The Levels

Joey Allbritton
  • 5.0 (1)
  • Management
  • Updated Weekly

Are you navigating the complexities of growing your physical therapy practice alone and seeking ways to avoid common pitfalls while maximizing your impact? "The Levels Podcast" is a podcast dedicated to helping you navigate the complexities of the physical therapy industry and emerge successful. Hosted by Dr. Joey Allbritton and Dr. Robbie Woelkers, two seasoned professionals with firsthand experience in transforming challenges into triumphs, this podcast dives deep into the heart of the physical therapy industry. From opening clinics to scaling businesses, we cover it all. Our episodes unpack the real stories behind successful practices, offering insights, strategies, and the motivation needed to thrive in today's competitive landscape. Join us as we explore innovative solutions to common problems, discuss industry trends, and provide you with the tools to enhance patient care and grow your business. Whether you're just starting out or looking to expand, "The Levels Podcast" equips you with the knowledge and confidence to make informed decisions and stay ahead of the curve. Tune into "The Levels Podcast" and be part of a community committed to elevating the Physical Therapy profession. Together, we can create lasting change and shape the future of healthcare.

  1. 1d ago

    The 8-Step Hiring Framework Every Physical Therapy Practice Owner Needs

    🎯 FREE WORKSHOP — Hiring Workshop for PT Practice Owners | June 25th at 12pm EST. Reserve your seat: https://workshop.therehabceos.com/ppp-join Most clinic owners who can't hire PTs aren't dealing with a market problem. They're dealing with a pipeline problem. And the breakdown is almost never where they think it is. In this video, Dr. Robbie Woelkers walks through the 8-level provider hiring framework that RehabCEOs uses with clients to diagnose exactly where their recruiting pipeline breaks down. From building a compensation package that reads as $135K total value instead of an $82K salary, to why 40% of new grads accept positions at their clinical site, to the one step where most owners silently lose candidates they already had (responding too slow), this is a ground-level look at how to stop treating hiring like a one-step problem. If you have patients and no provider to see them, that gap is costing you roughly $5,000 a week. This framework tells you which of the 8 levels is responsible. Who this is for: outpatient PT clinic owners who are stuck in reactive hiring mode and want a repeatable system they can actually diagnose and fix. TIMESTAMPS: 00:00 Why most owners are stuck at level two 02:45 Building a package that reads as $135K total comp 05:50 The four recruitment channels and where to start 09:15 The 24-hour response rule (and what it costs to miss it) 12:20 How to vet candidates before the interview 15:10 Selling the future, not the features 18:45 Onboarding and the 30-60-90 day plan 21:40 The retention formula for star performers 24:26 Workshop invitation and next steps If this hiring framework hit close to home, this is exactly the kind of operational system we build with clinic owners inside the RehabCEOs program. We work with over 400 PT clinics around the nation on recruiting, retention, and the full business infrastructure behind a clinic that doesn't depend on the owner doing everything. The program comes with a 28-day free trial. Book a call to see if it's the right fit. https://rehabceos.com/book-a-call/

    24 min

  2. Jun 9

    How 40% of PT Practice Owners Fill Open Positions Before the Competition

    Over 40% of new PT grads are getting hired before they ever see your Indeed post. Not because those clinic owners are lucky. Because they built a pipeline that runs before the board exam cycle even starts. In this video, Dr. Robbie Woelkers breaks down the exact hiring bell curve most owners don't know exists: the 10% who take jobs before sitting for the NPTE, the 40% who lock in offers within three weeks of passing, and the 10% who start looking after they relocate. That leaves one group most owners completely ignore: the 40% who accept positions at their second or third clinical site. If you're not taking students, you're already cut out of that pool. Robbie walks you through how to use the PTCAS directory to find every accredited program near you, how to contact the right people to open clinical affiliations, and how to structure bonus incentives for your existing PTs who take on students as CIs. This isn't theory. It's a repeatable system for filling your provider bench without a single job posting. This video is for clinic owners who are tired of competing on Indeed and ready to get ahead of the hiring cycle instead of chasing it. TIMESTAMPS: 00:00 Why 40% hire without job ads 01:12 The PT hiring bell curve explained 02:05 The four NPTE hiring seasons 03:02 The 10% hired before boards 04:00 The 3-week hiring window after passing 05:28 The 10% who get hired after relocating 06:28 Where the other 40% come from 07:15 Why clinical rotations matter 08:16 Using PTCAS to find PT programs 09:05 Why waiting until graduation is too late 09:52 Bonus structures for clinical instructors 10:24 Making contingent offers before graduation Want more content like this? Join 1,800+ PT clinic owners inside our free Skool community. We drop new trainings every week covering hiring, marketing, sales, operations, and profitability. https://skool.com/rehabceos

    11 min

  3. Jun 5

    The Two Biggest PT Hiring Windows of the Year And How to Use Them

    Most PT clinic owners hire reactively. A provider quits, schedules get thin, and suddenly they're competing against every other clinic in the market for the same candidates at the same time. That's not a hiring problem. That's a timing problem. In this video, Dr. Robbie Woelkers breaks down the two biggest PT hiring windows of the year and exactly how to use them. The key is the NPTE exam calendar. With testing dates in January, April, July, and October, roughly 80% of new graduates hit the job market in the spring and summer cycle. The July window specifically opens around July 15th, peaks between August 10th and August 24th, and closes by September 15th. Most clinics aren't even looking during that stretch because their schedules are light in summer. That's the point. Robbie also walks through the full staffing blueprint for solo and multi-location owners, from the 'payment level' (your first PT hire covering fixed expenses) to the 'prosperity level' (four providers, two admins, owner out of treatment, 20K/month in profit). Wherever you are in that sequence, this video tells you who to hire next and when to start the search. If you're tired of losing candidates to faster-moving clinics or scrambling to staff up right when you need volume the most, this is the framework that fixes it. 0:00 The Biggest PT Hiring Window Is Coming 1:21 Why Most Clinic Owners Hire Too Late 2:26 Solo Practice Hiring Roadmap 4:08 From Owner to Owner + Admin 5:12 Your First PT Hire (Payment Level) 6:52 The Profit Level Explained 8:30 The Protection Level 9:57 The Prosperity Level & Getting Out of Treatment 11:10 When to Hire PTAs 12:35 Building a Lifestyle Practice 14:05 Multi-Location Hiring Model 15:27 Creating a Proactive Hiring Plan 16:25 Understanding Recruitment Seasons 17:15 The NPTE Calendar & Hiring Cycles 18:42 Why January and July Are the Best Hiring Windows 19:45 The Fishing Analogy: Supply vs Demand 20:55 The Three Stages of a Hiring Season 22:15 The July Hiring Opportunity 23:18 Recruitment Season vs Retention Season 24:18 Why Smart Owners Hire Before They're Full 24:52 Workshop Invitation & Final Takeaways Want more like this? Join 1800+ PT clinic owners inside our free Skool community. We publish new trainings every week covering hiring, marketing, sales, operations, and profitability. All free. https://skool.com/rehabceos

    25 min

  4. May 25

    How a Full PT Schedule Is Actually Costing You Reviews, Referrals, and Future Patients

    🎯 WORKSHOP — The Fully Booked & Waitlisted Workshop | May 28th at 12pm EST. Reserve your seat: https://workshop.therehabceos.com/fbw-join A full schedule feels like the goal until it starts costing you reviews, referrals, and future patients without you realizing it. IIn this video, Dr. Robbie Woelkers breaks down a real clinic case: three providers, 126 active patients, 88% efficiency and almost zero Google reviews or word-of-mouth referrals in the past month. The numbers looked great. The compounding engine had quietly stalled. Here's why: with 210 available slots and enough active patients to demand 252, the average visits-per-patient had dropped from 2.0 to 1.6. Patients were falling off the schedule before they ever hit a progress note or graduation which means no reviews, no referrals, and no returns. Length of stay had already slipped from 14–15 visits down to nine. Robbie walks through the exact math, how to identify where your patients are dropping off, and what this clinic did to discharge 10–15 appropriate patients, collect nine new Google reviews, and reset the referral engine without adding a single new marketing dollar. If your clinic is full but your reputation growth has gone quiet, this one is worth your time. Join 1,800+ PT clinic owners inside our free Skool community, where we post new trainings every week covering hiring, marketing, sales, operations, and profitability. Everything is free. https://skool.com/rehabceos

    11 min

  5. May 18

    Why Your PT Clinic Feels Full But Your Schedule Is Only 76%

    🎯 WORKSHOP — The Fully Booked & Waitlisted Workshop | May 28th at 12pm EST. Reserve your seat: https://workshop.therehabceos.com/fbw-join A full schedule feels like the goal — until it starts costing you reviews, referrals, and future patients without you realizing it. In this video, Dr. Robbie Woelkers breaks down a real clinic case: three providers, 126 active patients, 88% efficiency — and almost zero Google reviews or word-of-mouth referrals in the past month. The numbers looked great. The compounding engine had quietly stalled. Here's why: with 210 available slots and enough active patients to demand 252, the average visits-per-patient had dropped from 2.0 to 1.6. Patients were falling off the schedule before they ever hit a progress note or graduation — which means no reviews, no referrals, and no returns. Length of stay had already slipped from 14–15 visits down to nine. Robbie walks through the exact math, how to identify where your patients are dropping off, and what this clinic did to discharge 10–15 appropriate patients, collect nine new Google reviews, and reset the referral engine — without adding a single new marketing dollar. If your clinic is full but your reputation growth has gone quiet, this one is worth your time. TIMESTAMPS: 0:00 Frustrated PT practice owner — the utilization problem 0:40 Intro: Dr. Robert Wolkers, Rehab CEOs 1:05 The numbers: 4 providers, 240 slots, 158 active patients 2:15 Defining clinic efficiency and utilization 3:00 Doing the math: 58 missed opportunities per week 3:45 The $28K/month problem (and the hidden cost of lost reviews/referrals) 5:00 How many active patients do you need to fill the schedule? 6:15 Getting your team to buy in on visit frequency 7:30 The law of averages — why "3x/week for everyone" doesn't work 8:30 Why women's health and cash clinics struggle to scale 9:15 Three research-backed reasons patients drop off 10:45 The 7-days-between-appointments rule 11:30 Calculating what you need to be oversubscribed 12:45 The disconnect — introducing active patient reporting 13:30 Bucket 1: Full plan of care 14:00 Bucket 2: Partial plan of care + re-enrollment week 15:15 Bucket 3: One visit scheduled 16:00 Bucket 4: No plan of care — triage by days since last appointment 17:15 Wellness checks (the "good news" call) 18:45 The reveal: 152 active patients dropped to 106 19:45 Marketing issue vs. scheduling issue vs. hiring issue 21:00 The diagnostic framework (110 / 120 / 130 / 140) 22:30 Wrap-up and next workshop If your schedule is full but the reviews and referrals have dried up, this is exactly the kind of operational gap we help over 400 PT clinics around the nation find and fix. The RehabCEOs program comes with a 28-day free trial — book a call to see if it's the right fit for your clinic. https://rehabceos.com/book-a-call/

    23 min

  6. May 11

    The Front Office Fix That Took This 2-Location PT Clinic From 16% to 42% Conversion

    You think you have a leads problem. You probably don't. In this video I break down a real case study, a two-location clinic owner with seven providers who was stuck and convinced he just needed more marketing. When I pulled up his numbers, the real problem was somewhere he wasn't looking at all. I walk you through the exact framework we use to diagnose any PT clinic, find the one constraint holding growth back, and what we actually did to take this owner's front office conversion rate from 16% to 42%, without changing a single thing about his marketing. If your schedule isn't full, if you're spending money on ads and not seeing it translate, or if you're thinking about opening another location, watch this before you make your next move. TIMESTAMPS [00:00] — Introduction [01:00] — Why more leads isn't always the answer [02:22] — The two numbers every clinic owner needs to know [03:30] — How to calculate if your schedule is actually full [09:33] — What a 16% conversion rate actually costs you [14:21] — The staffing ratio most owners get wrong [16:42] — Speed to lead and why it changes everything [19:06] — The intake script framework we installed [20:00] — The Rule of Two for scheduling [21:27] — Results and key takeaways WHO THIS IS FOR If you own one or more PT clinics and you're trying to grow, whether that means filling your current schedule, adding a provider, or opening a new location, this video gives you the diagnostic framework to figure out exactly where you are and exactly what to fix next. ABOUT DR. ROBBIE I'm Dr. Robert Woelkers, co-owner of Rehab CEOs. I built and owned three private practice PT clinics before selling 50% of my shares back to my partner in 2021. Now I help PT clinic owners across the country scale and systemize their practices through coaching, marketing, and staffing support. 🚨 Join our FREE Fully Booked & Waitlisted Workshop → https://workshop.therehabceos.com/fbw... 📲 Join our free Skool community for PT clinic owners → https://skool.com/rehabceos

    22 min

  7. May 4

    The 3-Step System to Fill Your PT Schedule and Confidently Hire Your Next Provider

    Stop guessing when to hire your next provider, join 400+ PT clinic owners learning how to become Fully Booked & Oversubscribed at our FREE live workshop → https://workshop.therehabceos.com/fbw-join Most PT clinic owners feel it. The schedule fills up… then falls apart. Fills up… then falls apart. It feels like feast or famine, and it makes you afraid to pull the trigger on hiring because you don't trust that the patients will actually stay. In this video, Dr. Robbie Woelkers breaks down a real case study from a 3-provider PT clinic in Minnesota that was stuck in exactly that cycle. Using Rehab CEOs' proven 6-Systems Framework, Robbie walks through the exact math behind their scheduling problem, identifies the real constraint (hint: it's not staffing), and maps out the specific marketing strategies they used to get fully booked, oversubscribed, and confident enough to hire their next provider. Robbie built 3 PT clinics from 1 and scaled to $1.7M in revenue in just 18 months before selling, and now he and his partner Joey help over 400 PT clinic owners across the country do the same. This isn't theory. This is the actual math and the actual playbook. In this video you'll learn: - How to calculate your clinic's exact new patient deficit - The "oversubscribed number" that tells you when it's safe to hire - Why your schedule feels unpredictable (and what's actually causing it) - 4 lead generation strategies ranked by cost and speed - The 4% Rule for past patient reactivation campaigns - The Provider 25 referral method (based on Chet Holmes' Dream 100) - How to set up a digital front door that generates leads on autopilot Over 400 PT clinic owners across the nation trust Rehab CEOs to help them grow. Come see why. 🔗 Register here → https://workshop.therehabceos.com/fbw-join Not ready for the workshop yet? Come hang out with 1,800+ PT clinic owners in our free Skool community where we drop weekly free trainings and resources on marketing, sales, hiring, and operations. 🎓 Join the free community → https://skool.com/rehabceos

    23 min

  8. Apr 28

    How to Have Hard Conversations Without Losing Your Team

    You already know the conversation you’ve been avoiding. Not because you don’t see the problem. But because you don’t want to handle it the wrong way. I’ve been there. There was a time in my clinic where I could see something wasn’t working with one of my therapists. Great person. Strong culture fit. But performance wasn’t where it needed to be. And instead of addressing it directly, I kept having partial conversations. Hinting at it. Hoping it would correct itself. It didn’t. What I didn’t realize at the time is that waiting wasn’t helping. It was creating more confusion, not less. Because when expectations aren’t clear, people don’t improve. They guess. And that’s where things start to break down. A hard conversation isn’t about conflict. It’s about clarity. It’s the moment where you move from: 👉 “something feels off” to 👉 “here’s exactly what needs to change, and how we’re going to do it” Inside this video, I walk through a simple way to structure these conversations so they don’t feel reactive or emotional, and your team actually leaves with direction. Link in the first comment.

    24 min
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About

Are you navigating the complexities of growing your physical therapy practice alone and seeking ways to avoid common pitfalls while maximizing your impact? "The Levels Podcast" is a podcast dedicated to helping you navigate the complexities of the physical therapy industry and emerge successful. Hosted by Dr. Joey Allbritton and Dr. Robbie Woelkers, two seasoned professionals with firsthand experience in transforming challenges into triumphs, this podcast dives deep into the heart of the physical therapy industry. From opening clinics to scaling businesses, we cover it all. Our episodes unpack the real stories behind successful practices, offering insights, strategies, and the motivation needed to thrive in today's competitive landscape. Join us as we explore innovative solutions to common problems, discuss industry trends, and provide you with the tools to enhance patient care and grow your business. Whether you're just starting out or looking to expand, "The Levels Podcast" equips you with the knowledge and confidence to make informed decisions and stay ahead of the curve. Tune into "The Levels Podcast" and be part of a community committed to elevating the Physical Therapy profession. Together, we can create lasting change and shape the future of healthcare.

Information

  • Creator
    Joey Allbritton
  • Years Active
    2024 - 2026
  • Episodes
    69
  • Rating
    Clean
  • Copyright
    © Copyright 2026 Joey Allbritton
  • Show Website
    The Levels

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