Will Threads Kill Twitter?

 Last week, Meta, the parent company of Facebook and Instagram, released Threads, a social media platform to compete with Twitter. In just 16 hours, Threads was downloaded more than 30 million times.

Mike Isaac, who covers tech companies and Silicon Valley for The Times, explains how Twitter became so vulnerable and discusses the challenges Meta faces to create a less toxic alternative.

Guest: Mike Isaac, a technology correspondent for The New York Times.

Background reading: 

• Threads is on pace to exceed 100 million users within two months, a feat achieved only by ChatGPT.
• Here’s what to know about Threads and how it differs from Twitter.

For more information on today’s episode, visit nytimes.com/thedaily. Transcripts of each episode will be made available by the next workday.

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