The Nonprofit Podcast Cara Augspurger & Jena Lynch
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- Society & Culture
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The Nonprofit Podcast brings you tools, tips, and tactics today to take your nonprofit to the next level tomorrow. Hosted by Donorbox Fundraising Coach Cara Augspurger, PMP, CFRE, and co-host Jena Lynch, this is a bite-sized show packed with immediately implementable ideas and interventions that will up your fundraising game. We may all have the heart to serve, but who doesn’t need to know that they are not alone in the struggle to make their mission meaningful? Interviews with innovation-driving thought-leaders, influencers, and the committed, hardworking people who shape our sector bring you insights and inspiration from the path less traveled, in addition to strategic shortcuts that mean you don’t have to do it alone! From start-up to strategy, information to inspiration, The Nonprofit Podcast makes keeping up as easy as pressing play!
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Ep 105: 5 Ways to Make Social Media Marketing Easier
Is your social media missing the mark with supporters?
Find your audience with Cara and Nonprofit Marketing Nerd CEO, Kelly Gagnon, who shares five simple strategies to streamline and systematize your social media strategy to elevate your impact!
Dig into how social media is often overlooked despite being critical to engaging existing, and attracting new, supporters to your cause. If all you hear after posting is crickets, join us for easily implementable tactics and resources, and learn how to:
Plan and prioritize social media campaignsConsistently maintain your social media campaignsUnderstand your target audience and donor prospectsUse Content Pillars to generate campaign ideas (with examples)Create authentic social media contentKelly shares excellent resources to get your new social media strategy up and running optimally:
🖥️What's the Best Tool to Plan Your Nonprofit's Social Media?: https://nonprofit-nerd.com/contentplanner
💻How to Plan Your Nonprofit's Social Media Strategy: https://www.youtube.com/watch?v=PX0khG7tdFk
💻Garbage Post Challenge - What is it and how can Nonprofits Use it to Transform their Marketing?: https://www.youtube.com/watch?v=ubpICSJdncU
Find out more about Nonprofit Marketing Nerd here: https://nonprofit-nerd.com/
Plus, we have 2 great guides from The Nonprofit Blog:
📑7 Most Essential Nonprofit Social Media Tools: https://donorbox.org/nonprofit-blog/nonprofit-social-media-tools
📑Make the Most of Your Nonprofit’s Social Media: The Get-Started Guide: https://donorbox.org/nonprofit-blog/social-media-for-nonprofits
🥇 Inspired to fundraise for your cause? Discover what Donorbox can do for you!🥇
Easy to customize, available in multiple languages and currencies, and supported by leading payment processors, Donorbox’s nonprofit fundraising solution is used by 80,000+ global organizations and individuals. From animal rescue to medical research groups, nonprofits use Donorbox to raise more funds, manage donors efficiently, and make a bigger impact.
Start fundraising in just 15 minutes: → https://donorbox.org/?ref=dono345
🖥️Don't miss a trick - subscribe to our Donorbox YouTube channel for great tutorials, expert advice, and more.
🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924
🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ
🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com
🎙️ Amazon Music: https://music.amazon.com/podcasts/d6ab11f9-a43f-4228-9f62-732a4f728583/the-nonprofit-podcast
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Ep 104: Fundamentals of Nonprofit Digital Marketing
Are you struggling to find new donors? Or ways to reach a new audience?
Spreading the word about your nonprofit isn't just a task—it's the heartbeat of your mission. Good digital marketing is key to letting people know what your cause is all about, great digital marketing consistently attracts new donors by leveraging tools, platforms, and tactics available to nonprofit fundraisers to maximum effect.
Today Jena dives into digital marketing for nonprofits with Chris Barlow, Founder and Director of Beeline, keeping it simple as they dip into deep marketing principles and the power of active listening to gain, and retain, new supporters.
Discover how listening plays into developing a catalyzing digital marketing strategy, from search ads to emails, and how you can harness the immense impact of active listening and authentic messaging for your organization.
We have a wide range of resources to support your digital strategy development, including these e-book downloads from Beeline:
📚How to Use Digital Marketing to Find New Donors:
https://yourbeeline.com/finding-donors/
📚Ad Grants for Nonprofits:
https://yourbeeline.com/guide-to-ad-grants/
📚Corporate Partners Attraction Kit:
https://yourbeeline.com/attracting-corporate-partners/
The Nonprofit Blog has useful guides and resources to assist, including:
📑11 Proven Digital Fundraising Strategies & Best Practices for Nonprofits
https://donorbox.org/nonprofit-blog/digital-fundraising
📑9 Must-Have Nonprofit Marketing Materials for 2024
https://donorbox.org/nonprofit-blog/nonprofit-marketing-materials
📑40 Digital Marketing Terms Every Nonprofit Marketer Should Know
https://donorbox.org/nonprofit-blog/40-digital-marketing-terms-every-nonprofit-marketer-should-know
Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:
🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube
The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:
🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924
🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ
🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com
🎙️ Amazon Music: htt
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Ep 103: From Theory to Action: Mastering Experiential Fundraising
Elevate Donor Retention with Experiential Fundraising
Ready to dive deep into experiential fundraising and its potential for redefining donor engagement and retention? Join Jena and Donorbox Fundraising Strategist, Brittan Stockert, to unpack the transformative power of creating memorable donor experiences.
We explore the growing shift from traditional to experiential fundraising, understanding the changing donor landscape, and why making fundraising interesting is more crucial than ever. Learn how experiential fundraising builds authentic connections, transcends transactional interactions, and crafts experiences that resonate deeply with donors, ensuring their lasting loyalty. Brittan shares insightful case studies, and explores how technology like Text-to-Give and Fundraising Goal-Meters can amplify your fundraising efforts.
Whether you're grappling with declining donor engagement or looking for innovative ways to elevate your fundraising strategy, this episode is your guide to harnessing the power of experiential fundraising for enhanced donor retention and greater impact.
Don’t forget to access these resources to help you on your journey to change, including the excellent Nonprofit Blog with a variety of expert articles. You can find this week’s inspirational (and practical) blog, and so much more, here:
📑Experiential Fundraising: What It Is & How to Use It
https://donorbox.org/nonprofit-blog/experiential-fundraising
📑Donor Experience Brainstorming Worksheet
https://library.donorbox.org/donor-experience-brainstorming-worksheet/
Plus we have a webinar to talk you through the full process of integrating experiential fundraising into your strategy, you can catch up with the recording on the Donorbox YouTube channel here:
🕸️Turn Donor Interactions to Impact with Experiential Fundraising: The Future of Nonprofit Fundraising (youtube.com)
The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:
🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube
The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:
🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924
🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ
🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com
🎙️ Amazon Music: https://amzn.to/3oppTeO
Support the show -
Ep 102: Changemakers Wanted! Recruiting the Right People for Impact
Looking to recruit inspired, game-changing staff, volunteers, or board members for your nonprofit?
Dive into our latest episode where we explore the essence of true changemakers. Discover how to identify the transformative changes needed within your organization and learn the art of seeking out the right blend of skills and qualities that make a nonprofit professional truly stand out.
In this episode, Jena breaks down the traits that set these individuals apart and guides you through building an environment that not only attracts but also nurtures these pivotal players. From your existing team to new volunteers and the broader community, learn how to spot potential changemakers and empower them to catalyze growth and deliver meaningful impact in the community you're passionate about, including:
Understanding the need for change in your nonprofit teamIdentifying key skills and qualities in potential changemakersPractical strategies for recruitment and fostering a supportive cultureJoin us in redefining what it means to drive change and make a lasting difference. Tune in, get inspired, and start transforming your team today!
Don’t forget to access these resources to help you on your journey to change, including the excellent Nonprofit Blog with a variety of expert articles. You can find this week’s inspirational (and practical) blog, and so much more, here:
📑How to Attract Changemakers to Your Nonprofit
https://donorbox.org/nonprofit-blog/nonprofit-changemakers
📑Capacity Building – The Ultimate Guide for Nonprofit Growth
https://donorbox.org/nonprofit-blog/capacity-building
Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:
🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube
The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:
🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924
🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ
🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com
🎙️ Amazon Music: https://amzn.to/3oppTeO
Support the show -
Ep 101:Trust Matters: Ethical Storytelling for Donor Engagement
Facing a nonprofit storytelling content dilemma?
Sharing powerful stories to illustrate mission impact can present tricky ethical decision-making for nonprofits. In this episode, we dive into finding the delicate balance between impact and integrity that allows us to tell stories that uplift rather than exploit while inspiring action from donors.
Join Cara and Carly Euler, Marketing Manager at Memory Fox, for 20 minutes of sound, easy-to-implement advice and best practice using the science of storytelling to ensure ethical, inclusive, and respectful storytelling is central to your organization.
Producing ethical nonprofit stories is all about connecting with your community and building on the trust relationship you have created with them. By leveraging the science of storytelling, you can transform your impact narrative while maintaining integrity and respect for the people you serve, empowering their voices through inclusivity. Prioritizing ethical storytelling safeguards your organization’s reputation and shows you care about making a positive impact. It’s not just about the community—it’s about your organization’s integrity.
We have a wide range of resources to support you in your ethical storytelling journey. Memory Fox has recently released a report that digs deep into how to promote equity and inclusion through storytelling, you can download it here:
🔖2023 Ethical Storytelling Report: https://www.memoryfox.io/ethical-storytelling/
💻Or catch up with their “Narratives With Integrity Series” December 2023 panel discussion here: https://www.memoryfox.io/ethical-storytelling-panel/
Don’t forget to sign up for the next panel discussion on March 13, 2024.
The Nonprofit Blog also has 2 excellent resources to assist:
📑The Ultimate Guide to Nonprofit Storytelling (30+ Tips)
https://donorbox.org/nonprofit-blog/nonprofit-storytelling-guide
📑How Storytelling Increases Trust in Your Nonprofit
https://donorbox.org/nonprofit-blog/nonprofit-storytelling
Plus you can access 3 Donorbox webinars featuring nonprofit storytelling to help build a strong, ethical foundation for your organization’s program:
💻Donorbox Webinar 'Story Telling' to Build Your Nonprofit's Charisma and Impact | Donorbox
Webinar
💻Ask Us Anything Ask Us Anything: Do Stories Really Raise More Year-End Funds?
💻6 Types of Stories Nonprofits Should be Telling on Social Media | Donorbox Webinar
https://www.youtube.com/watch?v=y2X8zfOixgg&list=PLKmtT4hz3Ih5tfxyDUW0jnpOfLPOStBpq&index=47
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Ep 100: 100th Episode Milestone! Top Learnings & Fundraising Secrets
Celebrating 100 Episodes of Actionable Nonprofit Learning!
🙌 Dive into our podcast journey as we celebrate a major milestone - 100 episodes of our top nonprofit inspiration, knowledge, tools, tips, and tactics! 🎉✨
Join the party as we unravel the treasure trove of nonprofit wisdom gained over 100 info-packed episodes. From life lessons to expert techniques for maximizing fundraising impact, we're sharing the top learnings that have shaped our podcasting journey with you - our community.
To our incredible listeners, thank you for being our constant companions on this remarkable learning journey. Your support has been the heartbeat of our 100 episodes, and we couldn't have done it without you.
Hit play for a celebration filled with gratitude, insights, and a sprinkle of inspiration to get you behind the mic to share your organization’s unique experiences with your supporters. Share in the magic as we commemorate this milestone achievement together! 🥳✨
You can find every episode on your preferred podcast platform, but don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:
🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube
If you are considering taking a podcasting coaching course we recommend Podcast Performance Coach Tim Wohlberg, you can find him and his very useful 5-minute podcast here:
💻https://podcastperformancecoach.com/
The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:
🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924
🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ
🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com
🎙️ Amazon Music: https://amzn.to/3oppTeO
Find out more at: https://donorbox.org/
Support the show
Customer Reviews
Always get something out of it
Great podcast to catch up on what’s going on in the npo world.
Amy Champagne is great!
Great podcast featuring Amy Champagne
Jena and Cara always keep me engaged
If you’re into podcasts and nonprofits, then The Nonprofit Podcast is for you.
Nonprofits and start ups are of course so different, but it’s interesting to hear their similarties. There are employee retnetion stuggles, funding goals, actual execution of the mission, and many late nights for their founder.