229 episodes
The Rock Fight: Outdoor Industry & Adventure Sports Commentary Colin True - outdoor industry journalist
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- Sports
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4.7 • 37 Ratings
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The Rock Fight – not just another outdoor or adventure podcast; it's a full on rebellion. We’re here for those inside and outside the outdoor industry. Outdoorsy listeners who are tired of the same worn-out paths.
If you want to hear honest discussions that mirror the candid outdoor industry banter you have after a long hike in the wilderness, cracking the cooler while loading the bikes, sharing the ski lift with a stranger, waxing your board at the beach, jumping off rocks into the river, or over a beer at the bar...you've found your tribe.
The Rock Fight will dissect the latest headlines to come out of the outdoor industry. We'll weigh in on topics other outdoor media companies avoid like the plague. We'll also hit the things outdoorsy folks care about like pop culture, gear, footwear, apparel and even more important topics like debating the ideal attire for an adventure on the ice planet of Hoth. Our discussions are as diverse as they are real.
We’re challenging the conventional, offering a fresh perspective on outdoor industry topics you won't hear anywhere else.
The outdoor industry has been stagnant for too long. Missing out on The Rock Fight is missing out on the evolution of outdoor media.
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An Outdoor Grab Bag With Brendan Leonard
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin & Justin welcome Brendan Leonard back to the show.
Brendan was the fourth guest ever on THE ROCK FIGHT and today he joins the boys to talk about the state of outdoor media, how his son has impacted his outdoor adventure lifestyle and of course his new book Ultra Something, which is available for purchase over at www.semi-rad.com.
Head to www.rockfight.co and sign up for News From the Front, Rock Fight's weekly newsletter!
Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and written review wherever you get your podcasts.
Gear & Beer has it's own podcast feed! Follow and rate G&B on Apple or Spotify.
Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.
Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. -
Switchback Spring: Why It's Happening & What To Expect with Christina Henderson
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we're wrapping up a very busy trade show month by breaking down the newest trade show of them all: Switchback Spring!
THE ROCK FIGHT had a busy trade show season. We attended GOA Connect and Outdoor Retailer and we even broke the news about the solo debut of Switchback (the outdoor show that launched at The Running Event in 2022). This new show has created a lot of buzz as well as a lot of questions.
Today Show Director Christina Henderson joins Colin & Justin to talk about why Switchback is going solo and what attendees can expect when the show kicks off in Nashville in June 2025.
Head to www.rockfight.co and sign up for News From the Front, Rock Fight's weekly newsletter!
Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and written review wherever you get your podcasts.
Gear & Beer has it's own podcast feed! Follow and rate G&B on Apple or Spotify.
Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.
Subscribe to Adventure Journal to get more Justin Housman in your life.
Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. -
Outdoor Enthusiasts On The Decline? Shaun White Launches The Snow League & Amazon Gets Greener
It's time for a round of outdoor headlines here on THE ROCK FIGHT (an outdoor podcast that aims for the head)!
Today Colin & Justin run through stories to come out of the outdoor industry and community including the following:
The Outdoor Industry Association trend report shows that outdoor participation is up but hardcore enthusiasts are declining. (09:23)Snowboarder Shaun White announces the formation of a new snowboard league. (19:13)Amazon & Burton make green choices in how they ship their goods (28:53)
Head to www.rockfight.co and sign up for News From the Front, Rock Fight's weekly newsletter!
Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and written review wherever you get your podcasts.
Gear & Beer has it's own podcast feed! Follow and rate G&B on Apple or Spotify.
Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.
Subscribe to Adventure Journal to get more Justin Housman in your life.
Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. -
Outdoor Retailer Summer Market Instant Reaction!
Another week another trade show.
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin is fresh off a flight home from SLC and is here with his off the cuff thoughts Outdoor Retailer.
You know, Outdoor Retailer. The most popular topic of discussion within the US based outdoor industry! So what happened at OR this week? Was it a return to form? The bottom of the barrel?
Well, you'll have to click play to find out.
Head to www.rockfight.co and sign up for News From the Front, Rock Fight's weekly newsletter!
Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and written review wherever you get your podcasts.
Gear & Beer has it's own podcast feed! Follow and rate G&B on Apple or Spotify.
Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.
Subscribe to Adventure Journal to get more Justin Housman in your life.
Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. -
Apple Maps Gets Outdoorsy, NPS Uniforms At Pride & SUP'ing The Texas Water Safari
It's Headlines day on THE ROCK FIGHT (an outdoor podcast that aims for the head) as Colin & Justin run through stories to come out of the outdoor industry and community including the following:
How will Colin & Justin get MORE out of their weekends? (05:24)A new bike saddle has been introduced that aims to reduce sore tushy's everywhere (spoiler: the boys aren't sure this is gonna get traction). (09:58)National Park Service employees will be allowed to wear their uniforms while participating in Pride related events. (15:00)Apple announces big changes in the forthcoming IOS 18 that will give new resources to outdoorsy folks. Cue a classic Housman technology rant. (22:32)Austin's Veronica Sosa completes the brutal 264 mile Texas Water Safari on a stand up paddle board! (35:00)
Head to www.rockfight.co and sign up for News From the Front, Rock Fight's weekly newsletter!
Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and written review wherever you get your podcasts.
Gear & Beer has it's own podcast feed! Follow and rate G&B on Apple or Spotify.
Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.
Subscribe to Adventure Journal to get more Justin Housman in your life.
Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. -
GOA Connect Instant Reaction and a Gear & Beer Teaser
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin is back from Reno and is ready to talk about his instant reaction to attending GOA Connect.
The Grassroots Outdoor Alliance (GOA) is a coalition of 104 independent outdoor specialty retailers and Connect is their twice annual trade show. This week Colin had the opportunity to spend a day at Connect and today Colin offers his thoughts on why this show is different.
Then its a sneak peak of the latest episode of Gear & Beer which now has it's own podcast feed that you can listen to and follow wherever you get your podcasts!
Head to www.rockfight.co and sign up for News From the Front, Rock Fight's weekly newsletter!
Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and written review wherever you get your podcasts.
Gear & Beer has it's own podcast feed! Follow and rate G&B on Apple or Spotify.
Have a question or comment for a future mailbag episode? Send it to myrockfight@gmail.com or send a message on Instagram or Threads.
Subscribe to Adventure Journal to get more Justin Housman in your life.
Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC.
Customer Reviews
The Rock Fight…well…rocks!
Colin and Justin bring it every time. Their throughput is amazing…to the minute timely, with happenings in and adjacent to the Outdoor Industry. As a fervent user of the Outdoors, I mean every dam day, I’m hooked! Thanks and Keep it coming guys, please.
High Praise
A healthy dose of criticism and skepticism towards the outdoor industry we love has been needed for years and these guys bring it with humor and humility. It’s like listening in on conversations I have with my buddies on the trail. My only qualm is that very little is discussed about the expansive outdoor non-profit world and the work being done in this space to increase and improve outdoor access. That said, keep up the good work.
Great headlines for outdoor industry pros and everyday man
Going from the footwear industry to the outdoor industry I needed to get up to date on the latest and greatest industry news. Rock Fight is that, but also is f-ing rad! Funny and unusual headlines, plus hot commentary. What more could you want?!