48 episodes

On The Manufacturing Executive podcast, we’ll explore the strategies and experiences that are driving midsized manufacturers forward. You’ll hear conversations with passionate manufacturing leaders who have compelling stories to share about their successes and struggles. You’ll also hear interviews with B2B Sales and Marketing experts about what’s working on the business development front and how to make these ideas actionable. Episodes will feature topics related to industrial marketing and lead generation, manufacturing sales strategy, technology, and industrial sector innovation.

The Manufacturing Executive Gorilla 76

    • Business
    • 5.0 • 71 Ratings

On The Manufacturing Executive podcast, we’ll explore the strategies and experiences that are driving midsized manufacturers forward. You’ll hear conversations with passionate manufacturing leaders who have compelling stories to share about their successes and struggles. You’ll also hear interviews with B2B Sales and Marketing experts about what’s working on the business development front and how to make these ideas actionable. Episodes will feature topics related to industrial marketing and lead generation, manufacturing sales strategy, technology, and industrial sector innovation.

    Working On the Business, Not In the Business, w/ Paul van Metre

    Working On the Business, Not In the Business, w/ Paul van Metre

    A lot of companies are started by people who are experts in their craft, but are not great at building companies.
    But how do you learn to let go of the day-to-day? How do you, as a founder, learn to focus on developing repeatable and scalable business processes in order to grow and scale your business successfully?
    On this episode of the Manufacturing Executive, I sit down with Paul Van Metre. Paul is the Co-Founder of ProShop ERP, and our conversation on this episode centered all around:

    Why focusing on repeatable and scalable processes is the ONLY thing that’s going to grow your business
    Why you should be working ON the business, not IN the business
    The process of evolving from a machine shop into a software business

    To ensure that you never miss an episode of The Manufacturing Executive, subscribe on Apple Podcasts, or Spotify, or here.
    Listening on a desktop & can’t see the links? Just search for The Manufacturing Executive in your favorite podcast player.

    • 32 min
    Options for Ownership Transitions in Manufacturing w/ Chris Redmond

    Options for Ownership Transitions in Manufacturing w/ Chris Redmond

    Are you prepared to exit your company?
    Many business owners haven't thought about transitioning from their position of leadership. But it's inevitable that you'll hand over the keys to your business one day.
    When that day comes, will you know what your options are?
    In today's episode, I talk with Chris Redmond, Senior Vice President at Capital For Business, about transitioning ownership or leadership of an industrial enterprise.
    Here's what Chris and I discussed:

    Three different approaches to private equity investment
    How to differentiate your company for prospective buyers
    Where owners seeking outside investment should start

    To ensure that you never miss an episode of The Manufacturing Executive, subscribe on Apple Podcasts, or Spotify, or here.
    Listening on a desktop & can’t see the links? Just search for The Manufacturing Executive in your favorite podcast player.

    • 28 min
    Custom Machine Vision & Robotics Solutions w/ Jonathan Berte

    Custom Machine Vision & Robotics Solutions w/ Jonathan Berte

    Mass production alone is not enough. We all want customized products.
    Twenty years ago, it was easy. Educate your workers about your single unique product. In a world driven to customization, however, no worker can learn 400 different products. No *human* worker, that is.
    But a digital worker might. Could robotic camera vision streams be the solution?
    In today's episode, I talk about building custom machine vision and robotics solutions with Jonathan Berte, Founder at Robovision.ai.
    Here's what Jonathan and I discussed:

    His personal journey into the vision component of robotics
    How AI's vision is advancing right now
    The most important applications of AI in the manufacturing process

    To ensure that you never miss an episode of The Manufacturing Executive, subscribe on Apple Podcasts, or Spotify, or here.
    Listening on a desktop & can’t see the links? Just search for The Manufacturing Executive in your favorite podcast player.

    • 24 min
    Building a Manufacturing Community Online w/ Sam Gupta

    Building a Manufacturing Community Online w/ Sam Gupta

    If you want to build thought leadership around a product category, you need to create a community. The longer your sales cycle and the more complex your product, the more critical your community.
    But how do you build a community around your product and not around yourself?
    In today's episode, I talk about the keys to success on social media with Sam Gupta, Host, Community Builder, and Founder at WBSRocks.
    Here's what Sam and I discussed
    - What an online community is
    - Different platforms for building community online
    - Focusing on your audience's problems – not your product
    To ensure that you never miss an episode of The Manufacturing Executive, subscribe on Apple Podcasts, or Spotify, or here.
    Listening on a desktop & can’t see the links? Just search for The Manufacturing Executive in your favorite podcast player. 

    • 52 min
    Timeless Sales Principals and Fundamentals w/ Mike Weinberg

    Timeless Sales Principals and Fundamentals w/ Mike Weinberg

    15 years ago, Mike Weinberg had a bold perspective on sales which was to stick with the fundamentals and don’t fall for the ‘shiny new toys.’
    His bold perspective paid off as he now consults some of the largest sales teams across the globe on fundamentals that have stood the test of time.
    On today's episode, I talk about sales strategy with Mike Weinberg, Consultant, Speaker and Author of three Amazon #1 Bestsellers.’
    Here's what we discussed:

    Sales discovery, learning, strategy and implementation for customers
    Answering ‘What do the people you're trying to reach care about?’
    Timeless principles in sales that remain true and new-age fundamentals

    To ensure that you never miss an episode of The Manufacturing Executive, subscribe on Apple Podcasts, or Spotify, or here.

    • 48 min
    Amplifiers of the workforce: The future of robots in manufacturing w/ Ryan Lillibridge

    Amplifiers of the workforce: The future of robots in manufacturing w/ Ryan Lillibridge

    Robots have been around since Mamie Eisenhower presided over the White House.
    But recent advancements in robotics have helped bring automated workers out of big automotive companies and into mainstream manufacturing.
    Are the robots coming for your team's jobs? How should manufacturers determine whether or not to add a robot?
    In this episode, Ryan Lillibridge, director of business development at Mission Design & Automation, discusses the impact of robotics in the manufacturing sector.
    Here's what Ryan and I talked about:

    The biggest changes happening in robotics
    How to evaluate when adding a robot makes sense
    Are robots an opportunity or a threat?

    To ensure that you never miss an episode of The Manufacturing Executive, subscribe on Apple Podcasts, or Spotify, or here.
    Listening on a desktop & can’t see the links? Just search for The Manufacturing Executive in your favorite podcast player.

    • 24 min

Customer Reviews

5.0 out of 5
71 Ratings

71 Ratings

samguptausa ,

Insightful Show for Manufacturing Sales and Marketing Executives

As a sales and marketing executive myself, I am always super pressed on time. I look for shows that tell me within 5 sec what I should be expecting from an episode and deliver on that promise once I am done listening. Joe keeps it straight to the point with power packed insights for sales and marketing executives in manufacturing. If you are in manufacturing, you have to have this show on your list. Sam Gupta, Host and Founder, WBSRocks Podacast and Community.

CWLuecke ,

Required listening for any Manufacturing Exec

Joe and the gang at Gorilla 76 are off to a hot start with their new podcast. 🔥 I started listening with Episode 1 and can say that the tactical marketing advice is essential for anyone selling into the industrial space. Looking forward to more great content to come from Joe and his guests.

vince.mahtani ,

The real deal

These guys are the real deal. If you own a business, work in marketing, or in the industry space, this podcast is for you.

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