97 episodes

The Localist is a conversation with local makers and independent entrepreneurs. Local business advocate Carrie Rollwagen invites mom-and-pops, freelancers, side hustlers and start up founders to talk staffing, funding, hiring, inspiring — and everything in between.

The Localist with Carrie Rollwagen Carrie Rollwagen

    • Business
    • 5.0 • 25 Ratings

The Localist is a conversation with local makers and independent entrepreneurs. Local business advocate Carrie Rollwagen invites mom-and-pops, freelancers, side hustlers and start up founders to talk staffing, funding, hiring, inspiring — and everything in between.

    What Can Your Business Do about Climate Change with Bryn Carey of Ski Butlers

    What Can Your Business Do about Climate Change with Bryn Carey of Ski Butlers

    This week we’re chatting with Bryn Carey, founder and CEO of Ski Butlers. Ski Butlers has been in business since 2004 and has been known for their legendary customer service ever since. Bryn dives into the origin of Ski Butlers, how he expanded in the beginning, and how he continues to expand every year by constantly keeping their core values top of mind. Bryn is passionate about the environment and climate change and breaks down how Ski Butlers does their best to achieve a net zero carbon footprint, as well as resources for other businesses to take steps in the same direction. Full show notes at LocalistPodcast.com.
    Mentioned in this episode: 
    TinyURL.com/GetLocalist 
    Canyons Village at Park City
    The Ultimate Question
    Delivering Happiness 
    Banking on Climate Chaos 
    KeyBank 
    The Solutions Project
     Project Drawdown 
    Simple Numbers 
    Atomic Habits
    The One Thing
    Good to Great 
    The 80/20 Principle 
    Effortless 
    Essentialism
    The Tim Ferriss Podcast 
    The 4-Hour Work Week 
    SkiButlers.com
    @SkiButlers on Instagram

    • 43 min
    Do I Need a Lawyer? How and When to Get a Business Attorney

    Do I Need a Lawyer? How and When to Get a Business Attorney

    This week, we’re diving into the ins and outs of business law with attorney Tripp Watson. Dealing with lawyers can be intimidating, but Tripp breaks down what to expect, what to look for when seeking legal advice and how to best utilize legal counsel. It can be tempting to use sites like LegalZoom, but it’s not right for every situation! Tripp breaks down when you can use template sites and when you need something more advanced. We also learn common mistakes Tripp sees in small businesses and the value in having a plan for the best and worst case scenarios. Full show notes at LocalistPodcast.com. 
    Mentioned in this episode: 
    TinyURL.com/GetLocalist 
    LegalZoom 
    Squarespace 
    Church Street Coffee and Books 
    The Garage 
    tmsearch.uspto.gov 
    TrippWatson.com

    • 1 hr 1 min
    Grassroots Marketing with Hoam Candle Co: Reels, Product Naming and More

    Grassroots Marketing with Hoam Candle Co: Reels, Product Naming and More

    This week we’re welcoming Derek Matthews, entrepreneur and creator of Hoam Candle Co. The Localist team is obsessed not only with the candles Derek creates, but also his excellent social media strategy. Derek shares his methods for creating content that resonates with other small business owners and how he manages to stay relevant and on trend. Derek has started many businesses over the years and shares nuggets of wisdom that he’s learned along the way. Full show notes at LocalistPodcast.com. 
    Mentioned in this episode: 
    TinyURL.com/getlocalist
    Hoam Candle Co. 
    @HoamCandleCo on Instagram
    @HoamCandleCo on Tik Tok
    @TheReelHoamy on Instagram 
    Black Candle Maker's Club on Facebook 
    The Localist Book 
    Punch Love Coffee 
    MakeBHM 

    • 51 min
    Q2 Review: How to Assess Your Second Quarter and Prepare for Q3

    Q2 Review: How to Assess Your Second Quarter and Prepare for Q3

    This week we are wrapping up and reviewing the second quarter of 2022 and making plans for quarter three. Carrie shares her tried-and-true method for reviewing and assessing your goals, along with the best ways to keep yourself accountable and moving forward. We go over four different areas to consider in your review, as well as the importance of knowing your inspiration, outsourcing what you can, and reaching out for guidance when you need it. Full show notes at LocalistPodcast.com.  Mentioned in this episode: 
    TinyUrl.com/getlocalist 
    Infomedia 
    EOS 
    The 12 Week Year
    Short Timelines, Big Results: Optimizing for 2021 with “The 12 Week Year”
    You Need A Budget

    Working with Family Members: When It Works, Why It’s Tricky, and How to Protect Your Business and Your Relationship (Featuring Susan Rollwagen of Pepperbox Solutions)

    Come Back Strong: How to Rejoin the Work Force with a Solid Resume after Maternity, Sabbatical, Extended Leave or Side Hustles

    How to Lead a Team During Quarantine: Susan Rollwagen on Managing Remotely in a Time of Uncertainly and Stress

    Care for Your Staff (and They’ll Help You Profit) with Susan Rollwagen
    Diversity at Work: What Can a Small Business Do?

    Navigating Unplanned Homeschooling with Susan Rollwagen
    Pepperbox Consulting
     Emily Wells Design 
    Emily Wells on the Localist Podcast 
    Canva
    CarrieRollwagen.com
    @CRollwagen on Instagram

    • 38 min
    It’s All about Relationships: Building a Business Network with Infomedia’s Clay Conner

    It’s All about Relationships: Building a Business Network with Infomedia’s Clay Conner

    This week we’re chatting with Clay Conner, Director of Business Development at Infomedia in Birmingham, AL, about the somewhat intimidating topic of sales. Clay has been in sales for over 20 years and has really fine-tuned his methods. We talk about the power of actually connecting with potential clients versus just diving in straight away with your pitch, Clay’s game plan for networking, and why you should never, ever burn bridges. Clay also shares some excellent resources and tips for improving your own sales tactics. Full show notes at LocalistPodcast.com. 

    • 42 min
    Navigating the Resale Market with Peddling Post

    Navigating the Resale Market with Peddling Post

    Rashel Post really takes the adage “reduce, reuse, recycle” to heart with Peddling Post, her small business that assesses and sells valuables that are no longer wanted or needed. Rashel is passionate about giving unwanted items a second life, whether that’s through reselling, upcycling, or donating, and she shares where Peddling Post got its start and how it’s evolved from the beginning. Reselling items yourself can be intimidating, but Rashel shares her tips – as well as how she keeps her business ready for growth and change. Full show notes at LocalistPodcast.com. 
    Mentioned in this episode: 
    PeddlingPost.com
    Marie Kondo
    Poshmark 
    tinyurl.com/carrieconsult
    CarrieRollwagen.com
    @CRollwagen on Instagram 
    eBay 
    Goodwill 
    Community Furniture Bank 
    Sozo Trading 
    Grace Klein 
    Retold Recycling 
    King’s Home 
    ThredUp 
    The RealReal 
    Etsy 
    Gone for Good 
    Devote Studio 
    Antiques Roadshow

    • 59 min

Customer Reviews

5.0 out of 5
25 Ratings

25 Ratings

whyyamiiwriitingthiis ,

Lovely Listen

I loved the “In Search Of The Perfect Storefront.” I found it entertaining, yet super informative. I even took notes, who am I?

Tacheek ,

Favorite storyteller

Carrie has an obvious talent for storytelling and making an interview more of an engaging conversation. I’ve been a listener as well as a podcast guest and I’m in awe of Carrie’s ability to connect her guests’ experiences with something helpful and relevant to a wide range of listeners, whether or not they are local to Birmingham, Alabama. I also strongly suggest her book if you are into localism!

Fun for a dollar ,

Great Podcast!

I just happened upon this podcast and It is really good. It gives really great tips and I especially liked the newest podcast about maintaining company culture in the current work from home environment.

Top Podcasts In Business

Ramsey Network
iHeartPodcasts
Jocko DEFCOR Network
Steven Bartlett
Andy Frisella #100to0
NPR