The Future of Podcasting Dave Jackson & Daniel J. Lewis

A successful podcaster (who we suspect is John Lee Dumas of EoFire fame) is looking to sell his show for 15.5 Million. Switching hosts and selling shows is something that will be more normal as the early adopters of podcasting look to retire from the microphone. How does value for value tie into this?
We also talk about the importance of your episode titles (and the two type of podcast apps). Also, there is no shame in podfading. Eventually we will all retire.
Your Hosts
Find Dave at schoolofpodcasting.com
Find Daniel at theaudacitytopodcast.com
Time Line
00:00:00 - Opening 
00:00:17 - Brother, Can You Spare 15 Million? 
00:04:32 - Perceived Value
00:08:33 - Are Podcast Listeners More Forgiving?
00:14:57 - Two Types of Apps
00:15:47 - Replacing Hosts
00:21:42 - It's Hard To Leave Your Baby
00:23:27 - The Podcast Broker.com
00:23:55 - Buy and redirect a Dead Show
00:27:48 - Podcast Don't Have to Go on Forever
00:29:39 - Daniel and Dave Don't Plan on Quitting
00:31:44 - Do Podcasters Undervalue Their Show?
00:33:00 - No Shame in Ending a Show
00:34:55 - Boostagrams
00:36:31 - V4v Works After You Leave
00:39:40 - Blue Twitter Now With Video
00:40:45 - Podfade = Retire = No Shame
NEW TO BITCOIN?
Check out our resources at
leadingthebleeding.com/resources
Mentioned In This Episode
 Horse Radio Network
Quick and Dirty Tips
Castamatic app
Fountain app

While we all know and understand the benefit of transcripts for the hearing impaired, there are other uses for transcripts, and Podcasting 2.0 is making it easier to use them.
Your Hosts
Find Dave at schoolofpodcasting.com
Find Daniel at theaudacitytopodcast.com
 
NEW TO BITCOIN?
Check out our resources at
leadingthebleeding.com/resources
 
NEW PODCAST APPS
Listen to this podcast on any of the fine value enabled app at www.newpodcastapps.com
Timeline
00:43 Transcripts in the Past
03:26 The Time It Takes To Edit
09:29 Transcripts Formats
14:33 Helping with Heavy Accents
18:12 Mac Whisper
22:28 Otter.ai
23:59 Accuracy
25:16 Capsho
26:04 Swellai
26:20 Castmagic
27:19 Chat GPT Hack
28:17 Capsho Skip Feature
28:41 Castmagic
29:18 Find and replace
33:37 Future Idea
34:27 Do you NEED Transcriptions If Your Show Notes are Detailed
36:11 Where to Put Transcripts on Your Website?
38:57 What Percentage of Podcasters Use Transcripts
40:24 Boostagrams
 
Mentioned In This Episode
 MacWhisper
Otter.ai
Castmagic
Capsho
Swellai
Blubrry
Steno.fm
Simple Podcast Press
 
 

Companies are joining forces to consume your content and then put a label on it. Is this a good thing or a bad thing for your podcast? What is your definition of hate speech? Did you know your podcast could get in trouble because of what T-shirt you were wearing?
Your Hosts
Find Dave at schoolofpodcasting.com
Find Daniel at theaudacitytopodcast.com
Mentioned in This Episode
Barometer
NewsGuard and Barometer Unveil Episode-Level Misinformation Detection for Podcasts
GARM: Brand Safety Floor + Suitability Framework (PDF)
About Barometer
Barometer is an AI-powered brand suitability and contextual targeting solution for podcast advertising. Our patent-pending AI Brand Integrity Cloud uses natural language processing to analyze podcasts based on industry-standard taxonomies, including the IAB Content taxonomy 3.0 for contextual targeting and the Global Advertisers for Responsible Media’s (GARM) Brand Safety Floor and Suitability Framework. Our solutions drive radical transparency across the entire audio ecosystem, building trust between the buy and sell sides to usher in a new era of scale and maturity in podcast advertising.
About Audiohook
Audiohook is the leading demand-side platform (DSP) built specifically for audio. Representing the largest reach of audio, brands, and marketers are able to scale audio campaigns across streaming, digital radio, and podcasts with Audiohook. Moreover, marketers can leverage key integrations with Barometer, Liveramp, Podsights, Podscribe, Magellan AI, Veritonic and many more integrations. 
Timeline / Chapters 
00:00:34 - Disclaimer
00:02:13 - Brand Safety
00:03:26 - Brand Suitability
00:04:45 - IAB Example
00:05:11 - Spotify Mistake
00:05:50 - AI Still Needs a Human
00:06:54 - Safety Definitions
00:08:26 - Painting With a Wide Brush
00:13:55 - Early Podcast Sponsors
00:15:24 - AI Getting Confused
00:16:06 - Safety Issues Making Advertisers Nervous
00:16:44 - Recreational Outrage
00:25:58 - Hate Speech
00:27:25 - Cultural Differences and Identifying Content
00:30:08 - Excessive Use of Profanity 
00:30:51 - The F-Bomb Ratio
00:31:49 - A Potential Positive Side
00:35:41 - There Are Other Ways to Monetize Than Ads
00:38:31 - An Alternative to Throwing Stones
00:41:18 - Let Them Hear Your Heart
NEW PODCAST APPS
Listen to this podcast on any of the fine value enabled app at www.newpodcastapps.com
NEW TO BITCOIN?
Check out our resources at
leadingthebleeding.com/resource

YouTube Music has announced that "Podcasts" are now available on YouTube Music (but are they really?). While there is potential to get more people to listen, using the word podcast for something that technically isn't a podcast can lead to confusion. Meanwhile, what about the other big platforms? When will they embrace podcasting?
Your Hosts
Find Dave at schoolofpodcasting.com
Find Daniel at theaudacitytopodcast.com
 
NEW TO BITCOIN?
Check out our resources at
leadingthebleeding.com/resources
 
NEW PODCAST APPS
Listen to this podcast on any of the fine value enabled app at www.newpodcastapps.com
Time Stamps
00:00:38 - Mandatory Video? 
00:01:53 - Video Has Been Around A While 
00:05:20 - This Confuses People 
00:07:02 - From the Listener Viewpoint 
00:10:48 - Dave Will Be Watching His Stats 
00:12:46 - Asking the Wrong Question 
00:17:23 - There is Great Potential 
00:20:55 - No Communication with Big Platforms
00:21:21 - Inside the Youtube Music App
00:24:26 - A Hurdle to Communication
00:25:21 - What Other Platforms?
00:29:40 - What Might Have Been: Google Podcasts
00:30:05 - Amazon?
00:34:23 - If  Big Companies Could Take A Second Step
00:35:01 - Boostagram: Ads?
00:36:19 - Boostagram: Cross App Comments
00:37:51 - Boostagram: Bring on Commernts!
00:38:04 - Boostagram: COMMENTS!
00:38:46 - ETA ON COMMENTS?

Supporting individuals who provide value is becoming something more normalized and as more and more podcasters educate their audience, podcasters are getting more creative in ways to get their audience engaged.
Daniel also shared a story about how a listener delivered value LONG after the podcast was retired.
Your Hosts
Find Dave at schoolofpodcasting.com
Find Daniel at theaudacitytopodcast.com
 NEW TO BITCOIN?
Check out our resources at
leadingthebleeding.com/resources
Mentioned In This Episode
TFTC: A Bitcoin Podcast: Adam Curry Interview
Jordan Harbinger Deals
Once Podcast
Profit From Your Podcast Book
Apple's Explanation of Ratings, Reviews, and Charts
NEW PODCAST APPS
Listen to this podcast on any of the fine value enabled app at www.newpodcastapps.com
SHARE THE SHOW WITH A FRIEND
If you know someone who would love this show, please consider sharing it. Your friend will thank you, and you'll feel great for helping us out. 
This podcast is part of the Power of Podcasting Network.

The Value for Value model is gaining steam and you can now see stats on (almost) all of the activity! Dave shares about a horrible experience he had listening to a show that he felt had WAY TOO MANY ads. 
Your Hosts
Find Dave at schoolofpodcasting.com
Find Daniel at theaudacitytopodcast.com
NEW TO BITCOIN?
Check out our resources at
leadingthebleeding.com/resources
 MENTIONED IN THIS SHOW
Jen Briney Congressional Dish Twitter Episode
Podfans.fm
Podcasting Industry Insights
Bialik Breakdown
NEW PODCAST APPS
Listen to this podcast on any of the fine value enabled app at www.newpodcastapps.com
This podcast is hosted on Libsyn.com get a free month using the coupon code sopfree. Our metadata files are hosted on Bunny.net, a great place for your transcriptions and a way to speed up your website.