship with oneself requires rewiring old patterns and replacing self-criticism with self-love.



Chapters

00:00 Introduction and Personal Connection

03:24 Jerry's Traumatic Upbringing and Journey to Ministry

09:06 The Impact of Trauma and Self-Sabotage

14:56 The Importance of the Relationship with Oneself

23:13 Motivation through Self-Love and Acceptance

26:36 Keeping the Edge from a Place of Health



About Ian Prukner:
Bestselling author, entrepreneur, and coach Ian Prukner has a wealth of experience creating and growing companies in the finance, real estate, e-commerce, and intellectual property sectors. He has achieved over $4 billion in sales.


The Byproduct:
There is a secret to success so well kept that even many of its users can’t accurately describe it. It’s a process the greats in their fields use daily to achieve enormous success, almost effortlessly. What is it that difference maker, that force operating below the surface that causes such enormous success in the lives of some and such enormous letdowns in others? The byproduct.


This book is a step-by-step guide to re-engineering your life, a process through which true greatness can be achieved. It’s a deep dive into the workings of the human psyche and its link to performance. The process, when committed to and followed, will create massive success in every area of life. It is for everyone serious about taking their life to the next level. The Byproduct is what every great achiever has harnessed to elevate themselves above the crowd.


⁠⁠⁠⁠Order your copy of "Byproduct"⁠⁠⁠⁠ or take advantage of a⁠ ⁠⁠⁠free lesson⁠⁠⁠⁠ from the "Byproduct Master Class" on⁠ ⁠⁠⁠"The Ultimate Success Formula"⁠


Byproduct Book: ⁠https://www.amazon.com/BYPRODUCT-Autonomous-success-bold-world/dp/1732719438/ref=sr_1_1?crid=19JXEVL75ZG14&keywords=product+book+ian+prukner&qid=1674601294&sprefix=byproduct+book+ian+pru%2Caps%2C264&sr=8-1⁠


Free Lesson Link:
⁠https://byproduct-master-class.teachable.com/courses/613718/lectures/11163650⁠

Sarah Robbins, a successful businesswoman in the relationship marketing and social marketing space, shares her top three factors for success: simplicity, creating systems, and being a student of her craft. She emphasizes the importance of consistency, leadership, and dealing with self-doubt. Sarah also discusses the challenges she faced and how she overcame them, including understanding seasonality in business and not sacrificing her why in pursuit of success. She shares her passion for giving back and making a positive impact through her philanthropic work. Sarah provides insights on handling negativity and setting boundaries, as well as the importance of being a lifelong learner.



About Sarah:

Sarah Robbins, a former teacher, transitioned to become the #1 distributor and top earner in her network marketing company, achieving a robust seven-figure annual income.



Learn more about Sarah ⁠⁠HERE!⁠



Takeaways:


Simplicity, creating systems, and being a student of your craft are key factors for success in business.
Consistency and leadership are crucial for long-term success.
Don't let self-doubt and challenges derail your dreams. Stay focused on your why.
Understand the seasonality of business and be innovative during challenging times.
Balance work and family by setting boundaries and prioritizing what truly matters.
Handle negativity and criticism with grace and don't let it affect your mindset.
Continuously learn and invest in yourself to become a better teacher and leader.
Find your passion projects and make a positive impact in the world.
Set healthy boundaries and don't let negativity affect your emotions and space.



Chapters:

01:21 Sarah's Success in Relationship Marketing

02:56 Top Three Factors for Success

04:27 Consistency and Leadership

05:46 Dealing with Challenges and Self-Doubt

07:26 Understanding Seasonality in Business

09:08 Balancing Work and Family

11:23 Don't Sacrifice Your Why in Pursuit of Success

13:14 Dealing with Negativity and Criticism

18:37 The Importance of Being a Student

20:07 Sarah's Vision and Passion Projects

22:16 Handling Negativity and Setting Boundaries

26:05 How to Connect with Sarah Robbins



About Ian Prukner:

Bestselling author, entrepreneur, and coach Ian Prukner has a wealth of experience creating and growing companies in the finance, real estate, e-commerce, and intellectual property sectors. He has achieved over $4 billion in sales.



The Byproduct:

There is a secret to success so well kept that even many of its users can’t accurately describe it. It’s a process the greats in their fields use daily to achieve enormous success, almost effortlessly. What is it that difference maker, that force operating below the surface that causes such enormous success in the lives of some and such enormous letdowns in others? The byproduct.



This book is a step-by-step guide to re-engineering your life, a process through which true greatness can be achieved. It’s a deep dive into the workings of the human psyche and its link to performance. The process, when committed to and followed, will create massive success in every area of life. It is for everyone serious about taking their life to the next level. The Byproduct is what every great achiever has harnessed to elevate themselves above the crowd.



⁠⁠⁠⁠Order your copy of "Byproduct"⁠⁠⁠⁠ or take advantage of a⁠ ⁠⁠⁠free lesson⁠⁠⁠⁠ from the "Byproduct Master Class" on⁠ ⁠⁠⁠"The Ultimate Success Formula"⁠

Chris Lee, a serial entrepreneur and founder of SoulGen Power, shares his journey of building a successful business and the importance of culture in its growth. He emphasizes the significance of creating a strong vision, mission, and core values from day one. Chris also discusses the lessons he learned from failed endeavors and how they prepared him for future success. He shares a personal story of overcoming challenges and the importance of controlling one's response to events. Chris is now focused on investing in the lives of other entrepreneurs through The Founder Project.



About Chris Lee:

Chris is a nationally recognized and well-respected entrepreneur with a proven track record – recipient of numerous entrepreneurial and business awards. Prior solar experience at LGCY Power, where he was VP of Human Capital.



Learn more about the Founder Project ⁠ HERE!



Takeaways:


Building a great culture is essential for the success of a business.
Having a strong vision, mission, and core values from the beginning is crucial.
Overcoming failures and challenges is a key part of the entrepreneurial journey.
Controlling one's response to events is critical for achieving desired outcomes.



Chapters:

01:12 Chris Lee's Entrepreneurial Journey

03:16 Building a Great Culture

09:03 Principles for Building a Successful Business

12:30 Lessons from Failed Endeavors

16:35 Overcoming Challenges and Adversity

25:54 The Founder Project and Investing in Others

28:57 Chris Lee's Passion for Building People



About Ian Prukner:

Bestselling author, entrepreneur, and coach Ian Prukner has a wealth of experience creating and growing companies in the finance, real estate, e-commerce, and intellectual property sectors. He has achieved over $4 billion in sales.



The Byproduct:

There is a secret to success so well kept that even many of its users can’t accurately describe it. It’s a process the greats in their fields use daily to achieve enormous success, almost effortlessly. What is it that difference maker, that force operating below the surface that causes such enormous success in the lives of some and such enormous letdowns in others? The byproduct.



This book is a step-by-step guide to re-engineering your life, a process through which true greatness can be achieved. It’s a deep dive into the workings of the human psyche and its link to performance. The process, when committed to and followed, will create massive success in every area of life. It is for everyone serious about taking their life to the next level. The Byproduct is what every great achiever has harnessed to elevate themselves above the crowd.



⁠⁠⁠⁠Order your copy of "Byproduct"⁠⁠⁠⁠ or take advantage of a⁠ ⁠⁠⁠free lesson⁠⁠⁠⁠ from the "Byproduct Master Class" on⁠ ⁠⁠⁠"The Ultimate Success Formula"⁠

Join Ian Prukner & Craig Sotkovsky for this episode of the Byproduct Podcast! Craig shares his incredible story of overcoming adversity, including surviving 9-11 and battling cancer multiple times. He emphasizes the importance of changing mindset, tapping into the subconscious, and working on mental toughness and emotional stability. Craig believes that everyone has the power to beat anything and encourages people to let go of mediocrity and create their own existence. He also discusses the real estate market and offers predictions for the future.



About Craig Sotkovsky:

In the journey of life, we often encounter individuals who have overcome adversity and emerged as beacons of inspiration for others. Craig Sotkovsky is one such individual whose life story is a testament to the power of resilience, self-discovery, and transformation. As a 9/11 Volunteer at the World Trade Center, a lung cancer survivor, professional speaker, real estate investor, and mentor, Craig's journey is marked by both personal challenges and remarkable success.

​

Learn more about Craig ⁠HERE!



Takeaways:


Overcoming adversity requires changing mindset and tapping into the subconscious.
Mental toughness and emotional stability are crucial for success as an entrepreneur.
Letting go of mediocrity and creating your own existence is essential.
The real estate market is expected to thrive, particularly in regional airports.



Chapters:

01:09 Craig's 9-11 Cancer Story

03:04 Overcoming Adversity and Changing Mindset

08:07 Changing Biochemistry and Tapping into the Subconscious

10:59 Working on Mental Toughness and Emotional Stability

13:56 Rebuilding and Realigning After Setbacks

18:12 Lessons Learned and Helping Others

22:27 Real Estate and Future Predictions

24:45 Connecting with Craig



About Ian Prukner:

Bestselling author, entrepreneur, and coach Ian Prukner has a wealth of experience creating and growing companies in the finance, real estate, e-commerce, and intellectual property sectors. He has achieved over $4 billion in sales.



The Byproduct:

There is a secret to success so well kept that even many of its users can’t accurately describe it. It’s a process the greats in their fields use daily to achieve enormous success, almost effortlessly. What is it that difference maker, that force operating below the surface that causes such enormous success in the lives of some and such enormous letdowns in others? The byproduct.



This book is a step-by-step guide to re-engineering your life, a process through which true greatness can be achieved. It’s a deep dive into the workings of the human psyche and its link to performance. The process, when committed to and followed, will create massive success in every area of life. It is for everyone serious about taking their life to the next level. The Byproduct is what every great achiever has harnessed to elevate themselves above the crowd.



⁠⁠⁠Order your copy of "Byproduct"⁠⁠⁠ or take advantage of a ⁠⁠⁠free lesson⁠⁠⁠ from the "Byproduct Master Class" on ⁠⁠⁠"The Ultimate Success Formula"