20 episodes

Join Amber Figlow, Content Strategist each week on The Content Collective podcast, where she shares insider knowledge, tips, and stories from her decade of experience in the marketing industry. Amber specializes in developing efficient systems for creating, organizing, repurposing and batching content.

The Content Collective Amber Figlow

    • Business
    • 5.0 • 3 Ratings

Join Amber Figlow, Content Strategist each week on The Content Collective podcast, where she shares insider knowledge, tips, and stories from her decade of experience in the marketing industry. Amber specializes in developing efficient systems for creating, organizing, repurposing and batching content.

    Overwhelmed with content creation? This 3-step process will help you get organized

    Overwhelmed with content creation? This 3-step process will help you get organized

    In this episode of The Content Collective, I share insights on managing social media content creation efficiently. I talk about my approach to organizing the content creation process using a streamlined tech stack, essential tools for video and photo editing, and setting up a content workflow. We also need to chat about utilizing scheduling tools for maintaining consistency and saving time. 

     

    MENTIONED IN THE EPISODE...

    FREE Airtable Content Planner Template - https://www.amberfiglow.com/thecontentplanner

     

    CONNECT WITH AMBER...

     

    Website: www.amberfiglow.com

    Instagram - https://www.instagram.com/amberfiglow

    YouTube - https://www.youtube.com/@amberfiglow 

    TikTok - https://www.tiktok.com/@amber.figlow

    LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/

    Threads - https://www.threads.net/@amberfiglow

    • 11 min
    How I turn ONE YouTube video into 50 pieces of content each week

    How I turn ONE YouTube video into 50 pieces of content each week

    In this episode, I’ll show you how to transform one piece of content into 50 pieces every week! Discover my step-by-step process, from creating a hero piece of content to repurposing it across various social media platforms and marketing channels. Learn about the tools and strategies that make this possible and how you can apply them to your own content creation workflow. Whether you’re a beginner or an experienced marketer, these tips will help you create more content with less effort. Tune in to start maximizing your content today!

    MENTIONED IN THE EPISODE...

    The Content System - https://www.amberfiglow.com/thecontentsystem

     

    CONNECT WITH AMBER...

    Website: www.amberfiglow.com

    Instagram - https://www.instagram.com/amberfiglow

    YouTube - https://www.youtube.com/@amberfiglow

    TikTok - https://www.tiktok.com/@amber.figlow

    LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/

    Threads - https://www.threads.net/@amberfiglow 

    • 18 min
    How to Create Content Pillars for Your Small Business

    How to Create Content Pillars for Your Small Business

    In this episode, we dive into the concept of content pillars and how they can revolutionize your small business content marketing strategy. Learn how to organize, create, and distribute content that engages your target audience and drives business growth. I'll break down the steps to develop your own content pillars and share tips for effective implementation.

     

    MENTIONED IN THE EPISODE...

    The Content Curriculum Workshop - https://www.amberfiglow.com/the-content-curriculum

     

    CONNECT WITH AMBER...

    Website: www.amberfiglow.com

    Instagram - https://www.instagram.com/amberfiglow

    YouTube - https://www.youtube.com/@amberfiglow

    TikTok - https://www.tiktok.com/@amber.figlow

    LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/

    Threads - https://www.threads.net/@amberfiglow 

    • 12 min
    3 RAGE thoughts about the online business industry

    3 RAGE thoughts about the online business industry

    In this episode, I dive into three hot topics affecting the marketing and online business world. First, we uncover the truth about faceless marketing accounts and their predatory practices. Next, we discuss the wide gap in influencer rates and what you should really be paying for. Finally, we expose fake social media experts who prey on your fears to sell their courses. Tune in to get an honest take on these issues and learn how to protect your business.

     

    CONNECT WITH AMBER...

    Website: www.amberfiglow.com

    Instagram - https://www.instagram.com/amberfiglow

    YouTube - https://www.youtube.com/@amberfiglow

    TikTok - https://www.tiktok.com/@amber.figlow

    LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/

    Threads - https://www.threads.net/@amberfiglow

    • 16 min
    3 strategies to help you generate more content ideas

    3 strategies to help you generate more content ideas

    Dive into practical and effective strategies for generating endless content ideas for small business owners. This episode unpacks three essential tactics: tapping into your audience's wants and needs, using search tools to optimize your content ideas, and creating content in multiple formats. Whether you're seeking to expand your content reach or simplify your creation process, these tips will ensure you never run out of ideas again.

     

    MENTIONED IN THE EPISODE...

    And if you want to learn how to create 5 strategic content pillars and 325+ content ideas, check out my workshop The Content Curriculum - https://www.amberfiglow.com/the-content-curriculum

     

    CONNECT WITH AMBER...

    Website: www.amberfiglow.com

    Instagram - https://www.instagram.com/amberfiglow

    YouTube - https://www.youtube.com/@amberfiglow

    TikTok - https://www.tiktok.com/@amber.figlow

    LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/

    Threads - https://www.threads.net/@amberfiglow

    • 12 min
    What I learned after publishing 100 videos on YouTube

    What I learned after publishing 100 videos on YouTube

    Hey everyone, welcome to a special episode where I celebrate a big milestone—I posted 100 YouTube videos! I started with just my iPhone, and now, I've learned so much about making videos as note only a content strategist, but also a small business owner.

    Here’s what’s up: We'll chat about how I began with simple tools, the magic of getting help from a content manager, and my new favorite thing, YouTube Shorts. If you're new to making videos or if you've been at it for a while, there's something here for you. I'll share easy tips on keeping things steady and making your videos better without all the fancy stuff. So, grab your headphones, and let’s dive into this adventure together!

    CONNECT WITH AMBER...

    Website: www.amberfiglow.com

    Instagram - https://www.instagram.com/amberfiglow

    YouTube - https://www.youtube.com/@amberfiglow

    TikTok - https://www.tiktok.com/@amber.figlow

    LinkedIn - https://www.linkedin.com/in/amber-figlow-2a951249/

    Threads - https://www.threads.net/@amberfiglow 

    • 14 min

Customer Reviews

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