Launching, growing, and scaling a product-based business is daunting - from understanding production ,to mastering your brand strategy, packaging design, and marketing, to navigating growth on the retail shelves and e-commerce platforms, and eventually working with buyers and distributors - every step of the way is challenging.
Join Maureen Mwangi the Brand Growth Strategist behind some of America's most beloved brands, like L'Oréal, Chobani, Dove, as she tells you exactly the brand growth strategies big brands use to find their secret sauce, build a brand obsession, and maximize sales through solo episodes, curated guest experts across the beauty, fashion and food industry, and live consulting calls with her Product Profit Lab™ members!
Episode 20: What I Teach and Why
Maureen shares her core values around coaching entrepreneurs. Bottom line: She believes in coaching her clients to be successful in life as well as run a successful business.
In this episode, learn more about the importance of mindset, making data-driven decisions, taking action, embracing your passion, and how Maureen can help you in your entrepreneurship journey.
Share your feedback with Maureen on Instagram @maureenmwangiofficial (www.instagram.com/maureenmwangiofficial)
Join the free Facebook community for entrepreneurs: www.facebook.com/productentrepreneurswhoscale
Episode 19: The Core Elements Of A Brand
Maureen Mwangi explains the core elements of any brand that draws its ideal customers, including the functional and emotional benefits, the DNA of the brand, and more.
Ready to learn the 8 things that create a magnetic brand? Listen to find out!
Episode 18: The Paradox of Fear and Courage
Maureen expresses how the things we are often afraid of are not actually that scary. Being embarrassed, falling on your face, being vulnerable…all of these things keep us from taking action. In this episode, Maureen discusses how to face fear and overcome it.
Here are four things to remember when dealing with fear:
- Learn how to relax into fear
- Embrace fear by moving towards it (feel it, allow yourself to cry, whatever)
- Notice how you want to constrict against fear (if it feels safer)
- Fear is protective when needed and harmless when it’s not
Episode 17: Going From Invisible to Visible
Maureen and Marketing Expert Nicole share how to use organic traffic and ads to grow your business reach, the importance of strategizing a year in advance, growing your reach during Quarters 1-3 to leverage for Quarter 4, and the challenges of entrepreneurship.
Subscribe and rate our podcast on iTunes here (https://podcasts.apple.com/us/podcast/the-product-entrepreneur-podcast/id1534055172).
Android users can subscribe and rate our podcast on Spotify (https://open.spotify.com/show/2Z3hz5HEyaDebUWY4rHCSn?si=cWsFg2IZQ3i-v3z0bxbkfA).
Join our incredible community - Product Entrepreneurs Who Scale (https://www.facebook.com/groups/ProductProfitLab)
Book a Brand Growth Strategy Call with Maureen (https://startwardconsulting.as.me/growth-strategy-call)
Episode 16: Dreams Do Come True
Odette shares how working with Maureen took her from an idea to a 6 figure business in just 12 months. Her store has sold out multiple times, even at an increased price point!
Learn how you can shift your mindset to achieve your goals! Odette explains how her negative thoughts were a huge factor in her success.
See how organic traffic and sales worked for Odette's growth. She targeted her audience on social media through content. Her strategy showed people how her products can help vs. selling, and it became a service rather than an ad.
Odette used Maureen's strategy to sell before her website was ready, and then utilized a website to sell once it went live.
She also discussed creating a luxury popup shop, and how it worked for her business.
Episode 15: How To Develop an Iron Clad Mindset
Maureen and master mindset coach Kara Gasie discuss developing an iron clad mindset as an entrepreneur.
Kara shares the 5 Step Process from Circumstance to Results, her top tips for female entrepreneurs, and nuggets of mindset advice throughout this powerful episode.
Follow Kara Gasie on Instagram: www.instagram.com/karagasiecoaching
Visit Kara's website: www.karagasie.com
Book a Brand Audit call: https://startwardconsulting.as.me/growth-strategy-call
Join my Facebook group for entrepreneurs: https://www.facebook.com/groups/productentrepreneurswhoscale
I am so excited I found this podcast! I am always looking for new listens. This one has great information so you better be ready to take notes when Maureen is talking she means business!
Very informative podcast
Feeling so enlightened
I learn new information I can implement in my business from every episode. Thanks for sharing your genius with us Maureen!