103 episodes

Welcome to The Scaling Edge! Our channel is a goldmine for entrepreneurs seeking to transform their vision into successful, scalable ventures. We leverage the combined experience of seasoned business leaders and thriving startups to bring you unparalleled insights into the world of entrepreneurship.At The Scaling Edge, we firmly believe that every entrepreneur possesses a unique edge - a secret sauce to success that sets them apart.Every episode is a deep-dive into what it takes to grow and scale in today's fast-paced, dynamic business environment. We go beyond theories and textbooks to bring you practical, actionable strategies that have been tested and proven in the real world. Subscribe to our channel and hit the notification bell so you never miss an opportunity to learn from the best in the business. Welcome to the community of entrepreneurs that scales - welcome to The Scaling Edge.

The Scaling Edge Michael Brooks

    • Business
    • 5.0 • 6 Ratings

Welcome to The Scaling Edge! Our channel is a goldmine for entrepreneurs seeking to transform their vision into successful, scalable ventures. We leverage the combined experience of seasoned business leaders and thriving startups to bring you unparalleled insights into the world of entrepreneurship.At The Scaling Edge, we firmly believe that every entrepreneur possesses a unique edge - a secret sauce to success that sets them apart.Every episode is a deep-dive into what it takes to grow and scale in today's fast-paced, dynamic business environment. We go beyond theories and textbooks to bring you practical, actionable strategies that have been tested and proven in the real world. Subscribe to our channel and hit the notification bell so you never miss an opportunity to learn from the best in the business. Welcome to the community of entrepreneurs that scales - welcome to The Scaling Edge.

    The Badger Maps Journey: From Startup Challenges to Industry Impact

    The Badger Maps Journey: From Startup Challenges to Industry Impact

    In this podcast episode, Steve Benson, CEO of Badger Maps, discusses the inception and growth of his company, which provides mapping solutions for field sales and service personnel. Host Stephen Lucas and co-host Max explore Steve's background and the evolution of Badger Maps, focusing on its commitment to adding value for its core users. They delve into the challenges of scaling and maintaining profitability, with Steve highlighting strategies for enhancing user experience and how companies ...

    • 20 min
    Generate $70,000/Month with a Single Article: The Ultimate SEO Strategy

    Generate $70,000/Month with a Single Article: The Ultimate SEO Strategy

    In this episode of "The Scaling Edge," host Stephen Lucas and his team discuss the intricacies of blogging and content creation with Ryan Robinson, a seasoned blogger and entrepreneur. Ryan shares his insights on the time commitment required to monetize a blog, emphasizing the importance of niche expertise and the slow-burn nature of success in blogging. The conversation also explores the use of AI tools like ChatGPT in the blogging process, particularly for tasks like proofreading and conten...

    • 20 min
    The New Way in Digital Marketing : Mastering SEO in the Era of Generative AI

    The New Way in Digital Marketing : Mastering SEO in the Era of Generative AI

    In this podcast episode, digital marketing expert and professor Danny Gavin joins hosts Stephen Lucas and Maxwell of "The Scaling Edge" to discuss the intricacies of digital marketing. They cover topics such as SEO, paid search, affiliate marketing, and the evolving role of generative AI in the field. Danny shares his personal journey from a family in the diamond industry to becoming a digital marketing leader, emphasizing the value of practical experience. The trio also debates the challenge...

    • 18 min
    How To Build a Successful YouTube Channel With Daily Programming

    How To Build a Successful YouTube Channel With Daily Programming

    In this episode of The Scaling Edge, host Stephen Lucas interviews James Yoder, CEO of Chat Sports. They explore Chat Sports' evolution from an app to a media agency specializing in sports content. Yoder discusses the company's pivot to video content on social platforms, revenue generation through ads, direct sales, super chats, and licensing deals, and the growth of their team. Despite initial pandemic setbacks, Yoder highlights their resilience and successful content strategy, which has dri...

    • 20 min
    How can we evolve College Sports Recruitment?

    How can we evolve College Sports Recruitment?

    In this podcast episode, host Stephen Lucas interviews Mike Orchard, founder of College Athlete Advantage (CAA), about his transition from athlete to coach and eventually to a recruiting specialist. Mike discusses the inception and growth of CAA, the importance of aligning with the right partners, and the intricacies of sports recruiting. He highlights the success stories of athletes who've benefited from CAA's services and reflects on the evolving nature of college sports, including the rise...

    • 20 min
    How Can Early-Stage Founders Build a Successful Sales Operation?

    How Can Early-Stage Founders Build a Successful Sales Operation?

    In this episode of the Scaling Edge podcast, host Stephen Lucas interviews Rachel, a consultant and coach specializing in B2B sales. Rachel shares her journey from Australia to Canada, her discovery of the tech industry in Toronto, and her subsequent move to Costa Rica during the COVID lockdown. With over eight years of experience, Rachel assists early-stage founders in establishing their sales operations, offering services from tech selection to creating playbooks and courses on sales and ne...

    • 18 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

Nick from Jax ,

Short and Actionable!!!

I'm thrilled to share my thoughts on "The Scaling Edge" hosted by Michael Brooks. This podcast is an absolute treasure trove for entrepreneurs eager to elevate their business game. Each episode is a masterclass in entrepreneurship, blending the wisdom of established business leaders with fresh insights from thriving startups. What sets this show apart is its focus on practical, real-world strategies rather than just theoretical concepts. It's clear that Michael Brooks is deeply committed to helping entrepreneurs discover their unique edge, their secret sauce that propels them to success. The show's energy is infectious, and the content is always relevant and incredibly actionable. Whether you're just starting out or looking to scale your venture, "The Scaling Edge" is a must-listen. It's not just a podcast; it's a community where entrepreneurs learn to thrive in today's dynamic business world. Subscribe and hit that notification bell – you won't regret it!

Клиент Этой АвиаКомпании ,

Simply Outstanding!

Really awesome knowledge and interviewing, what a great and valuable information and real life advice. Thank you very much!!!

Goody1128 ,

Great advice for building a business!

Every episode is packed with helpful tips and takeaways for business owners to implement in their businesses. Listen and learn!

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