411 episodes

The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.

The SaaS Revolution Show The SaaS Revolution Show

    • Business
    • 4.5 • 28 Ratings

The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.

    Exiting your SaaS Business: Insights from Tim Schumacher, Co-founder of saas.group

    Exiting your SaaS Business: Insights from Tim Schumacher, Co-founder of saas.group

    In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Tim Schumacher, co-founder of saas.group, as he shares his insights on exiting your SaaS business.



    "The one thing that's moved the needle every time is being open about certain problems which appear in one business and solving them myself, in a way, and that usually made a good business. And those were always been than the ones where I was just looking at some general trend I didn't really understand, those were my failures."

    Tim shares:
    - Growing his first business: from three friends in a garage to 300 people (before then selling to United Internet!)
    - His beginnings in angel investing and what constitutes a fundable founder
    - A saas.group snapshot: 20 companies acquired ranging between $1-$10M ARR
    - The key steps involved with acquisitions (and why soul searching is #1)
    - His advice to founders considering an acquisition... and why it's important to remember valuation is just one factor!

    and more.

    • 46 min
    Marketing Leaders: 5 Ways to Not Get Fired, with Kyle Lacy CMO at Jellyfish

    Marketing Leaders: 5 Ways to Not Get Fired, with Kyle Lacy CMO at Jellyfish

    Live from the SaaStock USA 2024 Scale Stage, Kyle Lacy (CMO, Jellyfish) tells marketing leaders the five ways to not get fired.

    "I believe marketing should have a seat at the table for all four of these to force alignment, because you are the hub and spoke of the go to market model - in my opinion. So that's why it's important that you at least help own, or at least help report, on these things."

    The average tenure of a marketing and sales leader at a high-growth startup is short, and it’s short for a reason. How do you build staying power at any company as a marketing leader? It’s important to build specific strategies to gain a seat at the proverbial table. Join Kyle as he walks you through the five ways to position yourself as a marketing leader, from revenue alignment to owning a pipeline/revenue number.

    • 28 min
    5 Key Moments to Drive Revenue Growth & Customer Retention

    5 Key Moments to Drive Revenue Growth & Customer Retention

    In this episode of the SaaS Revolution Show our host Alex Theuma is joined live at SaaStock USA 2024 by Ashley Grech, CRO at Xero, as she shares the five key moments to drive revenue growth & customer retention.

    While we're all familiar with sales cycles and customer life cycles, when you take a deeply customer-centric view, there are a few moments that really matter in revenue and retention, and it behooves you as a leader to think through how you handle each of them in order to turn them into force multipliers for your funnel and customer relationship. These moments include: First impressions, Conversion, Establishment, Growth (cross-sell and upsell), and When something goes wrong. Tune in to hear GTM expert Ashley Grech, CRO at Xero, discuss.

    • 22 min
    Decisions from The Gut with Jason Fried, Co-founder & CEO, 37signals

    Decisions from The Gut with Jason Fried, Co-founder & CEO, 37signals

    A company is essentially two things: a group of people and a collection of decisions. How those people make these decisions is the art of running a business (37signals). We make decisions every single day, it’s what often dictates the direction of a business. Some decisions work out and some don’t. Some are quick to make and some tough to call. You’ll never be able to consider every single piece of data, analysis or consequence when making a decision - sometimes a decision has to be made from the gut. Legendary founder, Jason Fried is joined by SaaStock’s CEO, Alex Theuma, to share his decision making philosophy and answer some of the biggest questions founders face today.

    • 56 min
    How Aytekin Tank, CEO of Jotform, Bootstrapped a Unicorn SaaS with Teams of no More Than Six People

    How Aytekin Tank, CEO of Jotform, Bootstrapped a Unicorn SaaS with Teams of no More Than Six People

    In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Aytekin Tank, CEO of Jotform, as he shares how he bootstrapped a unicorn SaaS with teams of no more than six people.


    "One interesting number I can give is, like, we always had this 50% revenue growth rate and we still have that. That's very interesting. Actually, if we didn't develop the enterprise version, we would actually lose that - we would probably drop down to like 30%. But then the enterprise came to help, and we still have that 50% growth rate today."

    Aytekin shares:
    - The one thing he did pre-Jotform that meant he had a much smoother ride in becoming an entrepreneur
    - Why he's a big believer of free products, and how that goodwill leads to paying customers
    - How being a company of small cross functional teams has kept a positive company culture
    - The makeup of each team and how they cultivate innovation, productivity, and creativity
    - The building blocks of success, where technical skills meet business skills

    and more!

    • 39 min
    Live from SaaStock USA 2024: Kyle Hanslovan, Co-founder & CEO at Huntress

    Live from SaaStock USA 2024: Kyle Hanslovan, Co-founder & CEO at Huntress

    In this episode of the SaaS Revolution Show our host Alex Theuma is joined live at SaaStock USA 2024 by Kyle Hanslovan, co-founder & CEO at Huntress.


    "That nuance of finding the green field, the niche, is probably the single biggest differentiator that will help you escape and go, you know, you can sell to finds at one million or make five million in revenue, but to escape ten you have to have a process and you have to have a real market that is differentiated and that niche will get you there if you can just really ask yourself 'am I differentiated' and again, I didn't respect that."

    Kyle shares:
    - The journey to $1M and then $10M ARR
    - His process of finding and engaging channel partners
    - His biggest challenge over the next year, and how he plans to solve it
    - The reality of 'hire slow, fire fast', incl. open communication and employee churn
    - When work life balance meets sacrifice - is it one you're truly willing to make?

    and more!

    • 21 min

Customer Reviews

4.5 out of 5
28 Ratings

28 Ratings

PeteSteg ,

SaaS business insights

Alex Theuma has something here. Great guests, diverse but applicable topics, and an easy-to-consume style. I think the connection the their SaaStock events gives them a rich backlog of valuable guests from leaders at the center of the SaaS market.

If you’re trying to grow a SaaS business, this is a place to be. Give this a listen.

mvelasco07 ,

Highly recommend!

The SaaS Revolution Show has quickly become a favorite in my feed!
Each episode is packed with insightful content and actionable ideas. No matter the subject, you're guaranteed to gain something from every episode - I can't recommend this podcast enough. 🙌

Eddie J. Soto ,

Love the panel discussion and the interviews.

Elias Rubel interview was my favorite. I really love the way that he created a blueprint for marketing in order to provide value. Such an important sector to know value in when your trying to evaluate the cost to acquire.

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