625 episodes

Unscripted, real, transparent information and interviews from Wes Schaeffer, The Sales Whisperer®, to help you master inbound marketing and generate more inbound sales that close faster, easier, at higher margin, with less stress and more fun.

The Sales Podcast Wes Schaeffer

    • Business
    • 4.8 • 129 Ratings

Unscripted, real, transparent information and interviews from Wes Schaeffer, The Sales Whisperer®, to help you master inbound marketing and generate more inbound sales that close faster, easier, at higher margin, with less stress and more fun.

    Michael Falato on The Sales Podcast

    Michael Falato on The Sales Podcast

    https://blog.thesaleswhisperer.com/p/michael-falato
     
    00:00 Introduction and Air Force Stories
    11:33 Sales as a Service: Full Throttle Falato Leads
    24:27 Lead Generation Strategies
    29:22 Pricing and Comparisons
    36:17 Aim High and Provide Value
    Takeaways
    Michael Falato transitioned from a career in sales and real estate to starting his own company, Full Throttle Falato Leads, which offers sales as a service using software automation. Personalization and value are key in outreach. Michael invites prospects to be featured guests on his podcast or roundtable as a way to start a conversation. Tools like Apollo can be effective for lead generation, but it's important to understand how to use them properly and avoid spamming or breaking email deliverability rules. The future of cold email outreach is uncertain, as platforms like Google may implement stricter measures to prevent spam. Building relationships and providing value are essential in sales, regardless of the industry or approach. Attending conferences and events can be a valuable way to meet potential clients and generate leads. Social media platforms like Twitter and LinkedIn can be used to connect with prospects and set up meetings. Personalization and finding common ground with prospects can help make outreach more effective. Having a strong mindset and being persistent are important qualities in sales. Building relationships and providing value to clients are key to long-term success in lead generation. Market like you mean it.
    Now go sell something.
    SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
    https://www.youtube.com/@TheSalesWhispererWes
    -----
    Connect with me:
    Twitter -- https://twitter.com/saleswhisperer
    TikTok -- https://www.tiktok.com/@thesaleswhisperer
    Instagram -- http://instagram.com/saleswhisperer
    LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
    Facebook -- https://www.facebook.com/wes.sandiegocrm
    Facebook Page -- https://www.facebook.com/thesaleswhisperer
    Vimeo -- https://vimeo.com/thesaleswhisperer
    Podcast -- https://feeds.libsyn.com/44487/rss
    YouTube — https://www.youtube.com/@TheSalesWhispererWes
    Sales Book -- https://www.thesaleswhisperer.com/c/way-book
     
    BUSINESS GROWTH TOOLS
    https://12WeeksToPeak.com
    https://CopyByWes.com
    https://CRMQuiz.com
    https://TheBestSalesSecrets.com
    https://MakeEverySale.com
    https://www.TheSalesWhisperer.com/
    https://www.thesaleswhisperer.com/c/ipa

    • 1 hr 6 min
    How a Pandemic Pivot Made $5,000,000 a Month—Adam Pisk

    How a Pandemic Pivot Made $5,000,000 a Month—Adam Pisk

    https://blog.thesaleswhisperer.com/p/adam-pisk
    Market like you mean it.
    Now go sell something.
     
    SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
    https://www.youtube.com/@TheSalesWhispererWes
     
    Takeaways
    Pivoting during a crisis can lead to unexpected opportunities and growth.
    Outsourcing and global employment can be effective solutions for businesses looking to scale and save costs.
    Maintaining authenticity and human connection is crucial in a world increasingly driven by AI and automation.
    Hiring globally can provide access to a talented workforce at a more affordable rate. Bruntwork.co supports over 1,500 companies globally in various industries and offers a wide range of roles.
    Clear communication and understanding the business are crucial when hiring outsourced sales agents.
    Personalized training and avoiding the use of auto-dialers can ensure authenticity and effectiveness in sales calls.
    Treating outsourced workers as part of the team and providing a good work-life balance is important for success.
     
    Chapters:
    00:00 Introduction and Background
    03:04 The Pivot to Outsourcing and Global Employment
    07:09 Navigating the Challenges of AI and Automation
    13:05 The Importance of Authenticity and Human Connection
    27:51 Affordability of Outsourcing
    29:27 Language and Education Requirements
    30:44 Different Types of Sales Roles
    33:28 Outsourcing with Existing Processes
    35:56 The Importance of Authenticity in Sales
    37:52 Avoiding Call Center Stereotypes
    39:34 Accents and Communication
    41:45 Outsourcing to a Distributed Workforce
    44:31 Demand for Global Work
    48:21 Treating Outsourced Workers as Part of the Team
    -----
    Connect with me:
    Twitter -- https://twitter.com/saleswhisperer
    TikTok -- https://www.tiktok.com/@thesaleswhisperer
    Instagram -- http://instagram.com/saleswhisperer
    LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
    Facebook -- https://www.facebook.com/wes.sandiegocrm
    Facebook Page -- https://www.facebook.com/thesaleswhisperer
    Vimeo -- https://vimeo.com/thesaleswhisperer
    Podcast -- https://feeds.libsyn.com/44487/rss
    Sales Book -- https://www.thesaleswhisperer.com/c/way-book
     
    BUSINESS GROWTH TOOLS
    https://12WeeksToPeak.com
    https://CopyByWes.com
    https://CRMQuiz.com
    https://TheBestSalesSecrets.com
    https://MakeEverySale.com
    https://www.TheSalesWhisperer.com/

    • 1 hr
    The (Crappy) Influence of Scientology on the Coaching World: Benjamin John

    The (Crappy) Influence of Scientology on the Coaching World: Benjamin John

    https://blog.thesaleswhisperer.com/p/ben-john
    Name your price for the Make Every Sale Program here: https://saleswhisperer.gumroad.com/l/OiXZk
    Sound Bites
    "As long as you're not out here being a douche and you actually care about people."
    "They're pretty much teaching business in a very immature way."
    "There's a huge problem here that I've noticed."
    "Why are we using middle school behavior and strategies in business and sales?"
    "You try that crap with my wife, she would tear you apart"
    "Probing and hard questions in sales feel immature."
    Takeaways
    Being opinionated is important as long as it is not accompanied by judgmental behavior.
    Some coaches and mentors use deceptive practices and manipulation techniques to grow their businesses.
    The coaching industry can be a scam, and it is important to exercise discernment and critical thinking when engaging with coaches and mentors.
    The influence of Scientology can be seen in the coaching world.
    Individuals can be vulnerable to manipulation during uncertain times. Avoid using manipulative tactics in sales and focus on creating a positive and relaxed sales experience.
    Pay attention to red flags and trust your intuition when something feels wrong.
    Question and challenge beliefs and mentorship programs that don't align with your values.
    Seek out new information and engage in dialogue to expand your understanding and perspective.
    Chapters
    00:00 Introduction and Welcoming
    09:57 Deceptive Practices and Manipulation in the Coaching Industry
    25:58 Vulnerability and Manipulation during Uncertain Times
    34:18 Using Immature Strategies in Business and Sales
    45:43 Leaving a Misguided Mentorship Program
    55:58 Trusting Your Intuition and Recognizing Red Flags
     
    Market like you mean it.
    Now go sell something.
     
    SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
    https://www.youtube.com/@TheSalesWhispererWes
    -----
    Connect with me:
    Twitter -- https://twitter.com/saleswhisperer
    TikTok -- https://www.tiktok.com/@thesaleswhisperer
    Instagram -- http://instagram.com/saleswhisperer
    LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
    Facebook -- https://www.facebook.com/wes.sandiegocrm
    Facebook Page -- https://www.facebook.com/thesaleswhisperer
    Vimeo -- https://vimeo.com/thesaleswhisperer
    Podcast -- https://feeds.libsyn.com/44487/rss
    Sales Book -- https://www.thesaleswhisperer.com/c/way-book
     
    BUSINESS GROWTH TOOLS
    https://12WeeksToPeak.com
    https://CopyByWes.com
    https://CRMQuiz.com
    https://TheBestSalesSecrets.com
    https://MakeEverySale.com
    https://www.TheSalesWhisperer.com/

    • 1 hr 13 min
    How This Foster Child Became Extraordinary, Meet Misty Kortes

    How This Foster Child Became Extraordinary, Meet Misty Kortes

    Misty shares her journey of becoming an author and the inspiration behind her book “Becoming Extraordinary,” which you can pre-order now.
    She grew up in foster care, which helped her develop her entrepreneurial mindset from a young age.
    We also get into her introduction to marketing and the role of AI in content creation today.
    Hint: personalize what the robot gives ya!
    We also discuss the reason why “Field of Dreams” is a great movie but why “If You Build It, They Will Come” is a recipe for disaster for your business.
    Along the way we get into the…
    complexity of building a business and the responsibilities of business owners.
    power of marketing and the balance between easy and hard work.
    importance of realness and authenticity, as well as the role of vision in motivation.
    dangers of unrealistic visions and the value of setting realistic expectations.
    power of personal stories and the importance of honoring commitments.
    Professional Sales Tips you'll learn today on The Sales Podcast ... Grew up in foster care
    “If you’ve ever seen an episode of C.O.P.S., you’ve seen my life.”
    Misty Kortes on The Sales Podcast Was in therapy as an 11-year-old and started journaling while in foster care
    About to turn 50
    She has been an entrepreneur since she was in first grade
    She would draw as a kid during recess, and she’d sell them at the next recess
    But kids wouldn’t buy enough pictures, so she started selling tattoos
    She doesn’t want to relive something bad from her past
    Leave the bad behind

    Related posts
    Name Your Price on the Make Every Sale Program
    Get this great CRM for free
    Find The Best CRM For Your Team and Budget
    Start Your 12 Weeks To Peak™

    As an at-risk kid, she was placed into a summer program to earn some money, and she would learn some skills, including a marketing class
    Most businesses want to skip marketing, they just want sales
    You need traffic to grow sales
    Content creation is not marketing
    Run ads, do partnerships, and/or speak
    SEO is the long game, and it can be harder now
    She’s a coach first, an implementor second
    Most of your time is spent on things that you consider most important to you
     
    GUEST INFO:
    Guest Site: www.mistykortes.com
    Guest Book Site: https://mistykortes.com/becoming-extraordinary
    Guest Instagram: https://www.instagram.com/mistykortes  
    Guest LinkedIn: https://www.linkedin.com/in/mkortes
    Guest Facebook: https://www.facebook.com/mistyyourmarketingcoach
    Sales Growth Tools Mentioned In The Sales Podcast Get My “Whisper Starter Pack” For Just $49
    Take The CRM Quiz
    Write Emails That Get Read and Make You Money
    Name Your Price on the Make Every Sale Program
    PODCAST INFO:
    The Sales Podcast Home
    The Sales Podcast on YouTube
     
     

    • 1 hr 1 min
    Money Makes Life Easier Says Copywriter Ben Settle

    Money Makes Life Easier Says Copywriter Ben Settle

    https://blog.thesaleswhisperer.com/p/ben-settle-2
    Market like you mean it.
    Now go sell something.
     
    SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
    https://www.youtube.com/@TheSalesWhispererWes
    -----
    Connect with me:
    Twitter -- https://twitter.com/saleswhisperer
    TikTok -- https://www.tiktok.com/@thesaleswhisperer
    Instagram -- http://instagram.com/saleswhisperer
    LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
    Facebook -- https://www.facebook.com/wes.sandiegocrm
    Facebook Page -- https://www.facebook.com/thesaleswhisperer
    Vimeo -- https://vimeo.com/thesaleswhisperer
    Podcast -- https://feeds.libsyn.com/44487/rss
    YouTube — https://www.youtube.com/@TheSalesWhispererWes
    Sales Book -- https://www.thesaleswhisperer.com/c/way-book
     
    BUSINESS GROWTH TOOLS
    https://12WeeksToPeak.com
    https://CopyByWes.com
    https://CRMQuiz.com
    https://TheBestSalesSecrets.com
    https://MakeEverySale.com
    https://www.TheSalesWhisperer.com/
    https://www.thesaleswhisperer.com/c/ipa

    • 1 hr 11 min
    Changing Misconceptions: The Truth About Sales Planning for Life After the Military | John Renken

    Changing Misconceptions: The Truth About Sales Planning for Life After the Military | John Renken

    https://blog.thesaleswhisperer.com/p/john-renken
    John Renken, a former Army veteran and professional fighter, shares his journey in sales training and his passion for helping military personnel transition into civilian careers.
    He discusses his background in sales, his experience in the military, and the challenges faced by veterans in finding employment. John emphasizes the importance of sales skills and provides insights into the misconceptions about sales. He also highlights the need for better support and resources for veterans during their transition. 
    In this conversation, John discusses his work with Sales Platoon, a program that helps veterans transition into sales careers. He explains the training process, which includes teaching veterans how to generate leads, use LinkedIn, ask for referrals, build scripts, use AI, time block, and network. 
    The training lasts between three to six months, depending on the branch of the military the veteran served in. John also discusses the challenges of getting SkillBridge applications approved and the importance of planning for life after the military. He shares his experience climbing Mount Kilimanjaro and the lessons he learned from it.
    Takeaways
    John Renken has a background in sales and has been involved in sales since he was 11 years old. He started his career in the Army and later transitioned to working as a civilian contractor, specializing in combatives training. John is now a sales coach and trainer, helping military personnel transition into civilian careers. He emphasizes the importance of sales skills and the misconceptions about sales, and highlights the need for better support and resources for veterans during their transition. Sales Platoon helps veterans transition into sales careers by providing comprehensive training on lead generation, LinkedIn, referrals, scripts, AI, time blocking, and networking. The training program lasts between three to six months, depending on the branch of the military the veteran served in. Getting SkillBridge applications approved can be challenging due to the military's need to maintain readiness for potential conflicts. It is important for veterans to plan for their transition to civilian life from the moment they join the military. John Renken shares his experience climbing Mount Kilimanjaro and the lessons he learned about perseverance and the importance of planning. Sound Bites
    "I've been in sales since I was 11." "The average person getting out of the military right now is getting 20 bucks an hour." "You should never settle for less than 30 if you've served." "We teach them how to generate leads, use LinkedIn, how to ask for referrals, how to build script, how to use AI. We do all of it." "The training lasts between three to six months, depending on the branch of the military the veteran served in." "Getting SkillBridge applications approved is like 1,000 out of 10,000." 00:00 Introduction and Background
    01:09 Discussion about Mead
    03:01 Interest in Fighting and Combat Sports
    05:27 Teaching Combatives and Nicknames
    07:14 Fighting Preacher Nickname
    08:56 Nerves and Enjoyment in Fighting
    10:33 Rank in Brazilian Jiu-Jitsu
    15:30 Transition to Sales Training
    21:49 Transition to Sales Coaching
    23:39 SkillBridge Program and Taking Over a Company
    25:36 Average Salary for Military Veterans
    27:02 Transition from Military to Civilian Life
    28:26 Perception of Sales in the Military
    29:26 Salary Expectations for Military Veterans
    29:45 Sales Training for Military Personnel
    32:02 Challenges with SkillBridge Program
    35:11 Calling Strategies in Sales Platoon
    36:37 Common Mistakes in Corporate Sales Teams
    39:19 Importance of Accountability and Time Management
    41:55 The Role of Scripts in Sales
    43:23 The Benefits of Having a Routine
    44:42 Sales Platoon's Target Audience
    46:15 Preparing for Life After the Military
    49:01 John Renken's Experience Climbing Mount Kilimanjaro
     
    Market like you mean it.
    Now go sell

    • 59 min

Customer Reviews

4.8 out of 5
129 Ratings

129 Ratings

ferasa ,

Unscripted (and from the Trenches)

Wes has a knack for tackling tough business and life topics with a refreshing approach, offering practical tips to his audience.

I recently had the pleasure of being a guest on Wes' podcast, where we delved into the essentials of learning sales, achieving growth, and scaling a business to 7 and 8 figures.

Our conversation ventured into intriguing discussions about politics, parenting, and a few interesting topics. :)

D Triathlete ,

Sales Wisdom with a Side of Wit

Wes Schaeffer slings invaluable sales savvy in every chat—like grabbing drinks with your wisest buddy. Always worthwhile; it's a no-brainer weekly listen. Keep it up, Wes!

Drew0604 ,

Must listen

This is an amazing podcast. Wes gives value and creative advice in every episode. I would definitely recommend!

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